The method of operation of the Fool type SEO

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

A lot of friends engaged in the network at the beginning of the SEO interest is strong, and even feel that SEO is similar to the decision technology of hackers, SEO is always so mysterious, unfathomable ... Engaged in "website production" cause friends know how important SEO to the site, in fact, rather than SEO (search Engine optimization, search engine optimization) than to say Sem (search Engine Marketing search engine marketing).

Search Engine World: information is needed to search for screening, small and medium-sized sites have to rely on search engines to upgrade even as the only way to get the site traffic, so how to please search engine is to do the site operation of children's shoes every day the top of the very tight problem.

From the author contact sem (search engine marketing) "Amateur, non-professional, more true" since, has just two years of kungfu, SEO (Search engine optimization) superficial, but found that doing SEO (SEO) People are very easy to go insane:

Staring at PR, staring at the number is not put, the result is everywhere to send links, everywhere to make rubbish information, even the homepage of the site also do not let go, anchor text like a scar son layout in the entire Homepage key position, regardless of primary and secondary, disregard whether or not affect the user experience ... The best, but causes the user to lose, then affects the search performance.

Do SEO, you should put the SEO in the SEM (search marketing), and search marketing is only a small part of the network marketing (of course, more important), so, SEO in the entire Internet marketing methods appear so insignificant ... You all know ... Sometimes, you will find that many people because of GG or Dudu algorithm adjustment affect the site search performance, and there sigh, nagging, abuse ... Hanging in a tree!

seo literal meaning is "color oh" meaning, is to make the site to do the temptation is full, can search the spider and the user's appetite hanging up, and in the next bed play let each other enjoy ... SEM personal understanding should be "color" "See Clearly, not SM, is SEM."

Some people say that do SEO mainly from the following aspects: first, analysis of the site two, make 404 pages three, make site map four, clear division of Labor five, charge article quality six, pay attention to the long tail keyword construction Seven, inside anchor outside the chain. Basically summed up the whole, the rest of the ethically do it!

However, since it is the sharing of resources, Shing Peng may wish to take their own a little different views of the exchange: The above seven aspects are too professional, for many novice users too deep, SEO can do is very easy, very stupid, very free: there is the best site, no site also no harm, try to do the following work, You will be more or less to get the benefits of SEO.

A, Blog forum: registered account, write blog, biography pictures, post (good business can be found in search)

1. Sina blog; 2 netease blog; 3. Sohu blog; 4. Baidu Space 5.QQ Space

Blog name suggested by business keywords, for example, XXX with "XX Network marketing planning xxx" This title to do NetEase blog name, published blog content as much as possible quality, in the key words where the link (URL, no site can add Q space address), Bowen content paragraph the end of the first paragraph as far as possible to design beautifully and contains business keywords. Blog is a position that the search engine attaches importance to.

Second, SNS micro-Blog Category: Registered account, hair meager, find peers, listen to target customers (new network promotion method)

1. Sina Weibo: Wave micro-bo quality of the overall high, but more than 13 people, can be said to be a Vanity Fair.

2. Tencent Weibo: Grassroots platform, there is a large user group Q support, but the user operating level is low.

About the meager operation method, play more to learn, Hing Xinpeng is also studying.

3.QQ space, QQ Friends Network, Renren and so on: perfect information, release valuable information, increase the interaction with friends, appropriate dissemination of some "virus", for example "xx County strange Things happen at night, UFO ... www.xxx.com (this log can only be viewed after sharing)", of course, Viruses can be completely manufactured by some classic.

Third, the classification information question and answer class: Registers the account number, publishes in the Supply and demand information (very useful marketing platform)

1. NET 2.58 with the city; 3 Bai; 4. Wait a minute.

Classification information These are the key, if you do not wearies, you can register more than a few, search for "classified information" no less than 100 platform sites. The release of classified information also requires some skill: 1. The general release of information is too easy to be brushed down: try to make the content concise, but also to the appropriate decoration, it appears to be readable, interesting; 2. Information is generally not allowed to publish phone numbers such as contact: But this will lose a lot of opportunities, Shing Peng's approach is generally to change the number 0 to the letter O, and so on ... 3. The proposed content of the business keywords around the link (url) of the weight of the classification information has recently been favored by search engines.

Baidu know (including Baidu Encyclopedia), Soso ask, other questions and answers

1. Can answer other people's questions, help others is to help themselves "Remember to do good things to make a name, even if not to write a diary."

2. Wang Po sells melons and puff.

3. Ask questions to be answered and recommend your information appropriately.

Iv. Shop: (emphasis)

1. Easy-dimensional enterprise network; 2. Enterprise blog; 3. Business treasure; 5. Ming million net; 6. More than one; 7. Alibaba; 8. HC NET; 9. Net of interests

The shop is essential sem "search Marketing" platform, domestic business-to-business class platform thousands of, this is also small and medium-sized enterprises/individuals operating through the network to do marketing a good opportunity. Even, many of the business-to-business shop itself is the model of the corporate web site, can upload products, can canvas supply and demand, can exchange information and resources, can message inquiry ... Remember, all the operation, must think: users see information can facilitate the transaction, it is best to users through your registration of the store to guide to the official website (no use QQ space) to, so more can produce value.

