The future of the Internet hormonal economy

A quiet and beautiful night, after a fine dress, the young girl pulls the curtains, she is about to through the 3 high-definition cameras and a microphone, as well as the most important internet, in the narrow small apartment to start a new day anchor work.

"Sometimes we need pure makeup, sometimes we need make-up, or we have to wear a blonde wig," he said. "In a café in Shanghai at night, Xiao Y is so fond of a" part-time job "as he remembers before, and the young girl is tall, and her usual career is the exhibition and plane model.

Because the exhibition is not every day, the cover is not every day, little y in a predecessor's referral under the network female anchor. In order to communicate with her, VIP members will spend a lot of money to recharge point cards, and she is from the Internet platform to draw a certain share of income.

"Part-time work is not long every day, but the income is considerable." "Little y says, thousands of or even tens of thousands of of the month, sometimes even far beyond their jobs; for pornography, though she was trying to avoid it, it was inevitable to wear exposed and provocative movements, everything to see the needs of paying guests."

These are before "net net" action. On the eve of 51, after the fast-seeding event, Little y site earshot closed, also owed her April part-time expenses.

"Hormonal economics"

To figure out the Internet's hormonal economics, you can look at two sets of data first.

According to a 2010 survey by ISSL (Analysys Secure System Lab, Internet Security Systems Lab), about 12% of the world's Web sites offer more or less pornographic content.

And from Google's advertising service Double-click Statistics, pornographic sites and data traffic is very impressive, in the world's top 500 of independent traffic sites, dozens of are pornographic sites, in all search engine requests, One-fourth are related to pornography, in all Internet downloads, More than one-third are pornography.

The so-called flow of the entrance is not too. In the early days of Internet development, piracy and pornography were the "original sins" that promoted their development.

"High user quality, natural pay habits, pure cock wire." "A few years ago the Internet erotic site webmaster to this newspaper reporter so summed up the characteristics of the Internet erotic users."

In its view, the Internet economy is "get cock silk of the World", and the Internet pornography users themselves is the Internet's highest quality users, if you can control the needs of these users, also means the most stable flow and access.

The demand for erotic users, and then the emergence of the Internet innovation cases. Back in the the 1990s, online payments were a successful practice in the erotic industry, and online payments were accepted by the public for nearly a decade.

In the face of the cake, domestic internet entrepreneurs are also hard to resist temptation.

Talk about YY voice, 9158, six rooms, and so on, most have a hint, "you know" clear expression. or obvious or obscure, whether or not it's a borderline, this huge internet hormonal economy has quietly formed.

Although not explicitly included in the "hormonal economy" of income, but according to the time of the gathering (YY. Nasdaq reported a 2014 per cent Q1 earnings report yesterday, with a net profit of 183.6 million yuan (about $29.5 million trillion), up 187.2% from a year earlier. In net profit of value-added service, net profit of online music and entertainment is 383114 yuan, accounting for 57.497%, online advertising part is 24219 yuan, accounting for 3.635%.

Some media reported early last year that 9158 of the parent company's website shows that the company's own products including 9158.com, the annual revenue of 1 billion in 2012. 9158.com and its subordinate many subsites total has more than 20,000 video chat rooms, registered users 100 million ~2 billion, active users 20 million or 30 million, at the same time online about 700,000, monthly revenue close to 70 million yuan, accounting for the entire industry income 70%.

Similarly, according to a report last July, the size of the six-room revenue is expected to be around 400 million yuan a year, more than 30 million yuan a month, and six rooms are expanding user and profit margins through new acquisitions and clients covering handsets and pad.

The main sources of revenue from these sites are content and service revenue, advertising revenue, and other hidden income.

For content and services, it is divided into value-added and prepaid payments. The former Representative is YY voice, 56, six rooms, such as: yy female anchors call on fans to send flowers gifts, and yellow novels, yellow comics and some reality photo show, but also paid access, according to the number of reading chapter fees.

The latter representative is 9158, and other beauty chat room is a member system (prepaid), need to recharge members to enter some chat channels, another, yellow sites, forums, etc. also take membership system, that is, members can enter the privileged plate to see more "high-quality" films, pictures and so on.

