The influence of social network marketing on SEO

Source: Internet
Author: User
Keywords Social Media Marketing

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Talk about social media before the impact of social media sites. Now more and more people often go to social media sites, and even some people find the necessary on social web sites, others predict that search on social media sites will soon replace search engines.

Social media sites commonly have Facebook-Youtube Twitter-delicious bookmarks. They also have a place in world renowned websites. At the same time also in the inevitable impact on the network marketing and SEO, and social media marketing itself is a network marketing approach.

Social media Marketing brings the flow, attention and visibility has a certain degree of explosion, can quickly make the company brand and product information on the Internet, but the effective flow is low. Low conversion rate

The influence of social network marketing on SEO is as follows:

1 Bring one-way link

Most of the social media site is the user's own content, you can leave the URL, and for us Seoer want is not only a link, in addition to many sites for users to leave the URL is also handled (such as nofollow), and then can not become a common sense of the link. So the main social media site is to allow more people or users to understand your brand and products, and then let them on their own blog on your site for the topic of discussion, so as to bring one-way links. Increase the weight of the site.

2 Interactive and Word-of-mouth communication

The main purpose of the social media website is to build brand awareness, which helps to spread Word-of-mouth. Have a few social media website account, when they have a new occurrence, on the blog to talk about the comments, good articles are very easy to appear on other sites, in the long run can affect keyword ranking and SEO effect.

3 new forms of link flow become rank signal

The goal of search engine rankings is relevance, authoritative practicality. User links in social media sites are a manifestation of practicality. So search engines will also be concerned about that. At the same time, social media site high weight, page ranking ability. It's also a thought for seoer.

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