The future of e-commerce: the model is king

Since the founding of Alibaba in 1999 to today, there are 13 years, the rapid pace of development, beyond the imagination of all, it has affected each industry, changed the thousands of-year product flow model, in such an era, we should be excited, because, the times to create a hero.

&http://www.aliyun.com/zixun/aggregation/37954.html ">nbsp; fan Li, Wansan, Hu Xueyan, Xiangxi, most of these successive business tycoons appeared in the history of the dynasties, the so-called chaotic heroes." In recent years, the wealth list, self-made, strong, most of the internet industry, although it has only more than 10 years of history in China, but the achievements of more than 40 listed companies, more than the richest on the mainland.

2011, the volume of electricity business amounted to 5.88 trillion yuan, an increase of 29.2%, equivalent to 12.5% of the gross domestic product. The next few years will still be a fast-growing period.

With the development of e-commerce, all kinds of models are everywhere, innovation or imitation, as long as can make money, is a good model.

The characteristics of future E-commerce: Industry segmentation, share diversification, pattern diversification.

Business-to-business Market
Alibaba, the originator of the Chinese electricity business, has developed more than 10 years of business-to-business mode, especially in the 03 SARS and 08 crisis, and is still a lone show in the industry. 2012 Q1 revenue of 1.589 billion yuan, accounting for 45.3% share, but still in a relatively "monopolistic" status. But the share has been falling in recent years.

Global resources, my steel network, HC Network, China Manufacturing Network, Network sheng Business Bao respectively ranked two to six.

Group buying is a good model, but by China's followers do chaos, greatness, blindly follow, after some pain, precipitation down, perhaps there are some opportunities.

O2O and group purchase not much difference, do not explain.

Consumer-to-consumer Market, Taobao a single large, accounting for about 90% of the share, followed by Pat, the two monopoly of the Consumer-to-consumer market. China's electric business, is relying on the enthusiasm of small c developed, and still popular enough, but the development of these years also appeared a lot of problems, now it became Ali's new product incubator, out of a day cat, a Amoy; achievement a Alipay; a good bargain. Where will the future Consumer-to-consumer go? Cling to or transform? There is no answer, but the so-called experts and VC, have put their eyes on the Business-to-consumer.

The business market, is currently the most concerned about the electricity market, there are already listed, there are shouting to be listed, and now become the most lively place of the electricity. Cat, Jingdong, Gome, Suning, when, easy to hear ..., as long as some of the power, and the power of the above, are in here together, the future, here will be a hot spot,

M2C market, this is a new concept in the country, from the circulation link than the business simplified, from the definition of the seller will be terminal manufacturers.

The essence of electricity business is to reduce the cost and loss of commodity circulation, cut off the middleman, and realize the mutual benefit between buyer and seller. The biggest advantage of the Consumer-to-consumer is that product quality and service are relatively secure.

Both the m2c and the same are the two models that are most comparable.

Business is the nature of all businesses can, whether the agent or distribution, as long as there is profit space, you can do, the same product price on the same platform will have different differences.
M2C only for terminal manufacturers, all are primary sources, unified pricing,

Although the product of the company is enterprise nature, but the authenticity of the goods is still difficult to determine, as long as the profitable, there will be business leave, they care about short-term profits, not the image of the brand. This is Taobao mall to raise the threshold of the main reason, but to increase the cost of evil can not cure this hidden danger, in the future, the cat similar to the fake event will certainly occur.

M2C is the end of all manufacturers, rarely because of a moment of profit hit their own brand, so in the market operation order is better than the business, but this will be a large number of intermediate links to the enterprise, to the rapid development disadvantage, so m2c want to become mainstream, there is a way to go.

In the consumer mode, the same product will have multiple sellers, spell the price, which will affect consumers ' buying enthusiasm and adding unnecessary options.
M2C mode, Manufacturers unified pricing, the same product will not appear price difference, more conducive to customer purchase. To put it simply, the difference between the two is the supermarket and the wholesale market, a price tag, a price can be bargain, where will everyone buy? You can think for yourself.

In the future of the electric business market, the company will continue to strong development, can be competitive, it is likely to be m2c, when a new model appears, if you can cut in this node, 35 years later, there will be another Alibaba, another Taobao.

China's Internet, less innovation, imitation of much, no matter how, as long as bigger, is success. The Battle of the platform is only an internal problem, and the battle of the patterns may set off a bigger wave.