The new venture: You fight the world, we define the world.

The intermediary transaction SEO diagnoses Taobao guest stationmaster buys the Cloud host technology Hall

Originally considered "unreliable" and "brain residue" of the students, began to embark on the stage of entrepreneurship. For them: Liu's generation is the pursuit of beauty, for the pursuit of beauty money. And our generation defines what beauty is.

Not long ago, Tencent invited several new entrepreneurs to share their entrepreneurial experience. At that time, the name of a boy wearing slippers on stage, clothes printed on the "I Love Human" four characters.

"I was probably the first person to give a speech in a slipper," Yinsan proudly, "and I'm going to put the big pants on the market and hit the bell." "This 1992-born boy is the youngest of 30 Chinese entrepreneurs under the age of 30," the Chinese version of Forbes in 2014.

Li Feng, partner of IDG Capital, remembers seeing Yinsan for the first time. At the end of 2012, Li Feng first met the young man who had dropped out of the Bentley Business School in the Capital Hotel in the east third ring of Beijing. Yinsan's stature was not high, his nose was a pair of round glasses, his hair was messy, and a pinch.

Yinsan said that want to improve the user to sing KTV experience, his "sing Together" software only a few weeks, cooperation KTV already has 17, is one of his family talk down.

Some investors think Yinsan is too young to hesitate to wait two years to invest, and Li Feng took more than 10 minutes to decide, "How much do you need?" Li Feng said, "We voted, you don't have to find someone else." ”

2013, Yinsan company obtained the IDG capital 20 million yuan a round financing. Now he leads a team of nearly 100 people, while Yinsan is the youngest in the team, and one of the most "old" department managers this year is 40 years old.

Born in 1990, Sun Yu, like Yinsan, interrupted last year's Master's degree at the University of Pennsylvania, where he started his business in the direction of internet finance.

Sun Yu returned home, once to see a venture capital agency, the other party did not look at his products, directly asked him: "Have you worked?"

"No," Sun Yu said, "Go straight to business after graduation." "To hear such an answer, the other side is a bit abandoned, that Sun Yu did not work to start a business, will fail, do not have to talk about."

During that time, Sun Yu in a residential building, burning the money he earned in the United States to buy Bitcoin, while the day wore a tie, wearing a suit to look for a venture.

In the first week of entrepreneurship, Sun Yu was on the subway, which made him very nervous, "because the subway took the whole momentum out of the people." "For example, he went to the international trade to see a VC, from the five crossing to sit over, the road to spend two, after that, Sun Yu the whole people are dizzy brain rise, has no energy to negotiate, the gas field is not, the suit button also squeezed open." So he said: "No more poor can take the subway." ”

Gao Yang just founded Segmentfault, also embarrassed. That winter, he did not dare to go home in the Spring Festival, and the company of a cat together over the years. "I'm afraid I won't be able to go back to Beijing." Gao Yang said, he also kept away from the rural parents dropped out of school.

During that time, Gaoyang company near the restaurant all the rest of the year closed, Gao Yang bought more than 10 bubble noodles, "live" down. Later, Segmentfault got the Zhejiang newspaper Dream Factory venture and IDG Angel Investment.

Guo Lei Also remember the night he got the angel investment, he was immersed in the lottery-like joy, sleepless all night. In the next few days, he had to brush the bank accounts of the company again and again until he saw the balance from 0 to the number 0, and he was sure it wasn't a dream.

Guo Lei said that when he first started his business, he lived in a small more than 10-square-metre room, and all the team members were part-time except themselves. To save costs, Guo Lei can spend only 6 yuan a day. So that 3 months, his weight from 120 Jin to 100 pounds.

Although Guo Lei was born in 1988, nearly all of the team members he started with were born 1990 years later, and they developed a "face" app that exploded in the circle of friends. As of mid-June, the app downloaded more than 30 million times in just six months.

A round of financing success, face Meng moved into the high-end atmosphere of the new office, this is a need to commemorate the important moment, they left a picture of the claws. Guo Lei is expanding his team, and his hiring standards

There is a very special one: "Don't tease forced not." ”

"What," might someone ask, "What does it mean to be a tease?" ”

I'm not playing with you anymore.

Liu Kenan Elephant Condom founder

Born in 1990, Macau City University, a bachelor's degree in Millet Science and technology work, deep in the vertical e-commerce, the vision is to create a world brand and a socially responsible enterprise.

