Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
Web page, we can literally understand the site as a page, of course I said some of the popular, but it is true that the Web site is the most basic elements of the website, a lot of natural forms of the web site. Not that I say so simple, it is through some programs to achieve the good integration of these pages together to form a Web site. For example: Dede Dream System, z-blog program. Open the North Drift leader east of the blog, you see this by a lot of pictures, a lot of text, there are animated pages called page, to IE7.0 as an example, select the browser page, choose Save As, save, save type for the selection of Web pages, from the save path you can see there are 2 files, a name for "Sharing network marketing theory , Search engine optimization technology learning and experience-North drift leader East blog. HTML file, a "Share of network marketing theory, search engine optimization technology learning and experience-the North Drift leader East blog." File folder, here I do not detail. The file folder, which mainly contains the images appearing in the Web page, animation, and some of the elements that make up the page.
Open that "Share Network marketing theory, search engine Optimization technology learning experience and experience-North drift leader East blog." HTML file, see is a Web page, if we want to modify the content of the Web page, you can right-click on the choice to open Notepad, through the changes in the inside code to change the content of the page display. What is HTML? After one months ago, Li Xinggang teacher told the Basics of network marketing technology, I know: HTML is a Hypertext Markup language, remember it is just a markup language, not what programming. (For specific information, please check the Network Marketing Institute "Network Marketing Technology Foundation" book)
I do not want to introduce the Web page, accidentally did not control good ideas, and blindly wrote so many words, do not delete. After learning Li Xinggang's "Network Marketing technology base", we should have an understanding of the concept of HTML? You should at least know that the HTML infrastructure is <HTML><HEAD><TITLE></TITLE></HEAD><BODY></BODY>< Html>,<title></title> are usually stored between <HEAD></HEAD>,</body></body> The content of the page is what we see. Title as the name implies is the meaning of the headline, the main control displayed in the top left of the page title, is the content of the page's soul and center. For example, the title of this article "Web page tags on the impact of search engine optimization," you see that this is not what you want to know, if you will choose to read. Generally look at the page will first look at the page title, you can say that the page title is pointing, we can optimize the title tag to highlight the title of the page.
Optimizing title tags is the first step in search engine optimization, which is related to whether your site can get good nouns in search results rankings. The title of each page is not the same, how to design these headings is the key, a learning. The title of each page must not be the same, and to the main content of the site as much as possible to maintain consistency, to have a certain degree of relevance. Remember: the page title must be concise, attractive, can highlight the content of the main idea of the Web page, but not too long, try to control within 60 characters (almost 30 characters meaning). The contents of the title tag should be related to the content of the Web page, it must be a highly summarized, concise statement, the general choice of 3 words to describe the title is better, rather than light only a site name, such as: My home Page Tags: share network marketing theory, Search engine Optimization technology learning and experience-North drift leader East blog, usually in the title of the time, our most critical words on the front, such as I would like to suddenly "network Marketing theory", "Search engine Optimization Technology", "learning experience and experience" is just 3 phrases, the word number is best controlled within 7, I can see the place I have exceeded, but I think is the most concise, if you have better advice to tell me. The top 7 words for search engines are most important, of course not that the back of the unimportant, equally important, as long as no more than 30 words, of course, more than will not be, you think most browsers do not come out, 60 characters outside the keyword may not be the search engine to attract attention, or even directly ignore the crawl, So it is important to put the key key words in the front, the more important key words, the general website name put in the last or put 30 characters outside.
Do not use title tags to search engine cheating, title tag is to search engine read up to a direction, search engine came to your site when it will first of you <TITLE></TITLE> between content and the content of the article to compare, If your content and <TITLE></TITLE> content is not the same, search engine may not crawl the content of your Web page, perhaps you disguise very well, search engine crawled, and got a high ranking, in the short term to your site with a lot of browsing, But in the long run, that is unfavorable, that is an excessive optimization behavior, sooner or later will be found by search engines, search engines you that is cheating. Seriously do site content is the key to the long-term development of the site, the figure of the small profit margins and why?
