The new and old faces of CCTV ad tender meeting

Wen/Ding second live broadcast CCTV AD tender, last year was at the scene and those who raise the brand of the company feel the speed of the heartbeat.　　This year is on the third floor of the media room, with media reporters to listen to these enterprises after the comments. CCTV this year's advertising auction division or the old face, senior personage Yu Jing Yu, Buzz, wearing glasses, Mandarin is not very standard, but he last year he helped CCTV sold more than 10 billion of the ads, there is added? Do you want to increase the price? Are there any additional companies here?　　This is the most frequently spoken sentence of the person.　　CCTV bidding conference "old star" Shi Yuzhu is still wearing his classic red T-shirt, still carrying a beautiful vice-president, still sitting in the first row of the bidding scene, still wearing dark sunglasses. Mengniu and Nice also in accordance with the usual practice of winning the CCTV-1 of the Special Theater in the second half of the title.　　Prices were 230.5 million and 150 million, respectively, exceeding the numbers of 203 million and 128 million last year. Lang Wine is also the CCTV AD tender will be on the old customers, the company next year in the CCTV advertising will have more than 400 million, an increase of about 35% per cent last year.　　The future will continue to increase. According to CCTV, this year's on-site bidding conference number of enterprises more than calendar years.　　The old customer big customer is very stable.　　National Cellar Wine Mister said this year has been in CCTV cast 400 million, will also be steadily appended, Yunnan white Powder said this year in the CCTV ads will be twice times the last year.　　In addition to these already "face familiar" enterprises, and such as the Guangdong Development Bank, Beijing Bank, Peng Kam Day, Mustang cars, Sichuan emblem Food and many other enterprises are the first time to bid for the bidding site. At the time of the bidding, I stumbled upon an interview, Fujian Hope Group, we are most familiar with the possible French buns.　　Company boss told me this is their first time to participate in the CCTV advertising bidding, a morning experience feel the gunpowder did not imagine the strong, "the enterprise is more and more rational now."　　However, Sichuan Automobile industry Group general manager He Guoqing said, as Sichuan's national brand Company is the first time to participate in CCTV bidding, "may be more cautious", but the future of the launch will have doubled the growth of space. One of the most impressive new faces is the natural dairy Company of New Zealand, a company listed on the Hong Kong board, and Vice President Shaoming said the company's products will enter the Chinese market by the end of this year.　　Will be in the form of stores to promote products, two years will be in 24 provinces to establish 3,000 stores. I asked if it was an advantage. When the domestic dairy enterprises encounter a crisis of trust?　　Shaoming smiled. Listed so, just want to say, the old face increased advertising investment is certainly because before it received a return, the first attempt of new enterprises are modest and prudent, "inflation is fierce in the Tiger", the performance of CCTV bidding this year is not surprising.