V. Search Engine Submission Address: (Best to do)

1. The above blog address, shop address can be submitted to major search engines. Example: For example, you registered NetEase blog, there will be a separate address such as: http://****.blog.163.com/, the address submitted to the following song search engine.

2. Search Submission Portal: (generally mainly with Baidu, Google, Sogou can be)

Baidu: http://www.baidu.com/search/url_submit.html

Google: http://www.google.com/addurl/

Sogou: http://www.sogou.com/feedback/urlfeedback.php

Soso:http://www.soso.com/help/usb/urlsubmit.shtml

Bing: http://www.bing.com/webmaster/SubmitSitePage.aspx

Youdao: Http://tellbot.youdao.com/report

Yahoo: http://search.help.cn.yahoo.com/h4_4.html

Search: http://ads.zhongsou.com/register/page.jsp

Six, blog, Shop Management methods: (This piece more study, more on the Internet to find materials to learn)

1. Name: Use geographical noun + brand noun + industry noun + company, such as "Gansu Lanzhou Hundred di Network technology company"

2. Registration of Common information: (in the document to keep good, use the time batch operation, save time, improve efficiency)

A. Basic registration information: name, email, telephone, address, person in charge, mobile phone, QQ

B. Registration information: company introduction, business scope, industry key words

3. Content release (regular update maintenance, at least January update. )

A. Product release: Generally used in shops, categories, as far as possible with the industry's general keywords

B. Article release: generally used in the blog and store news, paragraph the end of the first paragraph more use keywords, and add commonly used contact information (telephone, QQ, web site)

C. The contact in the article is usually blocked by the website, the corresponding number can be replaced by letters: for example, my phone "0931-8837787" I usually write "O931-bb377b7", with the letter "O" to replace the number "0", with the letter "Z" to replace the number "2", with the letter "B" Replace the number "8", or replace the number "0931-8,837,787" with uppercase characters, without the site being replaced with the main blog/space address.

Vii. Exchange Links:

1. With the same type of website Exchange home page "Friendship link", before exchanging the best test each other's home page and your site home page related to the search weight matching: The basic rule is the PR value equivalent, Baidu included two difference is not big. Test tools: tool.chinaz.com or search "Webmaster Tools", there are a lot of similar tools.

2. The blog, shop, classified information mentioned above. Free Resources with anchor text (the address of the corresponding page of the official website).

3. With the industry impact of the platform site, regional sites, portals exchange links (generally need to pay a little fee or other trading methods).

Viii. Regular Original content

1. Original content to be readable, not too lengthy, and not too short, the content of the business to add keywords and links (your Web site).

2. Original content to have real value: think, if your content is valuable, users are more willing to spend time/money to buy the services you provide.

3. Original content to maintain a proper rhythm: do not suddenly high and low, do not spend too much thought. According to Business keywords competitor (search performance) site update frequency adjustment can be.

Nine, the official website optimization:

1. Label Optimization: is the Site page and module title, Metal, description, other markup language, to match the content of the site.

2. Structural optimization: The structure of the site content optimization, is to store the navigation structure of the site, not too deep, the best control station within four.

3. Link route optimization: Home, important column page, the link between the Content page optimization, to avoid a dead end.

4. Program and code optimization: The integrity of the program, the implementation of the friendly handling of errors, code written by the normative is important.

5. Interface optimization: Many people do not pay attention to this piece, in fact, the interface optimization is the key part of the search optimization: Fully consider the user experience: Users are divided into two: people and machines, people are ordinary visitors to the Web site, the machine is the search engine spider program. If the search engine's starting point is to provide its users with a good experience, then, the entire site interface optimization will be very focused on the experience of the target users feel. Of course, on this basis as far as possible for the machine this user to relax a little caliber.

Ten, Stupid bird More fly: Appropriate guide users and search engines

Say simple. is to gain a bit of search performance by cheating. Put to the end, is recommended to do SEO child shoes do not do this piece, such as mass software, brush Baidu related search and Drop-down box software ... There is no future.

If you submit a Web site to a search engine, ranking is always poor, you can consider using this method for the search engine "boot": Now the broadband operators are generally floating IP, it is better to do more, remember to spend half an hour a day (can be spread into several stages: morning, afternoon, after dinner):

1. Each keyword search. Spend as much time and as many clicks on your site as possible (others can point to the site, but don't spend too much time): This is to improve the PV and quality of your site, so that search engines feel that your site is valuable.

2. Turn off the cat one minute in the open (replace the IP), professional shop available software operation, switch over when the browser again, "Must!" must! "Delete Cookis and other browsing data in the browser cache, to avoid being judged by the search engine as the same user.

3. Click the search results, do not only point to your official website, sometimes your blog, store rankings up also points, also spend a little time, it is best to go in for a while after a good "link" (Web site) to the transition to your site, to increase access to the source.

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