The initial stage of the Internet Venture risk assessment: What kind of heat do you need?

Source: Internet
Author: User

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Hello, I am grassroots brother, today for you to bring about the problem of Internet entrepreneurship, in the Internet industry, according to the entrepreneur's own conditions can be divided into primary stage, small achievement stage and the stage of progress, but the grassroots believe that more entrepreneurs are still in the initial stage and small achievement stage, This series of articles will be followed by an analysis of entrepreneurs who are in the primary and small stages of achievement.

Why did you choose the Internet? He'll get you killed!

Why do you choose the Internet industry? To sum up, there are only two reasons for us to enter this industry, the first is out of a strong interest in the Internet, the Internet as a fun, and second, to see the internet people make a lot of money or see the good time on the internet, The desire to be able to get a hand from the Internet, so we have a fart to step into the internet industry, which is why we enter the Internet industry.

  

And so, when we get into the Internet, we find that the original Internet is not so good to do, with the market saturation, the increase in competitors, our start seems to become very difficult, we are in the struggle every day why our industry can not do, why I paid so much effort but did not exchange for the corresponding return, Our first project is extremely likely to die, as a result, we will summarize the reasons for the death of the project and continue to do a second project, while the second project is still very likely to die, well, we will do the third, fourth, fifth project, no matter how cautious we are, Most of the reasons for the deaths are that we are not able to deal with unexpected situations well because of lack of experience.

With the growth of our experience, we will slowly from a point of view of the industry to expand into a line, and then become a face, our understanding of constantly expanding, this is our growth process. But our knowledge will never be enough to make us perfect, because you never know what kind of unexpected situation the next project will die, which is the biggest risk in the internet industry.

Lack of experience, not a wide understanding, we will die for this

We have talked about the reasons for our initial access to the Internet and the problems we face in general. Then the detailed analysis. A piece of white paper full, but there are still gaps between words and words, any time, no matter how much experience we have, can not respond to all kinds of unexpected situations, for example, grassroots elder brother's last project.

  

Before doing this project already thought the whole project promotion way, the operation way and the profit pattern, and has carried on the analysis to oneself cognition scope each detail and each kind of possible abrupt situation, has made the corresponding plan. However, when the project began to be promoted, the server crashed due to too many visitors. Site loading error, resulting in the user is so freely lost, well, grassroots brother will not tell you that the problem of server load at that time also in the grass-roots in the consideration of the scope, and specifically added two independent servers do a distributed deployment , but this motherfucker's visit is more than the grassroots brother expected, because the funds are limited, can not buy more servers to enhance the load, the grassroots brother's project so dead.

In this grassroots brother is not afraid of being laughed at, grass Gango also has six years of entrepreneurial experience, ups and downs, but also experienced some wind and rain, but six years of entrepreneurial experience and insight but also can not let the grassroots brother to cope with all the unexpected situation, may be grassroots elder brother too clumsy reason bar.

We're going to die as a result of the money distribution.

Capital chain is the eternal topic in the course of entrepreneurship, the whole entrepreneurial process revolves around the capital, these reasons we all understand. And our grassroots entrepreneurs spend most of their money on server spending, promotional costs and some aspects of technical spending, in which servers and promotions are the two most important expenditures. Presumably, everyone here, there is not too much money, more is the squeeze, we are all born in the peasant or the working family, we do not have the abundant cash to start our project, in the entrepreneurial process all aspects we must calculate carefully, strives for the balance, once the balance is broken, we will face the project to die, The risk of stomach starvation.

  

Not only we, big companies will also die because of capital chain exercise, capital chain is the whole entrepreneurial process of the eternal topic. As we've already mentioned, servers and promotions are two of the most important expenses of our initial start-up phase, so the most basic thing to do is, we weigh that the biggest scale we can do in the early stages of our start-up is wondering, to determine what we need for the server, and to put it into the server, based on our expected size, The server is the existence of Internet products, the root of the bloody case has proved this. Secondly, according to our remaining funds, to develop the best promotional program.

A little more general, let's be specific. Believe that many children's shoes in the early days of Internet entrepreneurship, will choose space as a product carrier, which also allows us to spend more money to do other things, but the space load capacity is limited, we need budget space to meet our needs, to know the product once the crash, God Horse is a cloud. Of course, if you are convinced that space can meet the needs, and you do not have the initial product to a certain scale, then space is undoubtedly the best choice. But you are expected to scale larger, especially to invest a lot of money to do the promotion, grassroots brother want to server cluster distributed deployment may be the best choice. In short, you have to follow the principle of balance, server and promotion is like a bucket of two pieces of wood, any one short, its capacity can only be calculated according to the short, striving for balance is the best choice.

Technology/funding, team is the three elements of success, lack of anything will make you die

Let's sort out the relationship between the ideas and the three elements. A successful project, its core is always the product, while the development and maintenance of the product core is the technology and team, technology by the team to solve. The team was formed by the founder, originally from the side of the brothers, partners, and the initial team once the lack of technology, we need funds through the recruitment method to find technical staff, plainly, the funds can improve the team, the team contains technology, and technology to provide solutions for products, the three interdependent, mutual impact, But it is an independent entity.

  

It's a bit messy. About the formation of the team, interested in children's shoes can refer to grassroots elder brother before the article "Entrepreneurial Road You are lonely: the composition of a successful team is largely from around." For example, grassroots elder brother, the existing team are from the side of the brothers, but these brothers gathered together, still can not solve all the problems on the road to entrepreneurship. A complete project is a product at the core, around the product launches the promotion, the marketing, the operation and the sale work, throughout the grassroots elder brother's team, the promotion, the marketing, the operation and the sale these four aspects work all has the brothers to be able to undertake, the only problem which cannot solve is the technical question, but the fund can solve the technical problem Funds and technology to solve the one, grassroots brother's team fighting capacity will be upgraded to a level.

I guess the problem facing the grassroots is also the problem faced by most of you here. Funds/technology to solve the one, it can be elevated to another level of combat effectiveness. The solution has a few points: first, you meet a technical cow, his relationship with you is like the relationship between Watts and Steve Jobs, but it's very unlikely, and it needs to be done under certain conditions, first of all, that his outlook on life and values must fit you, and that you can get along in character and have common ideals, Hey, to achieve such conditions, it is really hot not easy. Second, we have the money to hire technicians, but how can we find more cash for our entrepreneurs in the early stages of entrepreneurship? There are three ways: pay, borrow, change. The so-called money, through the existing capacity of our existing team to make the first bucket of gold, their own money to recruit. Borrow money without explanation and borrow money from neighbors, friends and family. Change, the most important thing is to find angel investment, but we a grassroots, want to find the ideal angel investment is difficult to ascend.

The content of this aspect alone is enough for us to consider the headache, and any one link error, we may immediately die, there is no room for manoeuvre.

Written in the last

This article mentions the risks faced by entrepreneurs in the early stages of entrepreneurship, of course, if you are an old bird, it is ignored, this article only for beginners in the initial stage of a friend for reference, but also hope to be able to make everyone useful, well, this article should come to an end to thank you for your concern, here cool roots, We'll see you next time. Original address: http://www.kucaogen.com/2013/10/13/876.html reproduced please keep the source, thank you!

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