The most remarkable business in the business sector in recent times is not millet technology

September 5, although more than 20 days after the launch of the previous year, but the Millet fans are enthusiastic to look forward to. This day, the Beijing National Convention Center, before the "Day to slaughter the dragon" as a gimmick to earn enough attention to the Millet conference officially held, Millet officially issued two pieces of products: first, no accident of the millet mobile phone third generation, two, the price is stunning millet TV.

This is after the end of August Lei personally on the micro-blog confirmed that millet valuation of 10 billion U.S. dollars, millet once again received great attention. Can say this period of time, Millet technology topic is full, a topic of the company, at least in marketing, can be regarded as success.

As early as in April, a list of the table of the platform of the company was circulated online, with 12.65 billion of the sales of millet occupying the fourth place of China's electric business. Although it was later proved that it was only a Photoshop picture, but a time also let millet science and technology to earn enough of the topic, about millet is not the electricity business enterprise discussion one after another, this is a Chinese chain Management Association (CCFA) statistics list, from the sales of millet can indeed be ranked fourth place, Only China chain Management Association has not classified millet technology as a power business enterprise. About the millet is not the electric business enterprise is indeed a controversial topic, but from the sales model, Millet's official shop operation and the General independent of the two do not really.

A few days ago in the press conference, Millet also sacrificed a topic sharp weapon-Millet TV.

about why Millet to do TV, these days in the Internet is another round of the topic of the uproar, the heat of the discussion even more than the release of the flagship products Millet mobile phone 3.

And why to do mobile phones, lei in the recent smart-phone summit, said that the power of millet to do smart TV from the television screen into the idea of a mobile phone screen.

"A lot of people ask me why I think about smart TV," Lei said. Millet mobile phone just did two years of time, why do we want to do smart TV. I think the reason why I do smart TV is very simple, two years ago when we started to do the mobile phone is like that. When we do mobile phones, I think the mobile phone will be the center of the world, mobile phones will replace the computer as the most commonly used computing tools. With that in mind, a lot of people might ask me, "How can a mobile phone replace a computer?" The first time I spoke this point was 08, and after that, a lot of people criticized me and said I was talking nonsense. I'm guessing that few people today have doubts about this idea. However, there are still a lot of people questioned, say how mobile phones can replace the PC, mobile phone replacement pc difficult place? In fact, input devices and output devices. I believe in computing, storage, and cloud computing, and there's no need to worry about computing and storage. What really needs to worry about is input and output. ”

Lei that the big screen of Smart TV is the best solution for a cell phone screen not to be big enough.

This is the official interpretation of the angle, how much with the color of whitewash, from the commercial logic, millet to join the competition of Smart TV, is an inevitable and smart choice.

First of all, as we all know, today's internet situation, the PC side has become calm, more development opportunities and the industry's outbreak point has gradually shifted to the mobile internet. In mobile, millet to millet mobile phone and strong Android mobile phone operating system MIUI has been all the way to destroy the city, won the market share can be won. However, the internet market is not stable in this, between the PC and mobile, there is still a dead end. And this dead end is the site of television, so, the introduction of millet TV, can be said to increase its product coverage of a move, from the product point of view, Millet TV is a PC and mobile fusion, it has a large PC information and computing power, and mobile operation convenience. In the words of Lei, Millet TV is a module of intelligent system, it is a big screen computer with the function of TV, or it is a big screen phone with computer function, it is different from the traditional intelligent system, it will be very convenient to use.

Secondly, a company developed to a certain stage, in the business of a certain expansion is inevitable. As we all know, the short board of Millet mobile phone is its capacity, production capacity is not rich make millet mobile phone has been accused of playing hunger marketing, as now just released the Millet 3, and millet 2S is still in demand for hot selling status. Millet mobile phone demand is in short supply, the official saying has been the capacity of reason, then we credence. Therefore, if the millet mobile phone is really limited capacity, then from the expansion and development point of view, it is reasonable to broaden its product line.

In the end, Lei has always been a shrewd businessman, a business strategist and expert in business planning. I believe that millet TV is also lei in the product coverage of a layout. MIUI is an important hero in the history of millet development, and in the Millet product system has been the most outstanding, in the hardware sales, millet can only achieve meager profit, and MIUI and around the MIUI development of a series of mobile products income generation is gradually rising, Lei should also be able to see, The most relevant to the user experience is not the stack of hardware configuration data, but the ease of use of the software system, at present, whether you admit it or not, MIUI is indeed the most easy-to-use Android operating system. Millet TV Lei Frankly it will be a module of an intelligent system, in other words, this must be a combination of MIUI and the intelligent TV system, then, carrying this intelligent system of millet TV will be and millet mobile phone to achieve a blend, if the sale of millet TV can achieve the expected assumption, then, The formation of a large millet system will be the beginning of the beginning.