The idea is always unexpected

In modern society, advertising is everywhere, have you ever been touched by a 30-second ad? Have you ever looked at a print ad for a long while? Have you ever resonated with a slogan? Creativity has been injected into the advertisement with its unique characteristics, and it has entered into our life more and more profoundly. Recently, the reporter learned that the domestic new network marketing company for the purposes of interoperability held "the most popular user favorite creative advertising campaign." Activities through the company's website, the official Weibo collection of netizens to collect the reasons for selection, selected netizens to select the outstanding creative advertising works. Good communication CEO Mr. Wangli said: An excellent advertising works, often set landscape essence, the essence of humanity in one. Their distinctive personality, prominent theme, showing the diversity of culture, differences. And for netizens, to see an ad works most interesting is often the last advertising product revealed that moment, seemingly unrelated to the story, but from a very clever angle to find the same thing with the product, let everyone feel: creative in unexpected. The 12 creative works launched by the good will be recognized by netizens, and collected the valuable opinions of netizens, such activities are of great help to the company. Reporter found that in the past two years, "global advertising Festival", "Global Advertising Awards" and other creative advertising selection activities are increasing, the recent Shanghai Television Festival will be the world's top five advertising award chairman together, forming a very influential and impact of the creative event, and on-site interpretation of creative ideas. Once again, the idea came to everyone. Reporter from the company learned that the "creative advertising campaign" a total of more than 1000 netizens participate in, and the selection of outstanding advertising works in the creative is very outstanding, including: Imperial Dragon in the days, Lotte duty-free shop, Toyota, seek cents, Master Kang These five advertising creative more popular, they are crazy, floating layer, Linkage and other prominent forms of advertising with a very creative content so that the theme of advertising clear and clear, and cleverly displayed. Wangli said, these ads are the work of the company's creative team, while using the company's own copyright Admind Network advertising Management system 3D technology, in the Flash animation, add 3D modeling components, break through the two-dimensional Flash animation mode, through advertising can vividly display product characteristics, enhance the advertising performance. The development of the network advertisement industry has catalyzed the advertisement originality, the progress of advertising technology, Wangli that in the future, the form of online advertising can be combined with the traditional advertising ideas, make a special focus on digital media creative advertising, rather than simply from the television or other print media to reproduce the original creative material. He stressed that the Internet has become a very important platform for advertising, can not use the traditional creative thinking to carry out advertising creative, good communication will insist on holding similar creative selection activities, hope to invite more creative enthusiasts to participate in the development of creative advertising, to create more unexpected ideas.