The optimized service standard for the network marketing SEO work

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Recently things more, very little time to write about SEO, since the inception of the Peak Network Technology Co., Ltd., also took a lot of lists, as a dedicated network service studio, to the enterprise to maximize the effect of SEO, maximize the benefits is the most happy, Of course, bin has its own SEO implementation steps, now take out to share with you.

First, the research and choice of key words

First of all need to do the list of keywords, especially to analyze the user's habit of keywords. In the customer's website, search engine share and market target analysis, SEO studio needs to work with customers to create a list of keywords, users will search through these words to the company's products or services, the same customers will also put forward in search engines need to get the keyword rankings.

Many SEO studios often do not pay much attention to the interests of customers, as long as the word to do up on the line, in fact, SEO and network marketing is the same, therefore, the choice of keywords must be logical, systematic and continuous. Including：

1, the extension of the company's online brand, to attract customers to find specific product names and trademark terminology users, as well as customer companies to provide products and services;

2. Describe the general keywords of products and service types provided by customers.

3, the global product and service stores of the sub-regional keywords;

4, customer companies to provide products and services unique keywords and potential alternative words (such as: "Peanuts" can be optimized into "Valentine's Day Gift");

5, reflect the user search products and services, as well as changing terminology of the continuous updating of the keyword.

Ii. Comprehensive customer site diagnostics and recommendations

After creating a comprehensive list of keywords, on the need for a comprehensive customer site diagnosis, the purpose is to make each page of the customer site in the search engine to get a higher ranking, comprehensive diagnosis and recommendations include the search engine snapshot time, included speed, the specific content of each page and Meta information Optimization analysis, Make the customer site more in line with the search engine ranking requirements. SEO Studios need to constantly explore new search engine algorithms to ensure that the ranking of customer sites.

General SEO Studio Comprehensive customer site diagnostics and recommendations include:

1, analysis of the layout of the customer site and planning how to affect the ranking of search engines;

2, the customer website of each page of the meta-information recommendations, including products and category pages;

3, the customer website proposal is by adding the rich keyword in the content, makes the search engine spider and the user easier to search.

Iii. Search engine and catalogue submission

Once the recommendation of the customer's website is applied, the customer's website needs to be systematically submitted to the directory and search engine. Choose a high quality directory is the most critical, such as 265, hao123, 114665 Web site Daquan. Many SEO studio purchase of automatic landing directory and search engine tools, search engine very disgusted with this cheating, serious will k off the customer site, so the spirit of the proposal or manual operation, after all, the computer is inferior to the human brain.

Submissions to directories and search engines include:

1, manual to help customers submit websites to search engines, such as Baidu, Google, Yahoo, etc., to avoid unreliable and potentially dangerous "machinery" to submit;

2, the directory submission, to ensure that the customer's website can be ranked in the search engine top;

3, by the directory to optimize the description.

Four, month search engine rankings report and summary

To measure the success of natural search engine optimization, search engines can be used to check the previously developed keywords. Do a better SEO studio, will generally provide a baseline ranking report, according to each keyword in each search engine to display the position of the customer site. If the customer's site is ranked by keyword, the baseline report will show specific page numbers, locations, and search engines for keyword rankings. In addition, a good SEO studio will also provide a monthly summary, this monthly summary will show the customer site overall search engine optimization progress, discuss the specific ranking plan.

Monthly ranking reports and summaries include:

1, the customer website all keywords in the search engine rank the specific page number and the position;

2, the overall progress of natural search engine optimization is currently underway summary;

3, if there is a need for industry, you can write about the search engine industry's latest news.

Quarterly website update

often keyword promotion and expectations will have a gap, so the initial high ranking is only half the success, search engine is constantly changing the algorithm. Natural search engine optimization and marketing goals, are through the quarterly customer site updates, and constantly change the search engine display. These updates are combined with search engine algorithms to promote the addition of keyword products. Search engine optimization is not just a result, but an ongoing process.

Quarterly site updates include:

1, the customer site of the quarterly Search engine optimization progress of a comprehensive overview;

2, to allow natural search engine optimization and customer site marketing objectives to maintain the same additional keywords;

3, through the combination of search engine changes, to change the customer site additional content and order label information suggestions.

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