Yinsan software "Sing together" founder

Born in 1992, a big two o'clock dropout from American colleges and universities has now won a third round of financing with 020 software "singing Together".

"Fun" seems to be a very important thing for a. Guo Lei in the entrepreneurial time to find, "now a lot of people, including to our team work together, he will not control you this company stability, will fail, he will only manage the company is not fun, and the boss is not stupid." ”

The lean-looking Guo Lei was a member of the Tencent company, where he is limited in a narrow field of work, with which product line to which business group are above the leadership, he said: "The feeling of Tencent employees are like Miss, customers come, Miss stand a row, who pack you who point you are the customer to decide." ”

Because it is not fun, so the Guo Leelen year-end awards are not waiting and collar, and ran away. Therefore, in the Guo Lei Enterprise culture, the fun is the first position. On the face Meng download page: "Face Meng is a very interesting face software, even if you do not draw." ”

One of the criteria that Guo Lei to judge employees is whether you're a tease or not. "The average tease, you play jokes on him, he understands and interacts with you." ”

Like throwing a piece of soap, try bending straight and so on. If the other person is very shy, it means that he can not accept such a joke, the average person will laugh and say, I am not like that, and some people will say, I want to pick up a pile of soap to return to you.

Guo Lei says their team likes this "no moral joke". "Older people are more likely to laugh at themselves, but they prefer to say they have no moral integrity," he said. ”

This is why the Web site like Bilibili will be hit by a hot bouquet. Investor Li Feng still remember at a dinner in 2013, several of the founders excited to talk about the curtain, and whenever Li Feng unheard of, he went back immediately good likes and dislikes to make up.

But Li Feng found himself for this kind of the funny way of the world completely no way to understand, "full screen is the word, the image is blocked, can see?" Is it the word or the video?

The root cause of fire on the Web site is that there are very strong two of creative desires, they often put a very serious cartoon or documentary, Spit is not unbearable to look directly. For example, "Chinese TV history", the next will read it as "Chinese electricity is excrement", a satire called "China Power" person.

"This phenomenon has long ago, such as The Martian text, we will not speak well, deliberately hit some typos, or some lack of moral integrity, we just want to show some fun." "Guo Lei said.

Li Feng also organized a number of young colleagues to do a survival survey, the main focus on what products young people like, entrepreneurial direction how to choose. They found that he was redefining his lifestyle. They are exposed to the Internet earlier, affected by the European Gothic culture, Japanese home rot culture. Even a child said: "Since life is so difficult, it is better to live in two yuan." ”

Face Meng is almost a "two-dimensional enterprise", in the face of the office, the beam hanging on the "sea Thief King" of the pirate flag, on the Bookshelf "sea Thief King" of the dolls occupy all the Doll Two-thirds, "Sea Thief King" in the animation elements, also embedded in the face of the map. This is Guo Lei's favorite anime.

On a small island, there is a teenager, he wants to become a sea thief King, he with this goal on his own to go to sea, met many small partners, finally through a great route, found the treasure.

"This whole process has said two things, the first one is that we are unwilling to mediocrity, not willing to flat light on this end, the second is in this process, we hope to have some more fun partners." is to do extraordinary things with a group of partners who do not have only a working relationship. "Guo Lei See" Sea thief King "See Shed tears.

He came out of business to pursue such an ideal state. Guo Lei feel that some people in the 80 's mentality is also very, but also a lot of people live 80, and even whenever.

"However, most of the group has a certain characteristics, on the one hand, the spirit of the Japanese animation and the impact of the United States, and then we will be more open, in addition, because the growth of the family environment is better, so there is no special hardship, so it is the pursuit of ideal more." ”

Born in the Internet

Gao Yang developer question Community Segmentfault Co founder and CEO

Born in May 1990, the university spent only three months dropping out of school, in a network of schools, social gaming companies and PE/VC companies. June 2012 with several geek men jointly founded the technical question and answer community Segmentfault.

1990-born Gao Yang, likes to wear a black T-shirt, which says "Neverstopcodingevensegmentfault", and "Segmentfault" is a programming language, meaning a fault. He posted three labels for himself: "A lunatic, a dropout, a paranoid."

Last November, Gao Yang moved his company from a three apartment to a three-storey villa. Walking into the company will be a bit disappointing, and the original thought, like Google's novelty and fun of the geek colony, looks like ordinary residential homes, and even more humble.

