The organic reorganization and integration of radio and television resources Liaoning radio and television station was established

BEIJING, Shenyang, December 18 (Wang Zihan Shen) Liaoning cultural system reform launched a major initiative-Liaoning radio and television, Liaoning North Radio and Television Media (Group) Co., Ltd. and wide-linked New Media Co., Ltd., Shenyang Luyi Culture Communication Co., Ltd. was officially set up 18th,　　This marks the real sense of the integration of radio and television media resources to become a reality, in the radio and television reform has taken a solid step. Liaoning radio and television station by the original Liaoning People's broadcasting station, Liaoning TV station, Liaoning Education television set up and formed, and funded the formation of Liaoning North Radio and Television Media (Group) Co., Ltd.　　SARFT recently officially approved the establishment of Liaoning radio and television program. The establishment of Liaoning radio and TV station really realizes the substantial merging of the broadcasting media. The integrated Liaoning Radio and TV station formed a new pattern of news propaganda and industrial management.　　The propaganda business main body takes the newly formed radio and television news program Center as the leading, currently has 8 broadcast frequency and 8 television channels, in the production and the broadcast scale of the program content, has already stabilized the national local radio and television forefront.　　On this basis, Liaoning radio and television stations will be film and television dramas, arts, sports and other programs to separate the production business, and business assets merged, the formation of console, Taiwan control, Taiwan management enterprises. One of the northern Liaoning Radio and Television Media (Group) Co., Ltd., is a radio and television production operations, new media operating services, as well as media-related business in the media industry group.　　The establishment of the company indicates that Liaoning radio and TV broadcasting separation reform has achieved important stage achievements and achieved the leap-forward development. The company's operation introduces the market mechanism, which is to divest the broadcasting and TV programs outside the main body of the news propaganda business, and its business scope covers the broadcasting and media business other than the public welfare undertakings, including advertising operation, film and television productions, TV shopping, entertainment program marketing, sports, training, cinema line,　　Program Production Center and other plate business.　　The group and its subsidiaries will be produced from the production for broadcast to the market, from the local radio and television broadcasting agencies to the national and even overseas content providers, distributors and service operators. At the same time, Liaoning Radio and television actively expand the new media business, and China Unicom to set up a wide-Link New Media Co., Ltd., together to create new media brand mobile phones, for mobile phone users with video services. Liaoning Radio and TV station also cooperated with Shenyang Conservatory of Music and Lu Xun Academy of Fine Arts to set up Shenyang Luyi Culture Communication Co., Ltd., which is a new innovation in Liaoning culture system reform. Finish)