The new trend of Internet recruitment: social integration Recruiting

In recent years, due to the low market entry barriers, coupled with the rise of social networks, the global network recruitment market competition is increasingly severe, monster market position is facing severe challenges, especially the professional social networking site recruitment model is changing the original network recruitment pattern.

Recently, according to media reports, after LinkedIn decided to abandon the acquisition of online recruitment giant Monster CSM, its CEO, Sarr Iannouze, said in an interview that Monster is currently trying to revive its online recruiting business.

"Compared with the traditional online recruitment model, the career social networking recruitment model has some irreplaceable advantages." "Lintingham, CEO of Www.tianji.com, China's largest professional social networking site, told reporters.

From the mode, the professional social recruitment model is to combine social and recruitment, based on the SNS platform of the website, using the traditional functions of social networking sites to recruit, including a vertical friend mode, a Web2.0 nature of the comment function and so on. Therefore, compared with the traditional online job search, the goal of social recruitment is more accurate and more interactive.

In terms of user composition, professional social networking sites are more diverse and valuable to users, including job seekers, HR, corporate executives, headhunters, and college graduates looking for work. For job seekers, professional social networking sites are based on real-world business relationships, with more accurate and credible recruitment information. For example, job seekers can get the job information in advance through the professional social networking site, and even communicate directly with HR, which occupies a great time advantage. As for HR, the job-seekers ' information is more comprehensive than the traditional resumes, including their career background, views, experiences, styles, contacts, preferences, etc., while also looking at other people's evaluation of job seekers.

At present, the U.S. professional social recruitment market is maturing, and the domestic professional social networking site recruitment in the proportion of online recruitment is also increasing. Lintingham said the Horizon Network (www.tianji.com) had launched an elite recruiting channel last year, laying out the recruiting market for high-end business people. Horizon Network currently provides professional and efficient recruitment solutions for enterprise customers. ”

Social networks are improving the way people live and work, according to the Kelly Services Global Employee Index survey. 80% of Chinese employees use social networks every day, and 21% of Chinese employees find jobs through social networks. It can be seen that the future integration of social and recruitment is increasingly becoming the mainstream of online recruitment.