If it wasn't for the two blocks that were pushed through the door, "Segmentfault created the age of developers" and "the Global Hacker Marathon", it's hard to imagine a group of geeks who are passionate about programming-they develop and maintain the first Chinese developer's question-and-answer community, which, in layman's parlance, resembles an IT version of the knowledge.

Segmenfault is now a network gathering place where the program members are in a more professional platform for these people. Segmentfault began to be watched by programmers in 2012, when Gaoyang and his three friends copied the model of a foreign "hacker marathon", a week before the end of the world held an offline exchange of technology activities.

The success of the event far exceeded Gaoyang's expectations, the original 100 people's meeting all sit full, there are many programmers specially from Zhengzhou, Qingdao came. Now there are pictures of that activity on the walls of Gao Yang's office.

GAO also organized a "lunatic group" on the Internet, with one-third of people in the group starting a business, and more than 60 projects, perhaps more than 500 million yuan.

Gao Yang grew up in the countryside of Binzhou, Shandong province, so he obviously felt: "The children in the city are more accessible than the rural children, they can play the guitar, and I don't know what the guitar is, I feel weak." "This fall continues until Gaoyang touches the internet.

So he put most of his time into the internet, "through such a machine, you can see the other city people in what kind of life, this brings me reflection." ”

Gaoyang on the Internet quickly strong a group of like-minded friends, when he posted a state on the Internet to find a job in Beijing, is pioneering the Magnetjoyceo Guo Qirui to his message, "Come to me." ”

The growth rate of the social gaming Development company has made Gaoyang realize for the first time the magnitude of success the venture could bring, and not long before the company's running water revenues exceed 100 million yuan.

Gao Yang's success to a large extent due to the Internet to bring the information convenience, "Most of my job opportunities are through the network and then obtained, including my original connections are not the accumulation of friends, such as, such as taking me into the Beijing Internet Circle Guo Qirui is my net friend." ”

China's Internet development has several key nodes, from the early provision of Internet access to the Yinghai Granville, the first in 1997 to get the birth of the venture capital Sohu, 1998 Tencent and NetEase was born, 1999 Alibaba (rolling information) and Sina was born; 2000 Search engine Baidu was born.

And, like Gaoyang, young people born around 1990 are the golden generation that grew up with the beginning of China's Internet development.

1990 was born in the same way, he was five or six years old when he contacted the computer, after graduating from high school he did not choose to go to university, but rented a house, raised a dog, his study and programming, 19 years old when he took the shanghailinuxusergroup in charge of the stick, Organize offline salons for people who love programming, and manage online forums.

At age 22, because of his high reputation in the programming world, many colleges and universities are invited to speak or participate in activities. During the speech, he found that these top ten schools in the country, many students of it major are confused, do not know where to learn programming, on the other hand, entrepreneurs can not find real it talent, so Yiu Xinyu germination of the idea of doing it education.

At the end of 2012, Yiu Xinyu founded Gitcafe. Café represents the culture of engineers. Programmers like to get together in cafes, write code to chat, there are a lot of good products are born in the café. Gitcafe is a place where engineers gather together, share projects, code, and communicate good ideas, eventually allowing such a community to form an educational community that allows experienced people to bring new people.

Yiu Xinyu called it "the children's Palace 2.0", his ultimate goal is to build a global IT education ecosystem.

The popularity of the internet means that information is equal and that it travels much faster than before. This means that this generation of people to contact the amount of information is much larger than the previous people. If individuals are interested, even in primary school, go to the Internet to see some of the larger knowledge system of the site, you can quickly get a lot of information.

"I think the Chinese education system does not teach students a big thing is that there are many things you do not get results, Chinese culture is, must have a result." Yiu Xinyu said: "So some foreign scientists will do some very crazy things, our culture is incomprehensible." One scientist can do an experiment for 40 years, he studies a liquid-like anointing oil, and see if it drops, and it really took him 40 years to argue that it wouldn't happen. ”

"The last generation of IQ-quotient people may not have such a good condition. So you want me to say that as a different from the 780 's I think a very big difference is that our generation of global top Internet companies are more likely. "Yiu Xinyu said.

Rui Bo, founder of Sun Yu very grateful early on the Internet, "in the early days of the Internet, social public opinion on the Internet is very discriminatory, anyone put their energies on the internet are called not to do anything, addiction teenager, and then electric shock." ”

"Even now there is this very ignorant thought, but it is in the three or four-line city." In fact, playing online games is very improving IQ, is not necessarily the kind of people, because I later found that interpersonal relationship is two forms, some people are in real life communication ability is very strong, some people are originally very introverted people, but the network gives him a platform to express their own. ”

Sun Yu at the age of five had his first computer, then the computer boot screen is a Earth. Sun Yu think the internet is like diving underwater, suddenly found another colorful world.

