The fundamental of network marketing lies in user trust

Source: Internet
Author: User

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What is network marketing, the way of network marketing? I believe that this kind of question everybody talks more, everybody can say Sanlai. However, the strong theoretical knowledge does not represent the actual situation. How do we do network marketing, today Guardian Kun to micro-letter as a breakthrough point to talk about their views.

  

For the understanding of network marketing Everyone has a biased focus, guardian that network marketing can be subdivided down. NET: Internet; Contact: Exchange Contact; Battalion: Staff aggregation; Sales: after sale. Interested friends can go to see "What is the real network marketing." Network Marketing is a process of communication through the Internet to find their target users to form the transaction behavior. So why do people do well, and others do not effect? The main reason is the user trust.

Last night participated in the real name Network marketing Zhu Weikun free micro-credit marketing training, in the exchange we talked about: micro-letter is a strong relationship circle (acquaintances), especially the micro-letter circle of friends, can only see the friend's micro-letter message. A simple example: a girl spit in the summer, sweating more skin compared to oil, this time just micro-letter groups have to sell mask friends in the subconscious is not going to send an advertisement in the past? However, because of the relationship between micro-trust, let us become familiar with, may be more willing to accept each other's advertising indoctrination.

Why not resent the other side of the ads, the reason lies in their trust. The micro-trust circle is a strong relationship, the subconscious is worthy of our trust. So for network marketing friends, the establishment of trust between users will definitely have a good deal effect.

Building your own brand is definitely the most important.

Brand problem has always been the focus of attention, whether it is to do SEO friends said more pay attention to quality, pay attention to user experience, or the introduction of a certification on the Internet, whether it is the internet thinking, ideas, or from the media. Has instilled in the user an idea: to have a gimmick, you have to have a brand. Just like in Wuhan, you may not buy more people to sell duck necks. But you launched the authentic "Jing Wu Duck Neck"? The effect is naturally different. So for operators, the introduction of their own brands, to maintain their own brand this is a key step.

The user trust lies in the communication.

Although there is a certain brand, but users will not easily pay. How to establish a trust relationship? Guardian Kun that the best way is to communicate. Own official website telephone, micro-letter, micro-blog, QQ, etc., whether there is someone in the guest clothing. For some website operators, such as a webmaster, there are a lot of people do not pay attention to the exchange of this piece. How do you know what the user is thinking if you don't have a good communication? What does it feel like to buy your own product? For this point Taobao store is doing very good, especially for some bad reviews are done pr.

Trust agent is a good marketing method.

Trust agent for the problem, I believe that we do a lot more, the soft text of their own published in the authority of the Platform (website). Please pay some big V (certified experts, Industry Bulls) to help themselves push. How to do trust agent, we can learn to learn Zhuge Liang, see how he sold himself to Liu Bei.

Our products want to sell to users, but for today's internet. Publish an article, everybody says is the soft text; engage in an activity, some people say this is advertising; the price is cheap, the user thinks is not the quality is not good 、、、 the essential reason is the user to our product or the marketing way holds the suspicion attitude, the problem that we can do is to establish the user trust.

The essence of network marketing is the user trust, and the Way users trust: Brand marketing (to build their own brand), communication (understand what the user is thinking), trust agent (celebrity).

This article is written by Guardian Kun, from http://1029079293.qzone.qq.com, micro-blog @ Guardian Kun, micro-signal: yuankun0105.

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