Between <HEAD></HEAD>, in addition to the title tag and meta tags, the most commonly used two tags: keywords and description.
Keywords label is also the main content of the Web page description, but it describes the core content of the Web page keyword, according to the core content of the Web page to refine the key words need to have a certain literary foundation, but can not ignore users, from the user big way to think of keywords, to consider generalization, popularization, As a result of many people in the keywords tags in the accumulation of a large number of keywords, leading to the role of keywords search engine optimization is increasingly small, almost negligible;
The description tag is a supplement to the title tag, an extension of the keywords, a description of the content of the article, just as the main idea in our elementary school. But also follow the simple principle, the proposal contains no more than 120 characters in space. According to the actual situation of the Web page to describe, try to avoid unrelated description, recommend to each page using a different description label. This is more conducive to search engine optimization, after all, your site is the content of each page is different, at least for different sections of the content of the use of different description tags, so that the search engine more appear friendly.
Like all tags between home <head></head> of my website:
<title > Sharing Network Marketing theory, search engine Optimization technology learning experience and experience-North drift leader East Blog</title>
<meta content= "sharing Lu Xiaodong learning seo, online advertising in the Beijing Network Marketing Institute, Network Research and other network marketing theory and search engine marketing technology Experience "name=" description "/>
<meta content=" North Drift, Network marketing, search engine marketing, search engine optimization, whole station optimization, network advertising, network research " Name= "keywords"/>
After reading the teacher Liu's video tutorials and listening to Yangfan teacher's class, found that their views of 2 different people, Liu Zhijun thought description importance after title and keywords, and yangfan teachers think keywords can be ignored, Write a good description tag to get a better ranking in search engines. Everyone should have their own point of view, just like I think "search engine marketing" This book should be renamed "Search Engine optimization and search engine marketing" like, Yangfan teacher insists that is right, I said to defy him, tell everyone a secret: Yangfan teacher will is very firm, the general situation will not waver. Should be slightly subtotal impress him: such as "Beauty meter." About the network Marketing College textbooks, please check our textbooks, we make our own decisions. I personally think that 3 are equally important, are indivisible, the three are interdependent, complementary, 3 should be simple and clear, can refine the content of the theme of the idea, so that the search engine optimization is the best choice, There is no need for excessive pursuit of optimization, fabricated.
Of course there are a lot of infrequently used labels between <HEAD></HEAD>. Robot meta tags that restrict search engine crawling content: <meta name= "Robots" content= "all|none|index|noindex|follow|nofollow|noarchive" > Which: all: The file will be retrieved and the link on the page can be queried; none: The file will not be retrieved and the link on the page cannot be queried; index: The file will be retrieved; follow: the link on the page can be queried; NOINDEX: The file will not be retrieved, But the links on the page can be queried; Nofollow: Files are retrieved, links on the page are not queried; Noarchive: Files are not cached of course these words can be mixed and practical, a practical method of robot meta tag applied to Google search engine: <a rel= " Nofollow "href=" http://www.lxdong.cn "> North Drift leader East blog</a> meaning to tell search engine North drift leader East this site is not edited by the author, so this site is not a trusted site, The search engine sees this tag and may reduce or completely cancel the voting weight of the link.
2 Tags: <meta http-equiv= "Content-type" content= "HTML; Charset=utf-8 "/><meta http-equiv=" content-language "content=" zh "is not very familiar, indeed, it is the organization of the Web site to specify every page must write, Used to illustrate the encoding format and type of HTML, because they are both fixed format and there is nothing to say, we write it, but also appear between <HEAD></HEAD>, after all meta tags! Of course, the more important the more before, in the other tags are written in front of them, write them two, they are not important, but must be written, remember that the organization of the world, not my rules!
Master all the tags in the writing format and note the place, not much, also includes most, understand these, that to you SEO has been considered more than half of the understanding and will search engine optimization is two completely different concept, SEO work is a malt, slow working place malt everyone understand? Search engine results are very slow, if you can adhere to the work of search engine optimization, we must learn to persevere efforts, so that you can learn SEO, this is my personal understanding, there is nothing wrong with the place please point out.
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