The main points to be paid attention to when the AdSense advertise the brand

Source: Internet
Author: User
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Now put advertising has become a lot of webmaster propaganda site A means, through various types of pictures in various web site display, indeed played a very good brand promotion effect, especially last year for a period of time, because Ggad sent a certain value of the promotion costs, but also let stationmaster enjoy a free promotion bring fun. But many adsense in the process of advertising is not a complete and clear ideas, advertising is to advertise for the launch, asked how the advertisement to play his greatest value is also Sanbuzhi, or answer are: beautiful pictures, advertising language shock, falsh eye-catching and so on, in fact these are clouds, Here we are here today to explore some of the main points of the Web site advertising.

One: The most important thing in advertising is the "arrival rate"

The arrival rate is the most rigid indicator of advertising, which means that the advertisement can be seen to the maximum extent, through the two words ads we know that the meaning of advertising is wide and informed, so that more people know you want to promote the product or site, if there is no arrival rate, advertising can not be seen by people, then it must be useless, Like setting up a billboard in Antarctica, how many people can see it except penguins? So how to improve the advertising arrival rate? Let's continue with the analysis.

Second: The most valuable directional flow in the arrival rate

The pursuit of the arrival rate is understandable, but the cost of putting in advertising, the way to cast a net will only cause waste, so as the owner of the site we value more accurate directional flow, through the ads to visit the customer each is valuable, how to reach the rate and precision directional flow combined? There are several main ways to do this:

1: Advertise in the same industry website

Because access to the same industry site is likely to be for the industry's products to customers, so in the same industry site advertising has a very high precision directional flow.

2: Advertise at Trade fair

Advertising in addition to Internet advertising of course offline advertising can not be underestimated, the role of advertising in trade fairs is undoubtedly the largest and most accurate, because the same industry to the people, there are merchants, there are individuals, advertising every time the display is a brand promotion process.

3: Accurate keyword ads

In this regard we see too many enterprises in the search engine for the promotion of business, through the search for accurate keywords, to each of the traffic is accurate directional high value flow.

Third: The arrival rate what else to support?

Arrival rate has, and are targeted at accurate customers, then in addition to the arrival rate what should we support advertising not only by customers see, but also impressed? In fact, this is what many webmaster said:

1: Exquisite picture design;

2: Shocking advertising language;

3: eye-catching flash animation;

4: Accurate summary of product features;

Advertising is a science, so we say that the advertising industry is the most chaoyang industry, because he must have the great value of existence, as a webmaster we want to promote the site brand, to a certain extent also inseparable from advertising, so we have to understand the most important advertising is what we should do, in short, not to arouse people's disgust, Let the customer see can remember, and do not waste advertising is good advertising, Fuzhou Talent Network (http://www.0794zp.com) will be in the near future to put some of the site image ads, but also thinking how to make our site more can play its role.

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