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Foreign trade enterprises than other industries, will pay more attention to network marketing. Do foreign trade people more inseparable from the Internet. For foreign Trade Enterprises, network marketing is very important, but also an indispensable part. However, before the beginning of foreign trade network marketing, the choice of domain name is the first important link to do, after my experience, with you to talk about the following several considerations:
I.. com and. CN selection
For foreign trade enterprises, to try to choose. com domain name suffix, many friends will be puzzled, why? because. com is the international top-level domain, for foreign customers, they are more recognized. com domain name, but also a habit. And. CN is China's top-level domain and is more accurate for Chinese users.
Second, the choice of domain name entry
In most people think, the shorter the better the domain name, in fact, is not the case. For foreign trade enterprises, the meaning of the domain name term is more than its own length. We Chinese all think that the shorter the better the domain name, the number of domain names, this is because we Chinese people do not like long domain names, hate to memorize cumbersome English words. But for foreigners, it's different. As long as your domain name is meaningful, foreigners will accept, so do foreign trade enterprises, do not have to go into this domain name short error. There is also a point, foreigners do not like the domain name in addition to the form of numbers, the best domain name is to contain the product name or brand name.
Third, where to register?
We are more familiar with the site registrars are million nets or a new network, their publicity efforts to do relatively large, more secure, in fact, is not the case. There are no problems with registering websites with them, but there are two of them. First of all, the domestic domain registration is required to record, this is a relatively troublesome thing; second, registered in the domestic domain name, DNS servers are basically placed in the domestic, this is no conflict for domestic marketing. But for foreign trade marketing, the problem shows big, speed will be slower, because overseas users visit the site, but also through the domestic DNS server after the resolution, and then to the Foreign Trade Web site space, also mentioned in the 1th to take. com domain name.
Iv. How to write registration information
Registration data as much as possible to write authenticity, now many companies will use WHOIS records, to query the domain name of all. If it is a legitimate business, or the domain name as far as possible after registration, a series of information complete. Many enterprises are able to network companies, domain name information will be written into the network company, Strictly has not belonged to customers, is a registered domain name for you network company. Many enterprises will also encounter a series of trouble.
How many years is the best domain name registration?
The website domain name one year is a cycle, if wants to do the long-term business, the general proposal registers for 10 years. For website optimization, the longer the domain name, the higher the weight of the site. For customers, your site has been operating, will be more acceptable to you, in fact, is also a question of confidence.
The choice of website domain name, say simple also simple, say difficult is also more difficult. Choose good can bring benefits to the enterprise, choose not how to ideal, on the site is not much significance.
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