The importance of site positioning

Just like opening a shop, you should be very clear about what you want to do before you do the station. Many webmaster sites on the Internet are more chaotic, without a central idea. If you really talents confused direction, but it must be clear that the station, especially this station to provide products or services, the advantages of which shortcomings in which to be very clear. We build the purpose of the station, to achieve what goals, the target customer base, we must be very clear. The most important thing is your profit point, because it is related to the survival of the site. In short these must have the good idea.

Let me first say the location of the website. Previously said to do a website like open shop, do a market research, what the market needs, we do what, this is the focus. To meet the needs of the market is what we want to do, so in the target customer base positioning to have their own analysis of the idea. Target customer base, is your product or website, for which audience groups, what age, what class, is a pupil, is a college student, or white-collar and so on. After analysis, we should analyze their psychological status, and then carry out the scheme. After the target customer group and age are positioned well, we will find the direction and motivation of the business. Without these, you will not be in the future.

There is a full display of their advantages. This is the same as a person, but also to find their own expertise. Because only the specialty can win in the job search. Before you start, you have to think about which area of your expertise is strong, and then for this implementation plan, if you design very strong, very good at PS, you can build a about art, or designer site. Then your advantage is reflected at this time, and it is easier to succeed. Chairman Mao said well, everything is realistic, no investigation will have no say. Really want to do this, because you have done, you can have a say, because you know what customers need, what I provide to meet the needs of customers, and so on, these are their own advantages, if grasp the advantage of creating opportunities to make their own maximum energy, it is necessary to build their own time to carefully ponder.

This is also a very important point in terms of the operation of the website. We need to take some experience on this. In how to bring the needs of the target customer base, in the targeted, to meet the market, in the operation of the time planned, the purpose, and finally bring the results are listed through the indicators, to develop the relevant operating procedures.

To be a webmaster must have competitors, the real life of entrepreneurship is the same. In the analysis of competitors, we have to analyze their promotional methods and methods of operation, each site has its own style, the competitive style of what we do not have the advantages, for example, such as the use of keywords, competitors and other users focus on these. Of course we often say that if other people say so we must not drift, if we always follow the crowd, with the big team walk, the risk is low, but simply do not have their own expertise, do not have their own characteristics. Only if you go your own way can you create a day.

Finally, the profit point of the site. Many do not want to make money before the beginning, but who believe that there is no money to do. The main thing to see is how you do it. The person who dares to eat crab is the person who really makes money, who wants to navigate the website so valuable, the small game website is so valuable, because everybody dares to be the first person. So we have to own the station must have own idea, has the foreground plan. You want to think of their own website profit model, is through advertising or enterprise, or GG Advertising Alliance What, no matter how, the reality is still cruel, only we found that there are business opportunities, we must pay a hundredfold effort.

I write so much, mainly to persuade the rookie. Let blind inexperienced rookie to run the website well, do not be impatient. Don't be fickle, what make money to do what station. The fact is that you can imitate others, but not learn the essence of people, like a star imitation show, people still want to see a real star performance more. You have to be yourself. Do your own website features so that you can not be far from success.

Article source http://www.taomaihui.com (Amoy Sales-Taobao shopping guide)