The knowledge you should know when you first built your station

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Space Purchase and Domain registration

When you start building a station, the first thing you need to do is to have a space and to have a domain name, space is like your house, and the domain name is like a number, when you invite friends and relatives to your home, you must first tell him your house number, he can according to the information you provide the right to your home.

Domain Name application:

Domain name applications preferred suffix is the best COM domain name, whether from the SEO perspective or the development of the site after consideration. followed by org, net and other domain names. Also has the domestic top-level domain name CN as well as seoer the org.cn which has been tried is good. Experience is the CN domain name Baidu as usual, but increased the audit efforts and extended the collection or audit time, but the site optimization master often used org.cn is used, so it is less natural than CN.

Space purchase:

Space is only six words: stable, fast, safe. The virtual host you buy, rented or hosted or your own server, to ensure stability and fast and secure. The size of the space can be purchased according to the actual situation of their own website, general Fuss class station hundreds of M space is enough, do picture or download station to use the space of G. The number of IIS nodes in the space-preferably without limiting IIS, which will keep your site open as usual. There is a CMS site if the program, the space has to have a database, the purchase time to buy together. This is not recommended to use free space, after all, free space stability is very few, once the day was closed, you are to cry no tears ah, hehe.

Filing application:

According to the relevant national laws and regulations, the Internet site needs to have ICP certificate for the record. According to the national "Internet management Regulations", operating ^*** must handle ICP certificate, otherwise it belongs to illegal operation.

ICP Certificate full name "Value-added telecommunications business License"-Internet Information Services "refers to the Internet, to the Internet users paid to provide information or Web page production and other service activities." Operating ICP, operating content is mainly online advertising, on behalf of the production of web pages, paid to provide specific information content, E-commerce and other online application services.

ICP Official website: http://www.miibeian.gov.cn/

Second, the knowledge of the Web site learning

1.HTML language:

First to learn HTML hypertext language, perhaps some people think that have Dreamweaver such as graphical Web page making tools no longer need to learn HTML language, in fact, this is a very common misunderstanding. Because even with powerful software, they can only generate very simple HTML code that is less used to create complex web page structures. So in many cases, such as using the Dreamweaver visual interface to make the basic framework, and then make changes in the HTML code, to improve, in order to achieve the desired results.

In addition, understanding HTML language can also help us to understand the structure and effects of other people's Web pages to improve their level, which is also a great opportunity to learn web production. It is recommended that you learn, but if you really do not want to, I do not reluctantly.

2. Web page production Tool selection:

In addition to learning some basic HTML language knowledge, generally also need to learn such as: Web production tools, graphics tools, Web animation tools, FTP upload tools and other commonly used software. The author briefly introduces:

Web Production Tools:

Here we recommend using Dreamweaver, although FrontPage is easy to use compared to Dreamweaver, but FrontPage is less functional than Dreamweaver, Dreamweaver is a graphical web-making tool, Not only supports layer operations, but also avoids generating redundant code. Now, many sites in the recruitment of web design staff, are required to apply for the position of the personnel skilled operation Dreamweaver, so determined to be engaged in the future of Web site production work friends must learn Dreamweaver.

Hotdog is a pure code tool that only supports handwritten HTML code, but because the software itself contains a lot of basic elements to be used to make Web pages, I think it's very handy, especially for friends and code geeks who are familiar with HTML language.

Graphics tools:

Photoshop CS is the Adobe Company's product, is a very powerful professional graphics software, you can make any desired flat effect. The imageready included is for Web page image making. The disadvantage is that the volume is huge, the operation is more complicated, it is difficult for the unprofessional to master.

Paint Pro is a small and small, easy to use software, many functions, can basically meet the general graphics production, and the biggest advantage is completely FREE!

In addition, vector graphics tools such as CorelDRAW, you can make a small size vector pictures, the disadvantage is that the page can not directly insert the display.

Web Animation tools:

ImageReady has already introduced, can make the picture of gif89a format. With the increase in the number of frames, the animation image will be more plump, of course, the volume will be larger. The feature is convenient to exchange works with Photoshop, the disadvantage is that the size of the bitmap is larger.

Flash and Dreamweaver and firework and said that the web made three musketeers, can be very convenient to make animation effect, and according to mouse events (event) to trigger some special effects, suitable for the production of interactive animation, small games. The most appealing thing is that the SWF volume is surprisingly small and can be added to the Web page as a plugin. Usually a few minutes of complex animation is only hundreds of K, compared to AVI format really difference, a lot of popular music on the internet mtv,5 minutes or so even the picture with songs only 2, 300 k, and the compression ratio of the MP3 format light 5 minutes of the song will 4M! Flash has grown rapidly over the past two years and is believed to be a widely accepted standard format on the Web.

