What is the cost of a box of 100-dollar mooncakes? Insiders pointed out that, on a box of mooncakes themselves, its cost is not more than 20 yuan, consumers more in the luxury packaging and logistics and other links to pay. Some insiders said that this year, sugar, eggs and other moon cakes raw material prices rose, coupled with labor, transport costs, theoretically, the cost of a mooncake increased by about 23%. At the same time, the retail price of mooncakes has gone up, generally more than 10% last year. But there are insiders to reporters that for large manufacturers, it is often in the large half a year ago, and the supplier signed a large number of purchase contracts, so the impact of the price of raw materials is not big. To make 500 grams of egg Huanglianhong mooncakes For example, to buy the necessary white sugar, lotus seeds, wheat flour and other materials, the total cost of not more than 8 yuan, plus artificial, "a box of hundred yuan mooncakes cost price will never exceed 20 yuan." "But in the retail chain, a box of about 20 yuan of mooncakes, usually sold to more than hundred yuan." So, the cost of less than 20 yuan of mooncakes, why will be sold hundred yuan high price? Industry insiders and related departments said, "excessive packaging" to bear a certain responsibility. Guangzhou Quality Supervision Bureau recently to 74 cakes production Enterprises 79 batches of mooncake products for inspection, only 55 batches of qualified. One of the moon Cakes packaging cost and sales price ratio is too large, accounting for the cost of 32% of the mooncake production. That is to say, the consumer buys a box of 100 yuan Moon cakes, pay for the packing box to spend at least 32 yuan. Industry personage says, the moon cake "luxurious packing" already is the industry custom. But consumers don't want to buy it. Live in Panyu, the old Canton Huang very experienced, every mid-Autumn festival he will go to the nearby factory outlets directly to buy mooncakes, the sale of bulk cakes is very cheap, 3 yuan-5 yuan A, and the same moon cakes, if packed with boxes, 4 sold to 100 yuan. (New Express)
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