Computer is a birth of a thing, but for the year, is a need to learn something, is a survival skills. Sun Yu at the age of 8 is basically not with television, also in that period of time, he applied for his life's first e-mail.

He thought it was too magical to be seen easily by his parents. Later, Sun Yu Junior high School puppy love, his girlfriend often write to his mailbox, than the popularity of the letter of a small note to be more insurance.

To center the world.

Sun Yu Ripple Labs, head of China, founder and CEO of Rui Bo Huitong

Born in July 1990, he has successfully founded a multinational internet media company and has extensive experience in media in the US and China. With a master's degree from the American Ivy League school, University of Pennsylvania, Peking University.

Sun Yu If he had not dropped out of school, he would now be a lawyer. Sun Yu, who also studied law at the University of Pennsylvania on April 11, 2013, saw a news in the New York Times that two of "petitioners" who had falsely Mark Zuckerberg's money bought a lot of bitcoin, which aroused his interest in Bitcoin.

What fascinates Sun Yu is the core features of bitcoin: Central, distributed, Anonymous, and dark Internet (deepweb).

Bitcoin first realized in the financial liquidation, not through the central node, this abstract concept let Sun Yu very shocking. Because all along, all people in the currency clearing area, there is no way out of the central node.

To send money between people is the commercial bank in the accounting, commercial banks and commercial banks have the People's Bank of the Clearing Center for their accounting. The long-term habit of thinking is that any currency is valuable because it is backed by a sovereign state and that any currency can be liquidated because there is a credible institution to liquidate it.

Ching, a physicist, dorians.nakamoto the idea that the world is being exploited by financial institutions and governments so badly that it wants to take a central and regulatory path. And this idea for the Sun Yu, a unique attraction.

He sees this as a monetary "democracy movement", the former currency was ruled by the state, just as the whole country was clearing the central node through the king, a man living in the age of Voltaire, it was hard to imagine that the king could be elected, and everyone thought that the liquidation of the central node was innate.

The area of financial liquidation does not necessarily require a central node, which is a very subversive concept. And because it can be hidden without having to pass through the center node, it also makes people realize that there is also a "dark Internet" outside the internet, it is lurking on the internet surface of Google, Tencent, Alibaba (rolling information) and so on.

So Sun Yu took all the tuition in Pennsylvania to buy bitcoin. Sun Yu was supposed to be a lawyer after graduating, but he finally made a bold decision to return to the establishment of Rui-Bo technology company.

The company, a promotional company in China, Ripplelabs designed a ripple protocol that ripplelabs many of the characteristics of Bitcoin, trying to exchange money freely, free and 0 of time, creating a centralized payment system supported by a value network. What Sun Yu is doing is to localize the agreement as soon as possible in China.

In Sun Yu's view, centrality is a feeling similar to that of "security". "I really hate the generation, whenever in the circle of friends said: ' That era, we have no computer, can only climb trees, how wonderful." "The collective memory of the group is often the" Shoot Carving Heroes Biography "," Black Cat Sheriff ", Li Lei and Han Meimei and so on. They think the collective memory is very good, but also often laugh at the lack of collective memory. ”

and Sun Yu want to spit is that people in the praise of a thing, the first to know what it means. His summary of collective memory means "control, monopoly and centrality".

Because the source of collective recollection is essentially a result of being chosen. The reason why we miss the "Shooting hero Biography", "Black Cat Sheriff", because you are only allowed to contact them, other fundamental contact is not, this is actually the content through the television this selected process.

And the life in a competition, freedom and individuality of the era, they consume all content, channels are generated by the Internet.

"It's impossible to have collective memories," because in the case of TV dramas, online There are American dramas, British dramas, Japanese, Korean dramas, Hong Kong and Taiwan play a variety of options, "in this era of information explosion, competition, freedom and personalization has become the mainstream of the whole era, everyone can freely choose their own want to see the TV series, choose their own value." ”

"I think this is a more reasonable and better thing," he said. "Sun Yu said.

