The network marketing skill that sees from the Han du clothing house stationmaster meeting

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Guide: June 22 women's clothing brand Han all the vigorous holding of the Webmaster conference, will focus on the theme of the discussion: "The debris of the electrical business."

With the increasingly mature of the network shopping environment, more and more consumers start online shopping, the social business transaction environment breaks through the traditional marketing mode of the merchant. The progress of the Internet era has produced a new marketing model-e-commerce. Han are the product of E-commerce derivative, it can be so successful operation, and its unique way of operation is inseparable from, the author is not fortunate enough to participate in the Webmaster assembly, but also summed up a few network marketing skills from the webmaster assembly.

The early bird catches the worm

Industry competition is endless, corporate marketing whether it is traditional marketing or network marketing, to achieve the originator of the industry, the early market is the best to do. Innovation is advocated in any industry development, innovative things can often get more attention, corporate marketing is the same, enterprises to grasp the opportunity, in the same industry to do innovative marketing first person, the opportunity to brand building can be reflected in the user's potential awareness, at the same time, you can become the new marketing platform of the Boss, Experience will be the most sufficient, you can try the most of the way, the same industry will copy your success, the potential is the brand's reputation improved. At the same time, for a company that already has a brand, start e-commerce relatively easy, for an initial no brand no market customer company, start to have a lot of difficulties, do anything to start from the foundation, it is impossible to leap and, early to benefit, early birds have worms to eat.

Expand Brand Marketing in a wide range

Throughout the Korean clothing house of the electric business platform, marketing platform range is very large, Taobao stores not only rely on the development of brand sales, as long as there is a new electric platform launched, they will join the operation promotion, so viral brand marketing can give users a visual impact, different electronic business platform to gather consumer groups are also different, The group of users that the enterprise can acquire and can enlarge. At the same time, like the Korean clothing homes need to set up an independent electric business platform, first, the power of the platform function not too perfect, in the future operation and maintenance gradually increased, e-commerce first catch is sales, promotion, and now a lot of people lack of practical experience is always a start to emphasize the background function to how powerful, in fact, in the beginning is not used, Even never use, theory out of practice.

New Media marketing is indispensable

"Open fusion--the exploration of the era of the fragmented electricity business", the electric business platform operators all said that the current time of the Internet fragmentation, the popularity of mobile operators, is the electronic business fragmentation more and more obvious performance. But this for sellers, the flow of debris, the fragmentation of consumer demand for webmaster shopping sites and social sharing sites and other channels to provide a good opportunity for development. Do network marketing enterprises can seize the new media for marketing, the popularization of the media has brought consumer behavior patterns and purchase decision-making changes, such as the current micro-credit marketing, micro-bo marketing, and so on, will become the main source of major traffic. Micro-letters are closely related to personal information software, and the new media smartphone can be anywhere on the internet, which makes the micro-trust platform compared to other network platforms in the dissemination of a significant advantage.

Willing to do a big discount to do promotional activities

Internet marketing is cheaper than traditional marketing to the user's senses, low cost operation will allow customers to pay attention to his discount promotional information, a large discount of promotional activities and can let the enterprise sales to reach the end of the year sales of small peaks, such as the Korean clothing house of the double 12 promotional activities, sophisticated activity design plan, a large discount of promotional means, Reasonable gift to the fulfilment of consumer securities, low threshold for the issuance of coupons, etc., the force in the promotion of activities on the day of popular activity. Limited activity time, to create a tense consumption atmosphere, but also to stimulate buyers, to carry out an impulsive consumption. The large amount of gift coupons on the surface is a loss of cost, but shopping coupons can stimulate consumers to continue to shop after the event, for the new products listed after a certain marketing role, that is, to meet the customer's discount heart, and reached the activities of the marketing purposes.

Network Marketing has gradually entered various industries, Network marketing competition is also increasing, webmasters should know how to use new Media for integrated marketing. Passers-by International (http://www.tuhuiguoji.com/) to remind the major enterprises: should adapt to changes in consumer behavior, grasp the opportunity to actively explore new media marketing channels, take advantage of the advantages of new media, to make up for the shortcomings of traditional network marketing, so as to achieve better marketing results.