Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall
Links in the site's SEO optimization and ranking plays a relatively important role, so we need to have good resources to play to the greatest value, with the search engine algorithm updates, links indeed in the site's ranking may have declined, some people said the proportion fell to 10%, but also some say 15 to 20 , this proportion, the author also cannot be verified (in fact, no one can get the specific value). However, the links in the site optimization of the more important, this is we do not have to question, we must not ignore. So, how do we exchange our own website link exchange links, the overall weight of the long site, I am here according to their own work experience, and you chat in Friendship link exchange, need to pay attention to exchange skills and precautions. Hope to be helpful to everyone, thank you.
First, correct understanding of the use of links
Friendship links do not depend on our links can give our site how much traffic, but it will let the search engine more to include your website (so we often see some sites, although not often updated, but its snapshot is still the latest, where links play a very important factor). Therefore, we do friendship link is to let spiders and many times crawling our station, search more of our website page, improve the spider crawling our site the most effective way. So we link in the time, we must find, the weight of high, the site updated quickly, included fast, daily snapshots of the site to do friendship links, so can also be a good driving our website.
Second, learn to judge the quality of friendship links
High-quality links will be our ranking of the site has a vital improvement, if envisaged, Sina, Sohu, such a large site home to us to do a friendship link, that our station is bound in the ranking mechanism, has been quite high weight, the ranking will naturally be quite lean forward. On the contrary, if we do a low quality of the site to do a friendship link, the ranking of our site is not very large, if we are with a Baidu K site to do a friendship link, not only to our ranking does not work or even counterproductive.
Therefore, when we are doing friendship links, we must creeps the eyes, there is no K. So how can we tell if his station is k? I see the other side of the site's snapshots, included whether normal, viewing the history of the site, see if the hair is plucked, the key point is to see whether it is the top keywords, if a PR5 or PR6 site, included very normal, reverse link is also a lot, but not ranked , it is estimated that such sites are problematic. High-quality links should have a few points: the PR value is higher, the flow is big, the popularity is high, the keyword rank is front, the website renews quickly, collects quickly, the website content quality is high, the content is original, and so on, must not have the friendship link with the long-term collection website, once the Baidu big update, implicating, It is likely that they are also subject to joint punishment.
Third, website relevance
Already have friends to do testing, the exchange of the same type of Web sites or related sites have a higher weight than different types of Web sites have a greater role (this I believe you can think of), so the site relevance of this standard can be an important exchange assessment criteria, but can not be forced, After all, in the domestic similar content of the commercial nature of the site are some competitors, some of these things I think you know, so really relevant links is not easy to find, it can only find some pan-related, but not too far, a mechanical and a Do clothing exchange links that is a bit of a pull, There is no correlation between the links search engine will judge you are to do links to do friendship links, may not help the rankings. So we have to use this limited resources, Ningquewulan AH.
Four, Baidu snapshot time
Baidu Snapshot is an important reference factor in exchanging links, Baidu snapshot of the new site can not say that the weight of the site is high, but it is certain that this site operation is sure that all normal, someone in the update and management, cheating and other acts are certainly less, and this also proves that spiders often visit. For example, you and a snapshot of a slow site for friendship links, the other side of the site is a long time to update the homepage, Baidu two or three months to update the first snapshot of the home, then your friendship links will have to wait a long time to take effect. So say with Baidu snapshot new website Exchange link is more reliable.
Number of sites included
A collection of 300 stations and a collection of 3,000 of the station, you will exchange with Which? I believe everyone will choose 3,000. However, this choice is based on the first snapshot time. Included a large number of the content of this site is rich, and this is the search engine like. In addition, the collection of many also represents the webmaster is in the heart to take care of this station, the station to build the time is certainly relatively long. Switching links to such stations will be less of a hassle.
Content Update Frequency
A website update frequency directly determines the search engine on the home page and the content of the update frequency, then the higher the frequency of updates stations, search engines and links to exchange the weight of the faster.
Seven, the other side of the site export link
When you exchange links, the number of links to the other site is first seen. The same two similar quality of the site, an export link 40, an export chain 20, we certainly have to choose 20 of the. Truth and the principle of the transmission of PR is similar. The chain 40 is equivalent to the weight of the homepage of the site is divided into 40, outside the chain of 20 of the same reason. Therefore, the exchange of links when the outside chain too much advice people do not choose, unless it is those very cattle station. The general recommendation of more than 30 outside the chain do not change. Of course, this value is also relative, for reference only. In addition to pay attention to the quantity, the other side of the site link quality is also to be noted. Baidu has now begun to adjust too many links to the site's keyword rankings. Exchange the link quality of the site and we have inextricably linked links, the quality of the site chain is not high to lead to the site of the right to reduce the example of the webmaster industry.
VIII, Baidu Reverse link
Baidu reverse link namely Baidu related domain, use domain This instruction inquiry, Exchange link of time will not have a lot of people take this as reference, but we can see a station of Baidu related domain to judge the promotion of this website. Can be used as a link to exchange the judgment of one of the reasons.
Number of Yahoo outside chain
Perhaps people will ask Yahoo search engine We rarely use, why to pay attention to his chain number, here I would like to remind you that Yahoo as one of the earliest search engine (the current Yahoo outside the chain is also recognized as the more authoritative outside the chain reference standards), His chain of assessment standards must be for other search engine observation has an essential role, if a station of Yahoo outside a lot of chain, then this site either now very cow or soon will cow up. Mention outside the chain here to mention Google's PR value, I did not put the PR value as a reference is because of the current Google PR value overrun, since the June update of the Google PR value was diluted, a month or two of the station is mixed to pr3pr4,28 push a year did not mix to PR6, How could it be a year ago, what we do is Baidu rankings, Baidu will not give you the PR value of the face, so that the PR value can not be used as a reference factor, may be obsessed with the PR value of friends do not agree with my point of view, this does not matter, this is only a personal point of view, for reference only. To mention the weight of Baidu, I believe we have heard, this thing is a bit of a pull, also can not be used as a reference factor, because this is not the introduction of Baidu itself, but someone else to simulate the Baidu algorithm can be a value, not accurate.
Tenth, the other side of the site time
An old station to give the weight of the search engine is very good, so choose the time, it is best to build the station longer the better.
11th, inquire about each other's links
To see the other side of the link (this may be a lot of people ignore), the exchange of links in general is the requirement of reciprocity or complementarity, so you can through his exchange of links to determine how the station. If the link is a mess, then his station will not seriously do, if it is few but good, the site to do seriously, you can exchange. If the other side of the chain of more than 40 you can also consider not to change. Above content by any explicit http://www.05525.com/feeds, reprint please keep the article link, thanks.