In the past, control, Monopoly and centrality were the source of security, "for example, to go to a big state-owned enterprise, to be a parasite with a high salary for doing nothing every day, which gives him a strong sense of security." But for the second, I rely on my ability to get paid, if tomorrow do not agree with the values of the boss, ready to go. A set of values built on one's own ability can bring a real sense of security. ”

"Sing together" founder Yinsan also publicly said: "Generation is at 20-30 years old, mentality changes, they began to see" Old boy "," to Youth "," Those years ", a runny nose a tear, good sad. ”

Yinsan think, that is because the school age is still very simple, students still have friendship. However, after graduation, some people rely on the relationship into the investment line, some people when the civil service, go abroad, make money, some people at that time good results, but feel less than others. "So when they are 30 years old, they may start watching this kind of youth TV series, saying how we were." ”

But as a, Yinsan think this kind of what "to youth" too earth, "youth what Miss, brother was already mixed very open, nothing simple things." "Yinsan think that in the middle school period has been very polarized, the rich have no money, or the right to not."

In the Nanjing Foreign Language School, when the middle school, Yinsan's class there is a ministry of the children of officials, there is a few hundred billion market capitalisation of the company's son, the son of school, the door stood four bodyguards. "Everyone knew then who was the son of the teacher, the son of the boss, the son of a dung-worker ... All kinds of things they know. They have been very polarized and have seen these very clearly. ”

The young have no simple period, they have their own culture, their own lifestyle, and their own way to protect their vulnerability.

"A person is not a year, is determined by his mentality." "In Sun Yu's friends, many people still want to enter the big state-owned enterprises and test civil servants," I think they have been expelled from the 90 after the ' nationality '. ”

Because of the sharp-wave technology, Sun Yu received a lot of people's attention, he often likened himself to Zhang, think he is an internet preacher, when the Chinese society on the concept of the Internet is basically not clear. and Sun Yu himself a preacher, he was going to talk to everyone about what "value network" is.

Sun Yu also advised his mother to deposit the money in the balance so that the interest was higher. But his mother said to him: "You see Ma Yun-Zeimeishuyan, he must have my money rolled away." ”

"My mother doesn't even believe in Alipay, let alone the sharp and bitcoin I do." ”

Cultural reflections on the lower body and upper body

In 2013, Liu Kenan created the Elephant condom and became an IT young man specializing in condom trafficking. Liu Kenan often said: "I sell not condoms, but security, in this regard, I and Zhou do the same thing." ”

The Elephant condom's box design feeling is full, does not have any product explanation, only one sentence "2014, no longer need to be fat" the words, lets the person not be aware of. In addition to 7 pieces of condoms, there are wet wipes and two dice attached. "Wipes can be cleaned the first time, while the dice are added spice." "Liu Kenan said.

Other features of the elephant condom include a single hand to open and a sperm sac facing up, and the user will know the pros and cons the first time. If comrade user, also can increase 30% more lubricating oil.

"Durex currently occupies 50%-60% of the market share, brand awareness is high." "But they focus on channels and marketing, and ignore products and services," Liu Kenan said. ”

Compared with the traditional condom brand, the elephant removes the dealer link and uses the free social platform in the promotion. Born in 1990, Liu Kenan made a "best understanding of the Young's condom brand", the elephant's logo thrown out of the trunk, people feel heavy taste under the small freshness, and a box of 7 sets of the design is also very unique. This design on the one hand from the "Night 7 times Lang" Bed legend, another week is 7 days, elephants want to and users "7 not cheat, elephants see every day."

is similar to the bubble of the horse Jia Jia, the elephant's copy has the sense of humour that young people have, and is widely disseminated in social media, "unknown, unable to stop", "holding an elephant, excited to make waves", "safer, more fresh, more entertaining, and this condom no longer affects the passions of two of people".

The elephant has undoubtedly changed the way of selling traditional erotic goods and even cultural connotations, everyone began to find that condoms are moving from a private to a part of the fashion culture, while the quality of the control, packaging dazzle, product experience to some extent, is reshaping consumers to look at the taste of goods, or even sex. This is similar to Ma Jiajia.

Sequoia Capital Chairman Wangzen had many encounters. "They are very likely to find some ' pain points ' in the marketplace, catching eyeballs and marketing themselves on the internet, which is a manifestation of this generation's sense of self," he found. "In his view, the general style is to do the first marketing, and then do the integration of industrial chain and groping."

"The enterprise is more focused on solving a problem of efficiency, for example, the electricity business to solve the problem of retail." We tend to do more things about culture, and that is how to lead a new culture. "Liu Kenan thinks this is the most different place for their generation and for the generations.

