The marketing strategy of "smiling face" in Web2.0 era

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7474.html "> Grassroots webmaster Most concerned about two things: flow, conversion rate. Painstakingly SEO finally put the flow up, found that the conversion rate is very low, there is no way to cash flow. The reason is that there is a lack of trust between your site and your visitors. Would you bump into an insurance salesman on the street and pay for his insurance right away? Of course not, this is the "mistrust" in effect, and your website Crux, also lies in this. There are a lot of ways to increase the trust of your visitors to your site, and this article will tell you how to use "smiley face" to enhance your visitors ' trust.

Let the visitors know who you are.

It's important to let visitors know who you are. Grassroots webmaster sites are not well-known sites, people usually have the innate feelings of rejection and distance. If you are able to post your "smiley face" in the right place when the visitor first enters the site, and with a brief self-introduction, you can instantly increase your visitor's trust in the site. Let's take a look at the contrasting effects of the two pictures below and tell me which one you prefer.