The influence of site dead link on ranking and the suggestions

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Now that we're going to talk about a dead link, let's first look at what links are considered dead links.

Believe that the vast majority of users browsing the Web page must have encountered the Web page can not open the situation. Clearly a seemingly normal link is not open, such links we call dead link.

Web site to form a dead link for a lot of reasons, summed up about the following kinds of situations:

1. Web server Setup error.

2, the Web page file was deleted or moved location

3, the dynamic website database error, resulting in the Site page is not open.

4, the Web page revision when the programmer's carelessness.

The impact of a dead link on the site's ranking.

First of all, a site if a large number of dead links, assuming you are a netizen, you will go down to his site? I think a lot of people see this site will choose a detour. So the dead link will make your site in the hearts of netizens greatly reduced, reducing the site's head-turning.

Second, the search engine spider is the same as the above reason, if spiders come to your site every day is a large number of dead links, it will not like to come to your site, the nature of your site will not be much of the collection, and then your weight will not be very high, directly affect the ranking of the site.

Since dead links have such a big impact on the rankings of the site, how can we avoid and deal with the dead links that already appear?

1, often check whether the site has a dead link, just as we regularly give ourselves the same physical examination. We can use some SEO tools to do this work.

2, when the site appears dead link, we must remember to get rid of it the first time.

3, establish the standard 404 error page. reasonable use of 404 pages to guide the dead link clicks, Guide users to use the site's other pages rather than directly off. Improve the position of the website in the eyes of the users.

Article from: Miss Net (http://www.xiaojie520.com) Cocoboy