The nine techniques of content writing in Weibo do you realize that?

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Weibo marketing, content for the king, the right content can quickly increase the number of fans, vermicelli viscosity. Bring considerable profits to the enterprise. Microblogging content should be based on the enterprise, product characteristics, user habits of the planning editor, Micro-blog can have influence, to achieve the desired effect. The following for the micro-blog writing nine skills, applicable to all walks of life, most of the combination of enterprise characteristics, product characteristics of micro-blog content editing.

1. Concise text

Microblogging, that is, micro-blog, based on user relations for information sharing, real-time transmission and rapid access to information platform. With the development of the Internet, user reading habits from the 2005 blog 800~1000 Word to 2010 micro-BO 140 words, users can accept the number of words continue to be reduced. Development up to now, 140 words for the user has been too much, so the micro-blog content text to be as short as possible, users in the 1s can understand the topic content of Weibo.

2, language style popular

For professional words in the industry, do less use or not, professional words with popular words, humorous, impressive.

3, the emotion should be sincere

Weibo is the refraction of your character. In micro-blogging operations, to use sincere feelings to write Weibo, coping mentality will be transferred through micro-blog to the user's eyes. Regardless of the size of things, micro-blog revealed the sincerity can be very good to infect users, form the spread.

4. Entertainment Spirit

Former Wenweibo values mention that one of the microblogging values is "humorous attraction". Micro-Blog content to have the spirit of entertainment, business leaders Weibo, should put down their posture, with the spirit of entertainment to micro-blog marketing will help.

5, good at storytelling

Combine product, user group, Carry on story edit, can tell story that move, humorous story, thus deepen user to micro Bo, product understanding degree.

6, moderate combination of hot spots

The so-called hot spot refers to the content that most people are interested in. Its products and micro-Bo hot spot organically combined, can effectively reach the user forwarding, comments. Increase user viscosity.

7. Use interrogative sentences more

The content of Weibo mainly uses interrogative sentences, minimizing statements, thus increasing the user's thinking on Weibo.

8, use the picture

The Micro-blog map is a further elaboration of the micro-blog text content is also the first to attract users to watch the content of the best way. Pictures as far as possible original. With the spread of the speed of expansion of photo exposure opportunities, steal map stolen map to the user is not attractive, enterprises can be the micro-bo original processing of pictures to attract users, retain users. Better to do a successful microblog, do not do 10 times ineffective microblog.

9, let netizens create content

When Weibo gets a certain amount of interaction, pay attention to each blogger's microblog comments, the best content from the user. Get good microblogging ideas from user reviews. The interactive nature of Weibo content enables users to form forwards + comments to form a virtuous circle.

Not the microblogging content is not good to create, but you do not have a good eye to discover. Exercise your own eyes, find fun in Twitter, and spread the fun, which is microblogging operations.

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