Another big income comes from advertising. The former webmaster said, the domestic yellow IP, on the network game, fun users, the yellow line trading, Viagra drugs and so have natural attractions, and yellow-related small sites also buy well-known IP ads, will be the guests diversion over.

"Of the 3,500 pornographic domain names surveyed, 3.23% of the 269,000 sites it hosts contain adware, rogue software and viruses." "For advertisers linked to pornographic sites, ISSL researcher Dr Wondracek once described:" Many pornographic sites use covert means to make it difficult for users to escape, such as using JavaScript catcher to keep viewers from leaving a Web page, Or use a script to direct the user's clicks to other affiliate sites.

And according to the site AdSense said, other hidden income also includes female anchor private chat fee, group attack "bucket rich" costs, and even offline transaction "intermediary fees" and so on.

Where the road is

The internet hormone economy is on the verge of law, ethics, morality, etc.

Fu, founder of 9158, has repeatedly claimed that 9158 is not an Internet nightclub. "Pornography earns no money, and it's too hard to make the income we have today." And after you violate the rules, there are so many government departments in charge of supervision, I this site does not exist, and do not talk about the ideal. ”

Six room founder Liu in an interview earlier, said that entertainment and vulgar always difficult to separate, but the female anchors wear a sling you say she vulgar, this is not good to say, to see her words and deeds. He said at the time, "we" very strict control, there are more than 100 people in real-time audit, a set of strict rules, such as the host's hands can not be placed on her chest. "I don't think it's out of bounds so far," he said. ”

Despite trying or being "white", the shock wave of net action cannot be underestimated.

"Dare not wind to make waves, afraid of investigation, too dangerous." "Once in a well-known show the daughter of a" tyrants "players to reporters frankly, now do not dare to login, afraid of being traced to IP. In the same period last year, he embraced the "Spring Peach Blossom", which spent thousands of dollars a day on the online show, and the top record was the fight to a player in the same room at the end of last year.

And many people have sex pay habit of cock silk users also told reporters that the recent almost no access to pornographic internet sites, even the hard drive in the "inventory" has been deleted, fear of these pornographic sites implicated, through IP access address traced to their own.

Under net action, where is the future path of the Internet hormonal economy?

In fact, after an operation in 2011, the former webmaster has been "out of hand" and turned into game development and angel investment. He believes that the key to the success of the transition is the mastery of the user characteristics of cock silk. Of course, the first bucket of gold mined from the Internet's hormonal economy is also important.

Internet marketing and game entrepreneurs "do not drink cola man" to the reporter said, can be divided into yy, fast sowing, such as the representative of the technology providers, and beauty chat rooms, yellow Web sites, etc. for the representative of content providers, the former transformation of the possibility will be greater. For online video services, by the technical supplier supervision, the state supervision, the video source is first filtered by the technical supplier before the user, from the original real-time interaction transition to delay (10 seconds to 60 seconds) interaction; second, the real-name authentication system, access to participate in video interaction, film-sharing, literature/ Animation to share information about these people, with the Public Security Department supervision, law enforcement. and the possibility of transformation of content providers will be relatively small, yellow sites, forums, yellow anime sites, yellow novel sites, and so on, most likely to follow the old way, in the backup content, and constantly replace the IP site "back to the lake."

"For the entire Internet hormonal economy, it depends on how much the government is monitoring and how deep it is." "Don't drink cola Man" thought, the final blow to the sword of Damocles should be the combination of government and government, the customer (content provider/individual) in the use of technical services enterprises to provide technical support, the need to reach an agreement and the public security departments for the record, once the occurrence of violations of national laws by the Public Security Department law enforcement treatment.

"I have decided to stop, and the April part-time fee is not." "Little Y told the reporter, she recently began to fall in love, and network female anchor career after all," My boyfriend and family do not know, I do not want them to know. ”

respectively cent, small y is relieved to smile: You look, the evening does not have a part-time job, may date drinks the coffee, also may look outside the night scene. At night, the Internet, the Dutch economy, is far from a relief.