"The biggest difference between us and Liu's generation is that the generation of Liu is pursuing beauty, and we are defining beauty," he said. Liu that generation of material is very scarce, very want to marry beauty, for the pursuit of beauty money. "To our generation we define what beauty is and what beauty is," Sun Yu said. For example, Ma Jiajia is the queen of the Hundred, she will not follow a male society's definition of feminine beauty, she turned you off, bring new content to you. ”

If Liu Kenan and Ma Jiajia is the creation of the lower body of the fashion culture, then the Zhang Tianyi is from a bowl of simple beef powder dug out the metaphysical connotation.

Founder of Zhangtianqu New Dong rice chain

Born in 1990. Master of Finance Law Center, Peking University, "Share 90 Dreams to 9,090" project sponsors. There is "the".

Zhangtianqu is a Communist man, in his shop, the wall stickers are Marx, Engels, Stalin, Mao Zedong, Deng Xiaoping portrait. "Each of these images represents a spirit, I admire Mao's domineering." Zhang Tianyi said, he opened the first rice noodle shop, for him is a Jinggangshan, is the base.

One of the things he found very interesting was the well-dressed white-collar workers who had come into the shop to have a bowl of rice noodles, sweating profusely and burning out. There is a feeling of being influenced by the vitality of Hunan.

Zhangtianqu a kind of romantic atmosphere for entrepreneurship, he doesn't quite understand why older entrepreneurs, Mr Liu, who are still working at a very old age, "I don't quite understand why, I feel they are doing things with a sense of mission, something that I may not feel for a while." ”

Zhang Tianyi said that after he had found faith, he would become a monk. He and the founder of "Sing together" Yinsan chat when he felt that he was irrational, "because I believe in Buddha, and he (Yinsan) is pure rational." ”

The idealism of the New Age

Yinsan has always thought: Young is a pioneering key word. "If you are in Ali, Tencent, Huawei for 10 years, 50 years old to do business, others will say it is not a business." ”

"And if I say today ' I'm a 82 year, company 100 people, a few billion valuations '." That people will say, ' You can't, others Ouchi (Chen Au) are listed in the United States, 4 billion of dollars. " ”

Born in 1992, he was accustomed to stepping on his slippers and sitting in a spacious office in Shanghai, where he now manages an internet company of more than 100 people, "without partners, all decisions come from me." ”

Yinsan in his sophomore year decided to drop out of the Bentley Business School in the United States to do a focus on KTV vertical class O2O mobile applications, but also successfully fooled two more than 10 years of iron buddies and his girlfriend into the occupation. Four young people, aged 20 and above, returned to their hometown of Nanking and quickly occupied the local market within three months.

"The Singing experience is the VOD system audio TV, songs from the computer to deal with the play through the computer to render audio playback, your entire experience and it related to the meal is because the steak and cook, not it, KTV is the most dependent on it, so you just change a little bit will have a great deal of reliance. ”

These changes include the transparency of the transaction information, the city's KTV parity, group purchase booking, mobile phone song, smart recommendations, a variety of ranking track list and so on, and also integrated social, interactive games and other functions.

Yinsan depicts the future of "singing Together", and the young partners with whom he started their early career have all been "peacefully expelled".

"Corporate executives should grow at a faster pace than the company grows. I have been working for a year and every month is progressing, if every month you see one months ago, I am not a fool, I live this month, "Yinsan said," but they are still students like. ”

This is an interesting contrast to Guo Lei's corporate philosophy-Guo Lei hopes to find a partner to fight and play with, eventually finding treasures and sharing victories with partners like the road fly in the Pirate King.

and Yinsan only to himself and a sound and normative system is sure. He has a self-contained system of doing things, for example, flat management, he divided the company into a direct layer (department manager) and Indirect layer (staff), and the CEO can always control the people at every level, "now is my most tired phase, to the same time and 16 department managers to communicate." ”

There is also a difference with Guo, is Yinsan team only two or three interns are the third, the other is 75, the other. Yinsan for people older than himself, there is no timid, he even said: "Parents should not give their children any advice, say can not say." ”

In his view, the closest people are like-minded people, rather than their own choice of kinship, so in his mind has been that "love is greater than friendship than family."

