The national network buys the traditional retail store to wash the foot to surf the net

Key words: Online retail impact E-commerce Services

The "2008 1 China Online shopping Report" released recently, the report shows that the wave of online buying is again approaching http://www.aliyun.com/zixun/aggregation/7858.html "> traditional retail and supermarket chains, especially to Wal-Mart, International supermarket chains such as Carrefour, which represent traditional stores, are facing shocks in the Chinese market. In addition, Taobao and other online shopping platform for the representative of the network to buy service providers repeatedly shot, aggressive, creating a nationwide shopping atmosphere.

Nationwide Shopping Online

Report data, Taobao in the first quarter of 08 to 18.8 billion yuan turnover to close to Wal-Mart 07 in the Chinese market annual turnover of 21.3 billion, compared with the same period last year 170%, traditional supermarket stores face a new choice. Before the Internet access to China, no one can predict the situation today, the Internet convenient, intuitive, affordable shopping environment has been accepted by the public netizens, in-depth hearts, online shopping has become a fashion trend, you can ask your friends who have no online purchase?

07 Online shopping is only a big city people's consumption mode, with the Olympic Games and other international events in China spread out, to the domestic economy has been all the impetus, but also to promote the overall acceleration of China's information, especially the most dazzling e-commerce. It is exemplified by the assumption that the 3G of the last decade has embarked on a process of popularization in nearly a year. From the first-tier city to the two or three-line city, all the people have been integrated into this normative, guaranteed sharing network, plus the entry of international capital This catalyst, the conservative estimate in five years China's online shopping market will reach 1 trillion;

Taobao official external data, the two or three-line city, the Midwest region and the rural area has accounted for 73.2% of its total trading, the Beijing, Shanghai, Guangzhou and other first-tier cities have been thrown behind. Thus, the national network shopping environment has been formed, the two or three-line city, the Midwest region and rural areas have become the new battlefield of network service provider layout, many individual network purchase service providers to these cities/regions have launched the goods to the payment of convenient, supportability services;

Traditional retail stores Online

With the appreciation of the renminbi, rising prices of pressure, consumers are increasingly smart, affordable, fast, unrestricted consumption, traditional stores because of conditions such as limited pressure can not meet these needs, online shopping is of course the first choice. Therefore, Wal-Mart, Carrefour and other traditional stores stand uneasy, with a strong brand and strength of the chain stores in China by the online shopping crush, which really makes people very depressed.

The foreign capital frequently throws the hydrangea to the electronic commerce domain, the low cost electronic commerce pipeline lets the enterprise/individual informationization unceasingly overspeed, the climax unceasingly. This traditional store new thinking change of the reform is inevitable, otherwise it will lead to inverted. International-level traditional supermarket stores this year also put words to increase the combination of online and store, this model can believe that there will be a new look, they are very clear, even Dell and other PC giants have been the Internet as the main battlefield layout, traditional retail stores choose to wash the feet of the Internet, or stick to the position, the wise see.

Look at the internet shopping

Online shopping norms, the protection of the environment has been formed, the whole people shopping a little bit of the great leap forward period atmosphere, in full swing. Remember that the company has a Tianjin customers to Guangzhou travel to the company office building to buy clothes, his husband told me, now my wife in addition to dinner time, the rest of the basic time is in your shop, she is your super hardcore fans.

Online shopping is not an obsession, but a process and the enjoyment of the show, like Taobao inside the shopping atmosphere and his culture, this is my most admired the place of Ma Yun, many of the most cattle things, people laugh to the belly cramp buyers dialogue and so on basically from there spread out.

Perfect security system, interactive environment, not limited by the regional restrictions and convenient services, these conditions have made the Internet purchase of course the rapid conditions. Why do many international-level online shopping malls in China have been unable to launch the market, very simple, he does not understand how the Chinese shopping how to spend; (Original text \ Ling ge)

Original @ Reprint Annotated author and source Lyngle ' s BloG