The most grassroots Internet thinking: 5 WiFi signal in exchange for a monthly income of 20,000

The same pavement, half a year ago or business is not ideal ramen restaurant, but now has become a hot, such a change occurred in Chaoyang District, called "Bearded pull noodle" shop-if you want to hear a well-planned, well-organized team of brand marketing story, I am afraid the next will be disappointed, Because the owner beard just hang out a simple hand-written billboard: "We have WiFi, do not ask the password every day, with 360 mobile phone assistants can directly on." "This in the surrounding shop seems to have a bit of a unique way of soliciting, or even just careless, according to the bearded boss, the store cell phone signal is not very good, basically every day into the store guests ask whether there is a network, and they do not have extra money to do broadband." Later, a college student-like customer recommended to him 360 mobile phone assistants free WiFi, said that after the installation, point open can be free internet. So, there is the hand-written billboard mentioned above. And that's the 0 cost, but for the store brought a monthly profit of 20,000, some people feel incredible, but did not notice, the Beard boss's move, is in line with the network ERA brand marketing norms: Based on the needs of the audience, can solve problems, good at occasion Low-cost or even 0 cost resources. Bearded boss in the case of no increase in personal costs, so that customers feel that their needs have been valued and satisfied, while the per capita consumption 100+ restaurant has WiFi seems to be taken for granted, but each bowl of less than 10 yuan in the pull noodle to provide WiFi is a feeling of increased consumption value, At the same time fully make up for the shortcomings of the store location signal, as for the recent years is frequently mentioned food and beverage marketing should be returned to the basics, back to the food quality of ascension up, for this point, I think, such as the beard pull noodle Such humble shop, business for many years, have a sustainable flow has given a strong proof of the quality of the food from one side. Huang Taigi Let us know that pancake fruit can also be made online hot, affordable herbal medicine let us find that skin care products can also be in the subway ads impressively write "The first interactive brand"-so, whether you like it or not, Internet thinking has penetrated everyone's side of each brand, the bearded ramen Hall told us, In this network era, the internet thinking with good, is really a multiplier of "Rich road."