Yinsan feel: "Forums, whenever this generation of entrepreneurs, they do Taobao, do Jingdong, do Ctrip, do search house, because the generation of the extreme lack of material have deep marrow understanding." They know the harmful effects of material flow and information flow, so they put information into the open, the two sides fair, only the trading company. They know how difficult it is to connect with people, only QQ, micro-letter. So their business model, and the era of the year is very understanding. But these, the not understanding. ”

Yinsan deep marrow of understanding, may be no privacy, "parents every day, let me go to cram school, let me and other family children than." So they're more interested in privacy, personalization, more interactive socializing, more fun games. Jack Ma, too, they can't understand. ”

"For example, Ma said that he now does not understand why after the burn (Snapchat) so fire, but in the United States, all middle school students, college students are burned after reading." So the new era is bound to have value, it is to penetrate into the life of the marrow, rather than a superficial business model. ”

Yinsan has a widely circulated assertion that his first life choice is that he will not buy a house in his life. "If you want to consider buying a house to buy a car, you will not start a business, you would say, I do not go to Tencent for five or six years, there is a technology accumulation, experience accumulation, network accumulation?" It's all nonsense and impossible. ”

His second Life choice is not to take a penny in his life. "I know a lot of entrepreneurs who are underpaid." Because I think a founder's salary means he doesn't trust his company's shares. The concept of forums, whenever, is not understandable, they will say how the work can not get wages, will say I was in the show. ”

Yinsan has always thought that the idealism is other people can not understand things, such as Ma said, I want to chat with a girl, but I do not have her phone, then we can only chat QQ, so I did QQ. "This is also a kind of idealism that makes the information more liberal, the exchange of people more liberal, with a bit of technology curtilage." ”

Yinsan that Sun Yu's idealism was even greater. He not only wants to change an industry, a city, a country, he wants to change the world, change all mankind. Let all mankind's currency, value circulation, real-time free, no obstacle.

and Sun Yu I think, as a new generation of entrepreneurs, whether the industry rules or systems, must be held a skeptical and critical attitude. "You just got rich by changing this thing. "Sun Yu remember Yu Qiuyu said before that" the Internet era to abandon the internet, to write with a pen, but also to write with a brush, "now it seems that this is simply illiterate. ”

Han is old too.

Guo Lei Face Meng CEO

Born in 1989, Hust joined Tencent after graduating from Tencent in 2013, and founded his face at the end of 2013.

It is sometimes difficult for outsiders to really understand the source of this entrepreneurial enthusiasm. In a previous internal communication with Tencent, an employee asked several of the other entrepreneurs, "Do you think you'll be the next ma?"

"From what angle?" said Guo Lei, who sits opposite the round table. ”

Guo Lei and Gaoyang, Yinsan, Sun Yu have one thing in common is to hate the tradition, what is a tradition, it is deceptive.

Once they chatted with an editor, the editor said to them: "Your task is to inherit traditional culture." "At the time, the founders of these few days were silent," are you trying to make me a zombie or what? Sun Yu said. At that time Yinsan and Guo Lei are in, they took the classic action, silently play mobile phone.

The success of Guo Lei, Gaoyang and Yinsan in entrepreneurship it has been a bit of a surprise to Sun Yu, and he feels it proves that China has made a great progress in the past two years, "It's not about the progress of the Government, it's about social opinion, and the family's progress is very large, including the very loose soil that the Internet offers entrepreneurs." ”

Yinsan's case may not be so convincing, because the Yinsan family's economic conditions are good. But Gao Yang is a child from the countryside. "His life, I think, is that the Internet provides him with a rising space, and I am particularly like." Huizhou in Guangdong is also a second-tier city, far enough from Beijing, the whole city is still very closed, but also through the Internet to provide a contact with the outside channel. ”

Sun Yu in pioneering, once had a writer dream, he participated in three consecutive new concept essay contest, all Mingluosunshan, but the fourth time, he finally got the first prize. "At that time the child is not sensible, got the prize thought oneself immediately can change Han cold." ”

However, Sun Yu now feel that Han is also old, he said: "Personally think, like Han, Wang Shuo such ' rogue ', you can not get married to have children, children can not have a daughter." I am talking about the position of the rogue, that is, more than the yuppie, on the sex is also cynical, their attitude towards women, not as rich people like women as a plaything. Thus the birth of a literary and artistic set of things. But once they had a daughter, they felt serve up. ”

Sun Yu previously thought Guo a bit thunder, but these years also more and more admire Guo. "I feel that Guo's business model is very in line with the feeling of the new, the entrepreneurial all is to meet everyone, but the new is to do personalized things, I am not very obvious, but Guo Lei is very obvious, the only pleasing people like their own, so it is easy to segment the market." Sun Yu said: "Guo also has a bit like me, he is also very want to win the feeling." ”

