The guard against the right of falling off the chain the color of the chain is the same as the background color

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All do SEO friends know, to the site outside the chain is to enhance the weight of the site and keyword ranking of the most effective measures, but the individual recently in the process of some web site promotion, found a chain did not give the site weight, contrary to the site down the right problem.

Never encountered this problem before, thought to the site to continuously increase the chain, the site's keyword ranking will have absolute benefits. Therefore, the increase in the outside chain did not do any defense and treatment measures.

Recently to a friend to do a "Changsha SMS Mass" keyword ranking optimization, because it is a new station, so the first two months is mainly two aspects of the work: enrich the content of the site and increase the site outside the chain. Are planned to proceed, and of course the keyword rankings are also continually increasing on

Went to the last in Baidu's natural ranking to reach the first place. Make people feel that this concise way can keep the site keyword ranking continuously. Unexpectedly, not long ago, the ranking of the keywords again dropped,

Why did you suddenly lose your previous job?

So to find the root cause, I took all the optimization work we had done before and examined it, and found out the problem:

Outside the chain of anchor color, will affect the site keyword ranking, of course, is not the direct color effect, but through the key word anchor color and background color interaction to affect, if the anchor color and background color or particularly similar,

Is the browser has difficulties in reading, it may be a search engine identification, as a fraud treatment, thereby lowering the right. Because, because friends want to be in the earliest possible time to rank effect, so invite some friends in the industry to help increase

Plus outside the chain, because some places inconvenient to this unrelated outside the chain display, set the hidden effect.

Perhaps one or two such outside chain has no relationship, along with the work behind, slowly outside the chain more. The search engine began to notice you. Because this kind of behavior with the current intelligent search engine is very easy to find, because the spider will first load the page CSS file and style content, and record your.

Summing up a sentence: All can cause visitors to browse the difficulty of the chain will give the site (keyword) bring down the effect of the right. For example: Anchor color and background color are the same; CSS Display:none, opacity:0.5, z-index:-9999, margin-top:9999px, and so on.

What should you do when you are in the same situation as me? My approach is: not immediately put the previous links to delete, and then through efforts to increase more effective outside the chain, so that effective outside the chain to dilute

Those cheating outside the chain, thus reaching for the purpose of clarifying the chain. If the proportion of your outside chain is relatively small, search engines will think that the outside chain is normal outside the chain. Effect, is still in the investigation process.

Speaking of which, there must be a friend who will ask. If there are competitors, malicious operations, resulting in your site (keyword) down the right to do?

First of all I have to congratulate you, if you really have competitors to do so, your keywords ranking really good. At the same time, if you are strong enough, you should be very grateful to your competitors, because he is helping you to increase the effective chain, because your effective outside the chain is far beyond his increased outside the chain.

If you don't have that much time to compete with him, it can be done in the following ways:

①, hope in Baidu search engine intelligence, because that kind of malicious increase outside the chain, the general is in a short period of time to attack the chain increased, so that the search engine will be considered invalid. Therefore, we do SEO emphasized outside the chain wide and deep.

②, the initiative to find Baidu, through the Baidu Complaint Center, the situation reflected, let Baidu to check.