The internet lacks network marketing talent in the future

The Technical foundation of Network marketing is mainly the information technology represented by computer network technology. Computer network is a combination of modern communication technology and computer technology, it is distributed in different geographical areas of computers and specialized external equipment communication lines to interconnect into a large, powerful network, so that many computers can easily transfer information to each other, sharing hardware, software, data information and other resources. Network marketing is closely related to the computer network mainly has three kinds: Internet, extranet and intranet.

The function of network marketing needs to be realized through one or more network marketing methods, in addition to the search engine registration, there are also: keyword search, network advertising, TMTW call-paid advertising, exchange links, information release, mailing lists, licensed e-mail marketing, personalized marketing, membership marketing, Viral marketing and so on. The following briefly introduces 10 kinds of commonly used network marketing methods and effects.

Search engine registration and rankings. Surveys show that search engines are still the basic way people find new sites. Therefore, in the main search engine registration and get the best ranking, is the site design process to be considered one of the issues, the site is officially released as soon as possible to the main search engine, is the basic task of network marketing. Today's search engine optimization (SEOTMTW) is one of the most effective methods.

Exchange links. Exchange links or call reciprocal links, is a certain complementary advantages of the site between the simple form of cooperation, that is, on their own site on the site to place the logo or site name and set the other side of the site's hyperlinks, so that users can find their own site from the cooperation site, to achieve mutual promotion of the target. The role of exchange links mainly in several aspects: access, increase the impression of users browsing, in search engine rankings to increase the advantages, through the recommendation of the cooperative website to increase the credibility of visitors. More importantly, the meaning of the exchange of links has exceeded whether the traffic can be increased, more important than the direct effect of the industry's recognition and recognition.

What is Network marketing? The simple point is to promote their own brand on the network, can network industry through more than 10 years, who can say that they really understand the true meaning of network marketing?

Today, the vast majority of enterprises to network Marketing awareness is still in the network to publish such as Web ads, the initial stage of the mail advertisement, the single method also caused the network marketing efficiency of low, these still stay in the original level of the means of the network marketing is bound to encounter bottlenecks in the future development.

The domestic network marketing market development is encountering unprecedented opportunities, the data show that the 2008 Olympic Games factors, the 2008 China Network Marketing Market scale will exceed 13 billion, to 2010, China's network marketing market size is expected to reach 23 billion yuan.

In the face of such an unprecedented huge market, has begun to network marketing of nearly 1 million Chinese enterprises but because of the lack of marketing ideas and not its door. At present, most enterprises are by those who are very experienced in the professional market, but to network marketing ignorant of the traditional marketing staff, or some technology as the "key" network of technical Personnel "guest" Network marketing staff, this is to restrict network marketing can only be at the current stage of the root cause.

And in foreign countries, network marketing enterprises, its internal often introduce specialized personnel to open up the network marketing market, so that the level of network marketing further refinement, forming a business operations manager, Network marketing consultant, network Sales Manager, customer Maintenance manager, channel Sales manager, corporate advertising manager, business Research and development engineer, Service marketing representatives, such as the formation of a comprehensive network marketing system. and foreign enterprises to network marketing talent positioning is also quite clear, that is, with market research ability, master network advertising, search engine marketing, marketing-oriented web site planning and implementation, network integration and other professional skills of the combination of talents, in order to better for the network marketing operation system to provide talent support and intellectual security.