The new direction of college students ' entrepreneurship: social e-commerce

Source: Internet
Author: User

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2012 Fiery June, is also a graduation season, a large number of students left the school this ivory tower, we all said, the talk about work, 90 talk about entrepreneurship, today we say that college students start that small matter. The most popular business in the 2011 is E-commerce, a lot of people are swarming, but the market will be eliminated a large number of low competitiveness, the rest are the essence, of course, the threshold of electric business start-up also began to rise, coupled with the domestic logistics system is not sound, so that personal internet business is more unreliable, So today I simply share with you a new model of Internet entrepreneurship: Social E-commerce.

What is social E-commerce

The so-called social E-commerce is the integration of E-commerce and social media, so that each user can be on their own social network to trade, share, recommend. The advantage of social E-commerce is that it is inexpensive and efficient (users save the choice cost of shopping through their recommendations) and low risk.

Of course, social E-commerce has one of the biggest advantages: you do not need to buy their own goods, do not worry about the supply chain, do not need to deal with cumbersome logistics, even without a dedicated customer service can get a certain amount of revenue, this is my recommendation for personal entrepreneurship to choose the first reason for social E-commerce.

Case study: Beauty said, Mushroom Street

Currently the most famous social E-commerce platform for beauty and Mushroom Street. Beautiful said founded in March 2010, founder of Xu Yijong, a mushroom street founded on February 14, 2011, founder of Chen. Two of the operating model of the site are Taobao shopping sharing community, the target user for the pursuit of fashion trends of women friends, the main early profit from Taobao customer commission. Beautiful said registered users 16 million, monthly Taobao to take more than 800 million of the turnover, Mushroom Street in April this year registered users have exceeded 9.5 million, 90% of the merchandise point to Taobao, the monthly turnover of about 150 million. (data from the Internet)

So what's the big problem in doing social e-commerce as individuals? Personal do electric business, the biggest problem is to promote, important nobody, want money no money, how to do promotion, we know Mushroom street and beautiful said in the early promotion of the way is to promote the micro-blog, the threshold is not high, Individual entrepreneurship can imitate beautiful said and Mushroom Street promotion way, do not seek beyond, just to follow. Choose your team, don't hesitate, go.

Some views on college students ' individual entrepreneurship

Nowadays, many voices in the community do not support college students to start a business, so why do I encourage college students to start their own businesses? In fact, many people think that college students should not start the business is too serious, who stipulated that entrepreneurship must be successful, must be big, entrepreneurial and part-time only difference is: entrepreneurship is their own interests, can be their potential to play to the limit, is a challenge their own process; And playing a job because a lot of external factors are not necessarily your interests and expertise, and there will be more limitations to limit the development of the ego, nothing more.

Write in the end: I have always liked a word, life is tossing, tossing and losing. As college students we should have a courage to fight and try the heart, but also should have rational ideas. I hope this article mentioned the new direction of entrepreneurship for the students have just graduated help. Article by the Korean film http://www.hgdyy.com/original, some data from the Internet, reproduced please retain the source.

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