The influence of anchor text on website keywords

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There was a time when we search SEO in Baidu, in the serp of the title of the stone was inexplicably added the word seo, many people in the speculation that this is the change of Baidu algorithm or artificially added to, but most people think this is artificial results because this is commonly used by Baidu's operating methods.

Have a single, today in Search by "site history query" keyword, in google also found the same situation. The title of the foreign English station was replaced with the Chinese title.

The main reason for this is the link from the external anchor text, through the tool to query the station's external links have more than 1000, but also are the one-way link of the webmaster, most of the use of anchor text for "Site history query", which can be inferred before the phenomenon of Baidu has anchor text has a great relationship, It also illustrates the importance of externally linked anchor text.