The last thing a webmaster wants to see is five things happening on their website.

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I contact webmaster This industry has two or three years of time, from the beginning of the HTML source code to the ASP source, and now more complex PHP and net2.0, I experienced a lot of the ups and downs, I think if you are a webmaster perhaps you will understand what I said. Okay, let's not say much nonsense, and share with you today I do webmaster more than two years to sum up some of the experience---as a webmaster most can not tolerate their own site occurred five things.

One: Snapshots of the site delayed update, included slowly, snapshot back file

Site snapshots are slow to update, included slowly, snapshot back file. If your website appears this kind of situation, most of the situation is the website management not to update slowly, or the website weight is not high cause. Solution: It is recommended that the webmaster, must be fixed time every day to add some "oil", that is, more updates, but we should pay attention to the best is to update original articles, or high-quality false original articles, the fact that the search engine is like original things, high-density copy articles, In the end will not only lead to a snapshot of the site slow, not included, serious people may also be white search engine penalty to reduce the right or K station. To do this we should also pay attention to the site to introduce high-quality outside the chain. That is, the industry said "content is king outside the chain for the Emperor", the two indispensable. But also should note that the update and the chain is also to have a regular step-by-step, do not increase or burst, like a person to eat as well as chewing, not hungry a meal full.

Second: keywords do not rank or keyword ranking instability, decline

About the Site keyword is not ranked first from their own site to fundamentally solve, to look at their site's keyword index and search heat, the new station to choose the site keyword remember too hot but also can not be too cold, specific how to choose keywords you can refer to the keyword Baidu Index and search heat to decide. At the beginning, you can start from the long tail keyword, such as long tail words stabilized after, you can try to master the key words step-by-step development, step-by-step. As for the keyword ranking instability or decline, first of all to check their site whether the keyword piling phenomenon, resulting in the site is down the right, or check their own external chain to see whether the stability, or the chain of sudden decrease. Specific solutions can refer to competitors inside the top five sites outside the chain, from the other side of the chain above. such as key words to recover or stabilize after, we still have to continue to maintain, must not let go.

Third: The site by others malicious attack, resulting in paralysis of the website

Believe that this situation is every webmaster do not want to see, and can not tolerate things. This situation generally occurs in some industry websites. Because of their own site rankings, good business so that competitors, use and illegal means to attack their own site, resulting in the site paralysis or not functioning. To prevent such a situation on their own site, you can often check their own server stability, as far as possible not to let the server vulnerabilities, but also pay attention to the site procedures of the loopholes, found to deal with in a timely manner, do not mend. The site administrator username and password should be modified frequently and use complex passwords. The Web site database also uses cryptographic processing. Once the site appears this situation, do not worry, be sure to check where there is a loophole, and timely repair to prevent similar events in the future.

Four: The site by the search engine punishment led to drop right or K station

This topic I think we are very familiar with, but is a cliché topic, we often in some webmaster community to see some posts, my site was down right, K accounted for how to do AH. In fact, in this case, 90% of the responsibility is to appear in the problem itself. Site is down right or K station no outside of several situations 1: Server instability 2: Black hat seo using abnormal means to get a good ranking of 3: The content of the site is a large number of replication online high-density article no substantive content 4: The site structure does not meet the search engine spiders crawl, resulting in spiders can not crawl the site content. 5: Website connection to the punished website and so on. So once found that their site appears this situation, we should not worry, first find out the root of the reason, and then solve it, and to the site price of high-quality content and outside the chain, waiting for the search engine's re-indexed. Furthermore, we should also pay attention to the maintenance of the usual site, such as Link dead links and so on.

Five: The site does not have the flow of popularity or the rate of conversion is not profitable

This problem, I believe that a lot of webmaster have this situation. Of course I also have a few stations are like this. First, the site has no traffic, no popularity, in two cases, the site keyword does not rank traffic is not high, this very normal no rankings will lead to poor exposure to the site, you can start from the long tail keyword, slowly and gradually put the site ranking, this is not a two days to finish, to have patience. There is a situation is the keyword ranking is very good, that is, the flow is poor, this situation believe I do not say that we also understand why. As for the website has the traffic but the conversion rate is poor does not make money, this problem generally appears in some independent mall and some shopping guide station above, there is a good saying "can make money of the site is sure there is traffic, but the flow of the site may not be able to make money" I do not know how people understand this sentence?? Once the site appears this situation, it is recommended that the use of Baidu statistics of the thermal force function, look at the site of that part by the highest user attention, the highest click rate. Then combined with these data to develop a detailed activity plan, you can do some activities in their own site, so that users of the site active, slowly lead to consumption, or very good. There is also a point to note that the site has traffic, but also to see where these flows from, to what purpose. To have a deep understanding of the flow of their website, to understand the needs of users of the site, only from the root for the sake of users, increase the experience of the site users you can make money, to go farther.

Well, this is what I want to say to you, a personal humble opinion, if there is something wrong, we welcome criticism. This article by Amoy AH Ah name Shop Navigation original published, the original address: http://www.51taoaa.com/blog/post/239.html reproduced please specify the source.