This text comes from the line official blog, is the post that has been sent last year. a few days ago, Because the translator feels the role of the line map is very interesting, so they do some simple collection on the station, only to discover this interesting article on the role of mapping. I am not a professional Japanese learner, take out the a whole is not a special professional translation, the heart is also very nervous , if you find any errors, please feel free to give correction. Thank you very much for this opportunity.
April 13, 2012 15:20 | The voice of the staff
Hacked roles and initial scheme of the big public! The birth of line map
Line has a major feature--stamp (in Chinese version of line translated into the map). Do not enter text, with a stamp can convey emotions, than to add text information to express the thought, this is a lot of users are using a very popular function.
Of the stamp's characters, there are 4 of the most popular.
We used to make these characters in the dolls, we all said "good want Ah", so far held two to win the doll's award-winning voting activities. The activity was very popular, the number of participants reached more than 10,000, so we had to hasten to increase the winning places.
How the popular characters are created, this time will tell the story of their birth.
Who is drawing?
Well, "Who's the illustrator of the stamp role?" "Where did those characters come from?" I've heard people ask, actually, the 4 characters are the NHN employees who run line, the designer Kan sang. This time, in order to understand how these stamp characters were created, a visit was made to Kan.
Line's stamp is "Universal Body language" (Global language)
Q: How are the characters created? Is there anyone or something as a model?
A: There's no special way to draw A model. I have always liked comics, and I like to look at other people's expressions and draw them down. Listen to line planning colleague's opinion, hope can take advantage of the characteristics of each role, for different occasions to express emotions, that is to design.
In fact, before line appeared, NAVER's community "NAVER Cafe" engaged in an activity to draw a portrait of the user of the PO's avatar photo as a gift. Before that I practiced and painted portraits of the employees in the company. In this event, I drew a lot of portraits from all kinds of people, and it was a great help to the expressive stamp of the idea line.
Q: Do you think the design is to be repeated several times to complete the final design? Stamp's characters are now designed from the start?
A: Of course, after the design plan received feedback, repeated changes several times. There are characters in it, and characters that have been chopped off. Laugh)
Q: Please tell us about the characters that were cut off!
A: I'm not sure if I can make it public. James (the blond character) had a girlfriend. It is often said that "the Little Bear Brown and rabbit cony into a relationship is really unexpected", because James and his girlfriend's love did not achieve, as an alternative to let Brown and Cony fell in love. Laugh)
Q: What is the most important thing to do in the design of stamp?
A:line is already a messaging service that is being used around the world, and it has to be done without the use of words and stamp. In foreign countries, only by gestures and expressions to convey the mood, and similar, stamp also assume the role of body language, the users of any country are universal, and to have the impact of the expression of emotion, focus on this part. In short, line stamp is the world's universal body language.
Line stamp and other chat applications used in the small size of the emoticons (emoji) is not the same, a bit more, so just when the release of a little feel a bit of a frown. However, in the use of the process, we are not writing, through the expression and action can convey the mood of the stamp charm seems more and more fascinated, I feel very happy. Line stamp is indeed based on the characteristics and advantages of an internationalized chat tool.
Q:line is used in all countries of the world, which stamp is the most popular?
A: In each country where line is used, it is not much different to investigate which stamp are most used. Although the language is different, it looks like there are similarities. In a personal sense, the cony of farting is wildly popular, and it's a bit of a surprise. Laugh)
Q: Please talk about line stamp future plans and goals.
A:line is basically the language of communication tools, stamp very concerned about you will feel that if more than one layer of mood can be very good to convey the words. Want to continue painting those stamp, happy, lovely, happy, happy, sad, angry, lonely, tired ... Very delicate grasp of those feelings in daily life, so that everyone can get resonance stamp. In addition, I am responsible for not only the stamp part, line service itself there are other various new features will join, will be more and more interesting. Everyone, please look forward to us ^ ^
The above is the visit of Kan, the father of line stamp.
After that stamp also have to continue to add new kinds of plans, please look forward to!
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< below for translator >
This article is relatively early, followed by line stamp operation has added a lot of topics, time and the nature of the role of advertising, including the classic anime characters, the current popular game characters, Disney series, the film Campaign for the EVA series ... A whole bunch of them.
When the number of users broke 100 million, line also announced the Best Buy gas sticker Top 10, you can find that the original role is still the user's favorite. Poke here.
Extended Reading
1. Line's new cm stamp's expression imitation and role reproduction
Http://lineblog.naver.jp/archives/24852641.html
2. The line doll for the prize in the big raise event
Http://lineblog.naver.jp/archives/24309025.html
3. The number of users to break 100 million of the memorial cm
Http://lineblog.naver.jp/archives/22378567.html
4. Gangnam Style Exclusive cm
Http://lineblog.naver.jp/archives/21620251.html
Thanks for reading!