The influence of several mistakes that beginners often make on SEO

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1. Mass reproduction of other Web site content

For friends who have just contacted the construction station, copying other website content has been the fastest way to build a station. As the site has just been built, the content is too empty, so on the network to replicate the content of other sites. Of course, there is no shortage of classical content. As a result, the network repeated the classic content more and more ... Think about it, what has become of such a classic in the end? It's rubbish!

The rule of search engine is: The same article, in two small sites at the same time, then, who released the earliest, whose weight is higher, when in a small site appeared, a few days on the portal site again this article, then, the portal station of high weight, this is not to be questioned, but also in a number of experiments on the results of the conclusion! Of course, there are friends who do not believe, you can try.

How do you experiment? Tell me more about it. Tianya, is the weight relatively high? You can be an original article on your website, a few days to send to the horizon above, and then a few days to Baidu search! The result is out! For example webmaster nets, you hair in this article, and in other small station hair article effect, absolutely is not the same! Said so much, if you are a large number of copies of the content of other people's website, and a word does not change, you are in the manufacture of garbage, then in small hundred, you do SEO is quite failed. There are a lot of articles on the Internet, we have to collect the content of the article, a little change, such as changing the title, add a few lines of content, are quite reasonable. Spiders are not people, can not easily see the content is by you specially modified, and it is particularly like new things, your site can attract spiders often visit, you have successfully taken the first step of SEO.

2. Title and Keywords Keywords

Do the site before you must plan well, what is your theme of this site? You don't want to add all the relevant keywords, also do not want to put all the column title plus you add so many keywords, spiders come, the estimated are silly, he is not sure what your ultimate theme is, then how can you achieve a higher weight?
The keyword of the title, must be close to the theme of your website, best can bring adornment.

We look at the title of Baidu (www.baidu.com): Baidu, you know very simple, the former two words is the site name, the following is related to the modification, but also cleverly added the word of Baidu know. Then look at Sina (www.sina.com.cn): Sina front page, Sina, back home, is also a very simple title, so, the title must be simple, understandable, and the first few words must contain your theme keywords.

Someone put keywords is also written full of keywords, and each page keywords content is the same, small hundred think, this looks like not to write. Keywords Although the shadow of SEO is very small, several call can ignore. But why should we let him affect your website optimization, so, can write as far as possible, or better not write. Little hundred has always thought keywords is to you fill in the current page keyword, not to your entire site keyword. We can see the next 163 netease keywords is how to write, each page keywords are different, each page of the key words, small hundred think this is the correct keywords usage. The use of ps:keywords everyone has a different opinion, little hundred here just put forward their own views, not necessarily correct, please decide how to use their own.

3. External links

External links, the quality is greater than the number, this question has been mentioned, what is the quality of external links? Preferably the same type of site, for example, you are doing the download, you are doing medicine, you two do link, the role is to micro-call its micro. If two download stations are linked to each other, then the chain this one is equal to you made 10 20 medical network links.
I don't know, do you see what I mean?

4. Pictures and effects

We must first understand. Spiders are not people, he is not a beauty pageant, there is no aesthetic concept, he is to crawl the content of your site. So, when everyone is doing the station, can do less with pictures, even if you want to use the picture, it is best to put the picture into the background in the CSS, try not to let the spider see the content, the other redundant code, of course, little hundred means not to use pictures, but as little as possible. You can refer to this legendary world of servers Www.8qw.net code is not without pictures, but very few.
We all know, spiders are also very impatient, he read a pile of code, haven't seen your content, he will turn away, next time or so, can only cause the spider's return rate is getting lower. Some special effects, we also try to get into JS, do not use pure code.

Little hundred remember in 02 years or so, some Web site to make the flowers in the fancy, a special effect plus a special effect, Khan died me ah. At that time, the small hundred also use 64M memory WIN98 generally as long as open this site, immediately panic .... Add more special effects, will also slow down the site speed, resulting in spiders for a long time to read content and walk away.

5. Stable Web Server

In fact, this should be the first place, but because of so much writing, I do not want to change, put here also, we understand the importance of it. Remember Xiao Hundred in the beginner's time, because cheap, and bought a cheap space, the result? Site Zooey can not open, so that the site has never been a major engine included. Although said not cheap is not necessarily good goods, but the good goods must not be cheap! Everyone in the choice of IDC business must be cautious, as far as possible using the well-known IDC provider of services. Stability is the beginning of everything.

6. Website security

If your site is added to Google: "The site may damage your computer." "Such a hint, you think you are not another loss of IP volume?" That's when you find out it's your program, what do you think?

The server and the program security Defense, here small hundred does not say, also impossible to finish, small hundred wants to say is the use procedure aspect: some stations, only five or six columns, more than 10 20 pages, it is necessary to get a dynamic program? With a CMS, is this necessary? Isn't it better to do it yourself? Someone said, to do with DW, update too much trouble, then, little hundred suggest you to study the DW template function, its function is not much worse than some of the whole station program. When your site does not need to use the program, try not to use the program. Little hundred recently found that a lot of Web sites are completely using the DW template features updated, such as : Www.52734.com of course, because you have more content on the site, to use the whole station program, Little hundred suggest you must pay attention to the security of the program, if you have a separate server, you are the whole station to generate HTML, you can set up a certain folder in a particular IIS users to perform, the general IIS users can only access the directory of HTML. Specific how to set up, Baidu, you will know. Little hundred more to say is off the subject.

7. User Experience

This is the recent thing, Little hundred recently found a lot of friends in the study of the portal site, first call out a noticeable title or picture, when the user clicks on this link, the entry is not the content of the subject, but the topic of the Column list page! I'm sweating! Small hundred and put on glasses, carefully looking for small hundred to find content, finally, finally be small hundred found! It's not easy!!

Portal site Use this method, is because the portal site IP volume, users, people have been done, and we have not succeeded, the user and the IP can not be compared to the portal station, at this time, we do so, there are hundreds of harm and not many benefits! Doing this can actually create more PV values and add some silver to your Ggad account, but, dude! Next time, do you have a website? Your site return rate will definitely be affected! (Of course, the garbage station is another matter). After you finish a station, you can change the mentality of the user to visit your own site, you will almost understand what your users need and what is missing!

Think of tonight, for the time being so much, later have what idea, small hundred again write out, for everybody reference.