The four-degree principle has become the core of the education and training industry website

Source: Internet
Author: User
Keywords Core

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When the sequelae of enlarged enrollment become more and more obvious, the second education training becomes a piece of sweet meat and potatoes, many graduates take part in the work, found that their knowledge and the reality of the gap is too big, had to choose Higen, again came to professional technical education and training company to recharge, so that their fastest speed to integrate into this society , so it caused the current education and training industry hot! But in the hot behind the same also hidden crisis and fishy, because the education and training industry practitioners and team quality is uneven, resulting in a lot of quality education and training, to find a higher cost-efficient professional education and training institutions have become a lot of students ' demands! And with the rise of the Internet, through the network to find professional education and training platform has become a trend, so many education and training institutions have begun to build their own professional education and training website, in order to attract more students!

However, the construction and operation of the website is not some of the strengths of some education and training institutions, or even weakness, so many education and training institutions of the site did not play their own marketing advantages, then for the education and Training industry website, how can we achieve their marketing function? The author believes that the four-degree principle should be done well Here is a detailed analysis of the four-degree principle!

One: Aesthetic degree

Aesthetic degree, as the name implies is an education and training site to make people look very comfortable, instead of that kind of chaos, if the color is many, it is easy to create the phenomenon of confusing flowers, and the structure must be concise and generous, after all, the beauty of the consideration is to give the user the first impression, if the first impression is poor, The ability to recruit repeat customers is poor, not to mention being able to translate into direct students!

Second: Professional degree

Educational training and those consulting websites, entertainment site should be incompatible, education and training site content design and layout should pay attention to a professional, looks very messy, and the site content is very simple, not deep enough, also can not be easy to explain, then give users the impression is like a gag funny clown, A smile can be, but want to enter, or think you as a teacher that is absolutely impossible, unless you can become the Oriental Shuo such master level! Otherwise, work hard from the professional degree!

Three: The thick degree

How can you see the thickness of an education and training industry website? The author believes that, in addition to the content of the site has a professional degree, but also have a breadth of the problem, that is to say, not only the depth of content, but also to have a rich, content to be broad, of course, this broad is not to ask your site East pull, But with their own professional content has related breadth, such as some production management training site, then in addition to the production of lean management of the depth of content, there are some quality of the content of the analysis. Because the production management of the 6S, including people's quality of this piece, so through the professional content of the depth and breadth of extension, can make the site with heavy! Also can make users more convincing!

Four: Friendly degree

Friendliness is basically the pursuit of every website, unless it is some spam sites, otherwise want to get high flow conversion rate, want to successfully obtain loyal users, friendship is absolutely not good, and enhance the friendliness of an important reference value is a Web site interaction, if the site is poor interaction, There is no timely answer to the user's questions, users in the site does not have a good communication channels and platforms, then the site's friendliness is difficult to upgrade up! So it is very important to increase the interactive function of the education and training websites.

The above is the author of the Education Training site four-degree principle of analysis and introduction, in fact, as long as you seriously understand, you will find that the four-degree principle can be commonly used in various types of Web site operations, the only difference is that some of the details of the adjustment, such as E-commerce sites, It is more to embody the content and interactive aspects, in short, the operation of education and training sites, must stand in the user's point of view to think! This will allow their own site to obtain user recognition! This article source: http://www.renrenjianfei.com/ Everyone weight loss nets in the ADMIN5, reproduced please keep the URL, thank you

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