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In their spare time has been tossing their own independent shop, at present is small has the profit, therefore wants to write point this aspect article, shares oneself to do the shop experience, but does not know which aspect should start, because the Independent shop network promotion is more complex, including the shop user experience, the shop product description, Shop marketing promotion And so many aspects, the other network also has a lot of related videos and articles, I believe that the attention of the students have seen a lot of, before thinking about writing a more systematic blog to say their own in the operation of independent shop small experience, but I found this really difficult, In addition my shop is still in the development adjustment period, there are a lot of imperfections need to adjust, so in their own did not start to operate before, dare not write around here casually misleading everyone, simply on the chapter to write it, I did what to share what, today I will share the site's homepage layout design, The sequel of this article will be published in the future, please pay more attention.
First of all, a brief introduction of this has not formed the shop operating Hainan native products, coconut powder, coffee, coconut sugar and so on. OK to get to the point, all say that the first impression of people is very important, the same applies to the operation of independent shop, so to successfully operate an independent shop, the first impression on the shop is also necessary.
1. Elegant page
When I was pushing a class, the teacher said, do independent shopping mall must pay attention to the beauty of the page, do not let people hit the eye a look like a liar site, indeed, this is very important, choose a good site procedures, and then choose a beautiful template, my shop with the Shopex program, Templates are modified on the basis of this program's default template.
2. Planning classified navigation to facilitate customers to find goods
To meet the different user habits, I set the navigation in two places in the shop: site main navigation, side navigation, two navigation settings are the most visible users of the place, the main navigation is no problem, the side of the guidance is placed on the left side, if placed on the right side of the effect will be greatly reduced, the template default is placed on the right side of the position, Here I made the next change, the other leading navigation and the side of the site through all the pages of the website, the customer on your site all the pages to find the classification of goods, easy to choose.
3. In the site to place more prominent position of some customer service QQ, like you and other instant messaging tools
If there are so one or two communication tools, customers feel like you have no business, put a lot of chat tools, will make your shop look very lively.
4. Set the characteristic plate, shorten the purchase time of the customer
There are so many commodities in the shop, customers do not have so much patience to find, and they also do not know what to eat and what is not good, usually encounter this situation will have two results, one is not found to leave, one is through the chat tool to ask customer service, which will greatly increase the communication time with customers, So why not in both cases before they make a choice for them, the homepage of the site to set the characteristics of the plate, do a silent customer service, tell your customers what is your shop the most popular goods.
5. Site Home page Set Shipping information
In the top left of the site page to set up a shipping information section, but also to create a lively atmosphere, which we Jiang teacher also said, I am not in full.
6. Add Quality assurance, return guarantee, network business license and other labels in proper position
You may ask, do these if there are customers to find out how to do, this is relatively reassuring, after all, boring people or a few, but please note that we do business to speak good faith, do not mean you can sell fake people, our goods must be formal.
Source: http://www.kq400.com/