FTP Upload Tool:

Make a good web page to upload to provide our home page space of the server, in order to allow users to visit. The upload tool will affect our efficiency in maintaining the site update.

CuteFTP: Veteran upload software, powerful, easy to use, support drag and drop.

FlashFXP: The advantages of some of the other excellent FTP software, such as cuteftp can be compared to folders, support color text display.

LEAPFTP: Strong FTP client software. Compact, stable is its most prominent characteristics. Friendly interface, unique, it shows the ingenuity of the programmer. In short, whether you are a novice or a Web site administrator-level user, LEAPFTP can meet your needs.

Above three software, any one can satisfy you to upload the document the need.

3. Other Technologies:

In addition, mastering a small amount of programming skills and a wide range of advanced technology is also beneficial.

First, scripting language Java script* and Vbscript,java script are products of Netscape, which are between Java and HTML, object-based (object) and event-driven (events driven) and runs on the client's programming language. Compatibility with the new version of Netscape Navigator and Internet explore is fairly good. In particular, Java script, does not allow access to the local hard disk security and operating environment-independent Cross-platform also played a big role in its promotion, to some extent, can replace Java to complete some web effects. C, C + + friends will think Java script is a very easy to learn scripting language. It is recommended that you understand the object model of DHTML before you learn Java script.

The second is CGI (Common Gate Interface, Universal Gateway Interface) Different from Java script, which runs on the server side, dynamically responds to the user's actions (including user search, submission form, register, etc.), can be written in any compiled language (Delphi, C + + , etc.).

ASP (Active Server Pages) is a file that includes HTML markup, text, and script commands that you can use to create dynamic, interactive Web server applications, and to combine HTML pages, Scripting commands and ActiveX components to create interactive Web pages and powerful web-based applications.

IDC (Internet DB Connector, Network Database Interface) is included in IIS (Internet Information Server) in Windows NT Server. Provides a way for the content of a network database to be published and interact with the user, which is actually an ISAPI application.

ADO (ActiveX Data Object) can be combined with ASP to establish the content of the Web page that provides data information, just execute the SQL instruction in the Web page (structured query Language, Structured Query language), let the user enter in the browser interface, Update and delete data on the Web server.

PHP (hypertext Preprocessor), like the ASP on IIS, is an HTML embedded language. Web back-end CGI programs written in PHP can be easily ported to different platforms and free of charge.

XML (extensible Markup Language, Extensible Markup Language) is a subset of SGML (Standard Generic Markup Language, Standard Universal Markup Language) that makes it easy to describe structured data. Allowing users to define their own markup language actually provides a common way to process Web data directly.

VRML (Virtual Reality Modeling Language, VR model language) is an online virtual reality language, can realize the real object virtualization, because can virtual real products on the computer, so for the development of commodity display and e-commerce play a great role in promoting.

WML is similar to HTML language and is used by internet browsing for information appliances, and as more people join the network and the popularity of information appliances, WML may evolve to become a standard like HTML.

Third, site positioning and planning

summed up to say: The combination of their own, accurate positioning, not to seek large but fine and professional.

Site positioning has always been the first step to build a station, do not blindly start to build a station, be sure to think good about your station direction. Suggestion: The novice does the trash station first to try, then a little capital to consider the promising industry station. As for portal-type Web site, don't look at it. Positioning the best combination of their own: their own interests and capabilities (contacts, promotional resources, there is no energy and time), and then to do fine professional to achieve the ultimate. Do these I think can be, about financing what do not consider first, you are novice you must first familiar with the site, familiar with the basic operation of the site to promote and so on. First positioning a small aspect in the development. Refuse station transformation Industry station is a good path.

Iv. website content and promotion

Site content is best not to collect, of course, you want to quickly increase the content of the site can be a small try. Best practice is original or pseudo original (change the content of the title, etc.), good for everyone. Site content is best updated every day, so that Baidu can update you every day, coupled with the above mentioned original unique content, in order to slowly let users and search engines trust you, and then give you high weights, and finally is the ranking of the rise and a large number of user access. About the site's promotion is the best SEO, this to the novice said a little early, you want to learn the words "Baidu: SEO", the problem is solved. There is the forum, QQ Group, outside the chain and so on to promote no longer described. Baidu. N Many content Oh! Learn to use search engines.

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