The intention to write good website title SEO optimization Success Half

Intermediary transaction http://www.aliyun.com/zixun/aggregation/6858.html ">seo diagnose Taobao guest cloud host technology Hall

Remember: Every time I write, always scared, afraid to make words rubbish. I know a lot about how to write good title, but I do not fully accept their views, so I have to take the risk to write the article.

Zac in its "SEO actual password" mentioned, for Baidu, the most important factor affecting the page ranking is title, followed by the page H1 tag. Crazy Man is not a blind admirer of authority, but nearly 3 years of experience in the Internet has confirmed the correctness of this assertion. In fact, a little SEO common sense of the importance of the title, you do not see a number of sites in the home page title, wrote dozens of of the key words, but the rankings are not very ideal. The reason is not that they do not pay attention to title, but too much emphasis on the title! Too much is less than, search engine is not like others in the title of the Stuffing keyword!

To discuss the writing of the website title, we must first understand the role of title. According to the Mad Man experience, the title has at least two aspects of the role, one of the above mentioned ranking role, the second is to attract click action. On the role of ranking here is not wordy, let's talk about the role of the title attraction click. When we search for a keyword in Baidu, we are greeted by a title plus the description of the entry. The title is < h1 > label, more eye-catching, description is general text. Our browsing habits are usually to look at the title first, then look at the item, and then determine whether to click. There are a number of people who read the title and decide whether to click. So, a person should not click on your site, in addition to ranking, a good title becomes critical.

Crazy man thinks, a good title must have three principles: a title text not more than 32 characters, and second, it contains the need to optimize the target keyword, three is it is a fluent sentence. The 1th is the hard standard, because Baidu Search result entry title can only hold 32 characters, superfluous text will be "..." instead, users can not judge the content of the page from the title, affecting the user experience. Meeting the 2nd is quite easy, the key is when we meet the 2nd will not be able to meet the 3rd!

Many times, I found that doing SEO and as a person, must understand the "homes" and "get" relationship. The most painful stage of SEO work is not the rankings do not go up, but do not know how to choose those words as the target keyword good. Each word is very relevant, each word has a flow, so each word is written to title, so the title became a place to stack keywords. The reason why search engines don't like the title of piling up keywords is that users don't like it. When I found in Baidu search results of a pure keyword in the title, the first impression is that this is a garbage station, there are pop-up ads, there is a virus Trojan. Although I can not represent all netizens, but certainly represents a part of netizens. If you can not write fluent sentences as title, must be cruel to give up some of the keywords.

SEO friends said that in the title of writing 3 keywords is more reasonable approach. I do not agree with this statement, Crazy men think, as long as the above mentioned three principles, title contains more keywords the better! With the least text to convey the most information "not only suitable for literature, but also suitable for SEO." In fact, in the title only write 3 keywords This practice also has a certain reason, because it is conducive to the statement fluent (3 words must be more than 10 words in a sentence), but also easy to meet the title no more than 32 characters of the principle. Needless to say, let me give an example to see how I write Ping Health Network health channel title.

Target keywords: "Health care", "Healthy Health", "health care", "regimen", "health care knowledge." Adhere to the above principles, I wrote this title: "Health and health care knowledge, health care sharing _ Health Network health channel." The five key words of Baidu Index are above 1000, 5 key words Baidu Index and in 8000. If the "healthy", "health", "health" also considered, then the title of the Baidu Index and is more than 10000. Baidu index more than 10000 of the words, can be regarded as a hot word Oh! The change is only a week, the effect is very significant, the following figure:

#FormatImgID_0

From the above figure can be seen, "health care", "Health and Wellness", "health care," health "," health "These five words have been good rankings, although the rankings are not enough to rely on the front, but after all show a good effect, notice that the factors affecting the ranking is not only title, but also a large part of the other factors. Other factors that influence ranking are not covered in this article, so the pen is closed. This article by the Mad Man original, the copyright belongs to the Ping Health Network Health Care Channel (http://healthcare.panjk.com/) all, reprint please retain the copyright link.