The idea of "four One", the secret of the article expansion in the editorial station

Absrtact: In the face of the rapid development of Internet technology, day and month new, different types of Web sites into the not poor, editors day and night from the daily work, often feel that there is no content can be edited, no content can be extended, the general software collection down the article slightly

In the face of the rapid development of Internet technology, day and month new, different types of Web site is not poor, the editor day after week from the daily work, often feel that there is no content can be edited, no content can be extended, the general software collection down the article slightly processing, search engines do not buy. Shanghai Small series for everyone to share the concept of "four integration", edit the site to expand the secret of the article, so that the station editor is no longer a problem.

General editing methods

As an SEO optimization personnel, SEO knowledge can only be used as a guide, to SEO do the key is to accumulate more experience, from the practice of summing up the rules of SEO. For Web site editors, SEO is the most basic work, which is precisely the most important part of SEO. Many of the editors in the station when editing the site, usually feel boring, in this case are collected, a slight expansion of the amendment, it is published in the website, or after several articles together, in the expansion of the publishing site. For professional SEO personnel usually have a set of their own editorial ideas.

Four integrated concept quick and efficient editing articles

As a complete article title (title), the first paragraph, the body, the end paragraph four parts, decide an article weight. If we do the station, the weight of the opponent is high, is this the ranking of our site page can not be ranked in front of the opponent's site, the answer is entirely possible, we all know that Baidu ranking is not only to consider the weight of the site, the weight of an article is also very important, if our article content and title relevance is relatively close, The content of the article is higher than the gold, then Baidu will more believe that our article, think our more authoritative, so we this article weight than the opponent of this page weight high, Baidu ranking nature in the opponent above. The following small series through an example to explain the implementation of four integrated thinking to improve the collection of an article, ranking.

For a medical industry to do the website, if give you the key words is glans phlogistic glans phlogistic expense, then we can use four one thinking fast and efficient edit a piece of original document that belongs to oneself.

First is the title, the title is the soul of the article, whether we are using hot search word or long tail keyword to do the title, the title must contain "glans inflammation cost" this core keyword. This ensures that the title is closely linked to the relevance of the article. For example "glans phlogistic cost is how much" we use this as the title.

The first paragraph, the first paragraph is the core of the article, the reader through reading the first paragraph can understand that this article is to write the content, on this basis we must also know whether an article can be included, the first paragraph is very critical, in the first paragraph appropriate to add keywords is a very important step, we all know the article keyword density in 2% to 8% Is the best, then the first paragraph should appear how many times the key words, small series from practice to summarize the general first paragraph appeared 1 to 2 times can, too many times, Baidu will think is cheating appears, but play a bad effect. In order to increase the relevance of the article, we can extend the core keyword extension, usually we mainly around the etiology, treatment, harm, cost and other aspects of expansion. Such an article can be used in the way we are accustomed to insert the extension of the keyword, the first paragraph of this article came out:

Glans phlogistic The treatment expense is how many, has been many glans phlogistic Patient concern question. Nanning expert tells you, glans mucous membrane inflammation is called glans phlogistic. The etiology of glans inflammation is caused by factors such as pathogen infection and local stimulation. If not timely treatment, glans inflammation of the harm is very large, so the treatment of glans inflammation is very critical. What is the cost of glans phlogistic? Nanning experts pointed out that the glans treatment costs are based on the patient's condition to determine, some patients because of the severity of the disease, the treatment is relatively long, the demand for medication is also very large, so the treatment costs naturally high.

Again is the article content, the article content is to the title explanation, through reads the article content reader may solve the doubt, then from the four one angle, the article content part appears the keyword number of times should 2-3 times, and in front we speak is the same reason, appears too many keywords, Accumulation of keywords This approach Baidu through the engine analysis will be considered cheating, not conducive to Baidu included and ranked.

Finally, the tail section, in addition to the summary of the article, from the perspective of four integrated in the end of the paragraph will also appear a keyword. This four whole concept throughout the title, first paragraph, content, tail paragraph, a 600 words about the distribution of key words just right.

In addition, a page page in addition to the title, first paragraph, content, the end of the paragraph, there is a point is the description of the article (description) section, most editors to save time and work, often using the first paragraph of the article, we edit friends to note, in accordance with the four of the first paragraph The description of what we are going to write is just the right description of the page, which eliminates the workload of our editorial staff.

Through the small series of practical experience summed up the four of the whole method of editing articles, not only to meet the requirements of search engines, greatly improve the editorial staff in the editor to expand the content of the Web site speed and quality, if you still do not know how efficient and rapid expansion of the site, not to try, for SEO, the method is just a guide, The key is the accumulation of practice and experience.