The Internet industry popular "China Wind, mall" domain name into focus

is represented by Chinese elements.

Domain Name City (domain.cn) October 24 News, after a short period of 20 years of development, China's internet industry from the initial obscurity, has leapt into the world's first internet power. Under the influence of the rapid rise of China's internet industry, the Chinese wind, represented by Chinese elements, is becoming popular in the Internet field.

"China Wind" in Domain name industry

According to the "China Internet Station development status and its safety report (2014)" shows that as at the end of 2013, the site is the nature of "enterprise" site of about 226.5, compared with the end of 2012 about 197,000, and in which, the use of Chinese domain name is steadily increasing, the total number of domain names used

Data show that in the continuous growth of the Internet, the Chinese domain name is playing the role of Dark Horse, the domain name industry has become the growth of a bright spot. Internet industry experts said that the Chinese domain name is a Web site, simple and clear, easy to remember, more in line with the Chinese way of thinking and language habits, with the continuous promotion of Internet penetration, to. Mall for the representative of the Chinese domain name successively into the market, and access to the market wide attention.

". Mall" domain name into the market focus

It is worth mentioning, in the domain name market numerous Chinese domain name,. The mall performance is very eye-catching. It is understood that since the mall domain name open registration, Starbucks, Gome, Wal-Mart, Lenovo, Huawei, Sina, Mercedes-Benz, Land Rover, Nestle, Wahaha, Mashi and so on have been registered and opened the relevant ". Mall" domain name, visible its huge market charm.

Domain name industry experts believe that as a gallop to the market has been a long time of big-name enterprises, it has already formed a unique market strategy in the field of Internet. Mall domain name at the beginning of the opening, can attract the attention of many big-name enterprises, first of all, that these enterprises have the sensitivity of brand asset protection, more importantly, they have made clear to the market.

First, the national policy level prefers Chinese domain names. Chang, vice minister of industry and Information technology, has publicly emphasized the importance of "fully exploiting the basic resource value of the domain name in Internet application, finding the market position of the Chinese domain name, exerting the core competitive advantage and promoting the popularization and application of Chinese domain name". Based on the policy level of pay, to. Mall for the representative of the Chinese domain name comparison has a broader space for development.

Enterprise development level,. Mall domain name is more discerning, its independent commercial property is stronger. It is reported that. mall domain name is the world's top international Registration Bureau of the Ecliptic Technology special launched for E-commerce Enterprises tailored to launch, this domain name not only conforms to the Chinese usage habit, is simple and easy to remember to use, has enlarged ". Mall" under the Domain name website application group, simultaneously also avoids the English domain name extremely easy to mistake, imitates the malpractice, effectively promoted " . Mall "Domain name Application enterprise's system security. For enterprises, the unique commercial and security will greatly enhance the enterprise in the development of e-commerce process efficiency.

Whether at the policy level or in the field of market development,. mall domain name should be said to occupy the advantage, so. Mall has been the focus of attention and favor, but also in reason.

Internet industry experts said that in the future, the Internet economy will show a concentrated outbreak of the trend, enterprises to expand and move to E-commerce market will become a compulsory course for enterprise development, based on. Mall domain name in the Internet market area of natural advantages,. Mall domain name will also attract more enterprises registration and application.