Sun Yu is hoping to create a "want to win" team, "must be very afraid to lose, only in this way, they will work hard." He took an example of the Monkey King, when the Sun Wukong was making a scene, the heavenly all beat the crap, but in escort Tang's monk to learn the way, but often not win the devil on the road, but also rely on Guanyin Bodhisattva help, this very normal, heavenly are civil servants, allow peace of the road, but the monster is their own entrepreneurship, must self-reliance. "So I asked my staff to have a monster temperament." ”

Unlike Guo, Guo Lei hopes to build a team of small partners, and zhangtianqu a different, zhangtianqu when a recruit, will see the constellation, he said he favored "Virgo, Capricorn, Cancer and Libra."

Gingzhong, the chief executive of the new media, said: "Although only a generation apart, from birth to adulthood, are in the transition from a planned economy to the social revolution and the great development period, material life relative to a generation of rich, but also inevitably face the grim pressure of living." Generation of parents are mostly born in the 50 's, this part of the parents collectivism strong, accustomed to hard struggle. This also affects a certain degree after 80, in the entrepreneurial fear of ' lose '. ”

Investors Li Feng also told reporters: "The times are not the same, whenever is because of a variety of social problems, the so-called sense of responsibility, humiliation is the most, more than a good many, become more self, a bit more able to follow their own will and interest." ”

Sun Yu said his most admired person is Elonmusk, the American entrepreneur in the Internet, clean energy, space three ideals, have all been achieved. "I personally feel that even if my company fails, it may be the wrong time, not because things are not right, so I will regroup and build a company with my current reputation and resources because I am optimistic about this area." ”

Capital Restlessness

Now located in Beijing Zhongguancun Core area of the five crossing gathered nearly all the first echelon of China's technology companies: Baidu, Sina, Sohu, NetEase, as well as the continuous delivery of High-quality engineers Tsinghua Science and Technology Park.

Zhou Yuan, a known founder, once described the restless entrepreneurial atmosphere: "Some of the early technological legends of Silicon Valley, such as the story of Amazon founder Bezos's 200,000 dollar investment in a napkin, are not surprising." Many small teams of people can quickly get 1 million or 2 million yuan of angel investment. You can hear people talking about the next technology wave everywhere, but it's hard to find a place where you can have a quiet meal. ”

If you happen to encounter a conference event, you may see a situation in which China's best programmers, product managers, and would-be entrepreneurs are on a ship sailing towards a better future, and under the hull is a turbulent internet wave. Young entrepreneurs are metaphors of this age, shaping the spirit of the Times and defining the future of the Times.

The investment climate is getting better and entrepreneurs are generally aware that money is no longer a scarce commodity, "now the money in the overall social level obviously become more, the investment people include the once successful entrepreneurs, the industry's successful executives, the executives of listed companies, because of various channels, rich people, so the money and people are more early investment. "IDG Vice President Li Feng told reporters that IDG since last May has invested dozens of new venture companies."

Qiming Investment also told reporters: "Now is the best time to start a business, because the market above the capital is much more, especially the U.S. dollar Fund, last year, the mainstream funds may be more than a billion of dollars to the VP Market, the general investment amount is between 2 million-8 million, that is, 5 million as the median, If it is 1.5 billion dollars of funds, you can vote 3,000 projects. ”

Gingzhong has interviewed more than 700 people to see what they think of the times. He found the conclusion very interesting: the interviewees were more concerned about "me" than about "us". "The young people, who grew up under globalization and the Internet, are not uniform models and have a very strong sense of individuality," he said. They have a natural territorial sense of the rights of individuals, and they cannot be shred. ”

"The world is small," Gingzhong said, "They do not care about the events outside, but very concerned about the small things, they do not have the same big words of ancestors worship, more concerned about their future life development." ”

Investor Li Feng told the Reporter: "I like a lot, first they are more straightforward, while they are considering a goal or a thing, is more pure interest and idealization, less worry, not so sophisticated, at the same time they are very energetic, can be in their favorite things into deep, I do not mention the time, Regardless of the price. They just caught up with the mobile internet iteration, and they were able to drive a lot of business models. Second, now the young people's consumption capacity and desire for consumption obviously changed, is more willing to pay for their favorite things, have a certain consumption desire and consumption motivation. ”

Reporter _ Li Chun Reshunli Intern reporter _ Ma Yimin stone Riverside Lin Huifang