"The Niang" big Data takes you to transform the upgrade to take you to fly

Source: Internet
Author: User
Keywords Niang big Data take you customer

Just launched the "direct number" soon Niang again upgrade the "connection" ability.

September 24, the official release of the "Smart Business Platform", which is the traditional enterprise Baidu for the introduction of intelligent data cooperation platform, the integration of the Niang large data, map lbs and other products and technologies.

And this is the second Niang launched the world's first open large data engine, "direct number" after the Niang in the field of data cooperation in the traditional industry of the transformation of the intelligent transition again.

In Xiao's view, opening up the Big Data engine, open cloud, Data Factory, Baidu Brain, including large data ability to open to the traditional enterprise, perhaps just a strategic direction of the Declaration, before this, how to focus on the large data practice and industry cooperation will need to further "touch stone", and "direct number" The launch seems to be the mother of the focus on traditional services and tailor-made products, hoping to achieve the network search demand and the traditional service industry docking.

So, what is the "smart Business platform" sacred?

According to Xiao See understand, Niang Wisdom business platform will fully integrate Baidu's powerful large data, artificial intelligence, lbs and other technical capabilities, through a unified service interface to the traditional enterprises, and the establishment of the official website Shangye.baidu.com for inquiries and seek cooperation support, this will effectively help traditional enterprises to better use information technology, improve the existing service flow and quality, common mining industry sedimentation data value.

What is even more surprising is that the use of the business platform of Niang wisdom has been more specific planning, will be mainly commercial real estate, residential real estate, financial institutions, medical institutions, catering industry, tourist attractions, express logistics and other industries, as well as the airport and other transport hubs, libraries and other government facilities to provide large business data solutions.

"Through large data, artificial intelligence and other technologies for the traditional industry to analyze the vast number of data, and provide a reference to business decisions." "This may be the future of intelligent business platform to do things, for the Niang, the platform may become a large data products Baidu a new way, that the future Niang will continue to launch based on large data commercial products."

Maybe crab powder doesn't know how to use these big data. Look for a more simple way of saying, is the wisdom of the business platform can rely on the amount of Niang already have massive data, large data analysis and mining capabilities and have hundreds of millions of users of Baidu map and lbs technology (location-based services), To help traditional business enterprises dig and analyze existing business data in depth, and combined with Baidu Sinan, public opinion monitoring, Baidu Golden eyes and other large data products to help enterprises better understand the market and users, better to carry out the marketing forecasts, reference decisions, to help enterprises to provide customers with better personalized service; Through Baidu Eye, Eagle Eye and other products for the cooperative business enterprises to provide intelligent location services, indoor and outdoor crowd flow Analysis Services for the enterprise offline business development, shop investment and other business decisions to provide data support.

To degree Niang and Vanke cooperation to establish intelligent Mall project, through the Intelligent Mall project of the Golden Corner Vanke Plaza, will be able to achieve these services for customers: Customers can query the mobile phone in the golden corner of Vanke Square of real-time information, such as whether the surrounding traffic congestion, parking lots and how many vacancies; In addition to information inquiries, Customers can also use mobile phone shopping malls within the route planning, car park navigation and so on.

In addition, Vanke can use Niang data mining, analysis technology, shopping malls consumer analysis, master customer activity trajectory, customer consumption habits, to provide customers with customized services, precision marketing, but also in accordance with customer preferences for the adjustment of shop distribution, investment strategy.

For example, Niang and GF Bank cooperation, through with the Guangdong bank in the large data based on the new marketing model to explore cooperation, the two sides based on the mother's own data, GF's non-privacy data, through the Niang large data analysis and excavation capabilities to help the bank to better tap its own bank customer attributes and mining new users, and targeted marketing and promotion to promote the effect of promotion. At the same time, the Niang and GF Bank for Gold eye, public opinion monitoring and other cooperation.

In lbs, the Niang also provides the intelligent network location for the GF Bank, the network passenger flow analysis, the track management and so on the service, and discusses the handset bank approximately number, the queuing machine reminder and so on cooperation, promotes the bank to the customer service experience.

We know that Baidu has been resolved in the past is the connection between people and information, the future with the mobile Internet to further penetrate all aspects of life, only to realize the connection between people and information is certainly not enough, to achieve the connection between people and services to create greater user value and business value.

With Penguins sitting on hundreds of millions of of users back to the traditional industry is different, in the PC era, the mother accumulated a large number of B-side traditional industry customers, Niang adopted the strategy is: "The Niang to take the stage, the Merchant to act in an opera", from the open cloud platform, large data and other technical capabilities, to open maps, buy, pay, mobile search such use of the scene, Baidu almost open all available for partners to use the resources, and in the C end, the Niang search also known as the "large container" to gather user needs, hundreds of millions of times a day of mobile search needs and the Niang 14 billion users of the app application, almost covered the whole network consumption scene, What the Niang wants to do is to connect the user's search needs and the large data of these requirements together with the service provided by the merchant.

With Niang "intelligent business" platform, perhaps the real application of large data era will come, and how the platform to drive the traditional industry innovation and upgrade, may also rely on the mother and the traditional enterprise joint efforts and exploration.

Are you ready for a big, menacing data upgrade for a traditional business?

Original link: http://xiaoqiaolaile.blog.techweb.com.cn/archives/198.html

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