The network marketing of hardware and mechanical enterprises

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With the general level of the network, more and more enterprises have realized the importance of network marketing. As a traditional industry in the hardware industry in the application of the network far behind, clothing, shoes and hats and other FMCG industry. However, the hardware industry network marketing is also imperative!

So how to do online marketing? I have some personal humble opinion:

First of all, network marketing to have a clear positioning, this positioning is to do the purpose, to have the focus, for example, to recruit distributors, or improve corporate visibility, or to obtain traffic to improve online sales. Do not say these certainly must have, certainly will have, but must have one key point. For example, if you are for the purpose of investment, then your promotional program is to recruit some accurate vertical industry business-to-business website, there are a lot of dealer resources, you can choose to do a special ad. If you do a Baidu bid so very irrelevant click will also bring in, waste your advertising costs. So positioning is important!

Second, network marketing is a systematic project, need a complete set of programs, and the implementation of the letter. To achieve the ultimate effect. For example, you are a valve distributor of the company. You must not think, you build a website is to do network marketing, build station is only the most basic step, the key is still in the promotion. Personally think that the station should pay attention to these aspects: 1, to find a professional network company, perhaps a bit more expensive, but a penny a penny. A layman's eye two of the same Web site in essence may be thousands of miles, such as the design of human nature, in line with user habits, the convenience of product search. 2, the site optimization, this optimization is a very important thing, decided to be included in the search engine results. This directly affects your site traffic later. 3, tracking and analysis, whether you recruit the internal staff to do this thing, or outsourced to the network company, there must be a plan, to have an analysis of the report, the key words, or promote the way to improve the optimization, only such a step-by-step improvement, your promotion will be more satisfactory results!

In short, an enterprise you do online advertising marketing, do not blindly follow, the second is to adhere to!

This article comes from: Hardware machine power grid