The outlet of small and medium-sized Games website: Persistent innovation

With the popularization of Internet application, the characteristics of its fast-paced and high interaction have brought many changes to our life. And some of the existing Internet habits are also changing. In the WEB2.0 era, the continuous development of mobile network software and hardware and the quickening pace of life have spawned the birth of micro-blogging, such as Twitter, rice, and muttering, and its rapid and concise mass of information dissemination has also overturned the awareness of bloggers in the past.

Like Happy NET, campus network and other SNS website is also open and aggregation of the way to eat up the blog, forum user groups, for people to create a kind of their own personalized information dissemination mode. The internet has changed the way of life for each and every one of you. And the development of the game, whether it is a stand-alone PC game or network game, from the game content and game types have developed to an unprecedented height, but the development to a certain height means that continue to move slowly, the development of the game gradually into a bottleneck, although the picture more and more gorgeous, the game plot is also more vivid, However, the market competition is too fierce, the number of games are too many, in recent years the game has been a downturn, the reappearance of a few years ago as if the brilliant become unreachable.

We all know that Baidu has a Chinese search list, specialized in Chinese words search rankings. From this list we can learn about the most recent and long-term search for words on the web, and the popular words also reflect what is going on in the Internet and society, and what are the major events. Baidu Search by looking at the list can understand the social hundred States. In fact, Baidu's search list omitted a lot of words, was Lenglio is precisely the most popular search on the Internet vocabulary. Like games, watching, small movies, Candid camera These words are excluded from the list, precisely because these words are ranked in search engine search keyword number of the first few times! No more statistics are needed.

China's Internet entertainment is its biggest feature, which also determines the most popular search terms are also the most simple and most entertaining words. The word game is a term with these characteristics. There is bound to be a large number of related websites behind every hot word. The word game is no exception. Look at Baidu popular search rankings, Moore Manor as the current primary school students in the most popular online games, has ranked in the overall popular search ranking of the seventh place. Moore Manor has been selected as a primary school textbook for its health puzzle. The popularity of the word games has attracted a large number of webmaster and internet investors to join. But can be bigger and stronger to become a classic also so a few. The history of these more well-known classic games sites, like 4399,7k7k,xiaoyouxi, dates back to 2003 years. It can be said that in more and more people involved in the small game site, hotlinking, plagiarism continues to occur, the Web site to imitate the same endless day, really stand still and continue to advance is perseverance, continuous innovation, accurate positioning to seize the user needs of the site.

Now most of the small game website development slow, struggling. The cause of the current dilemma, not because of the small game site has no development prospects, netizens are no longer keen to play games. On the contrary, the market prospect of small game is very bright, especially the small game website Game theme is broad, the late maintenance convenient cost is low, the user keeps returning high advantage makes the small game website not difficult to do. So why are so many small game sites fail? The key is also the site itself, many sites just copy other people's model, plagiarism hotlinking Other people's game, unwilling to innovate, encountered difficulties to quickly retreat, and even their own site's user positioning is also very vague, do not know what the small game site should face what kind of group, Location blurred site will lose direction, without direction, naturally stagnant, in-situ circling.

The interface of the website is actually very simple, homepage column navigation, the game recommendation, the game rank, the winning member announces the column, the landing interface, seems to and other small game website no difference. It seems simpler. I also registered with users and played several games. Through preliminary understanding and demo, the website also has some basic understanding. From some simple details can be seen f1212 small game site is a long-term adherence, and dare to innovate, find the location of the site, which is it can have the current achievements and has been the key to development.

The site's home page layout is very simple, unlike 4399,7k7k, so on the home page show too much picture and game classification. This, I think is a kind of innovation. Because in people's general formula, the small game website has a huge homepage classification. In fact, the first page classification too detailed there are advantages and disadvantages. Too many categories, too long page length, but will affect the user experience. I do not like the kind of seemingly dense game classification, sometimes see the dizzy but do not know what to play. and f1212 this refreshing interface but give people a bright feeling, just in the home page simple classification recommended popular games. Users can easily browse all the games by clicking on the Navigation section. At this point, I think it is a lot of small game sites can learn from.

From the site's game update time, f1212 at least for nearly three years. Ask, there are several small game sites can adhere to more than two years. It has been great to stick to three years, and I believe I have accumulated a lot of valuable experience. Adhere to the entire Internet industry should understand the truth, especially small game sites, although the game is small, but the number of games on the site needs long-term accumulation. Not two days a day can be "tempered". Small game site must persevere.

Regarding the user's localization, the small game website mainly faces the student as well as the white-collar worker. This group of people should be the most entertaining and interesting group in all user groups, and also the least time to play the game. Study, work has led to a lot of people can not enjoy the bubble in the online games big call fun. But games give them the best environment for recreation. There is no big game of gorgeous scenes and gorgeous styling, but the small game has a lovely picture of funny plot. Do not need cumbersome installation downloads, as long as the easy click of the mouse to tap the keyboard can be quickly integrated into the games brought entertainment. Relax the mood, relieve the pressure, vent depressed, to simply conquer the user with speed. This is what students and white-collar workers want most. And f1212 did do it, the site has a lot of fun simple games, small game is not gorgeous picture and the difficulty of the game but simple fun and play sex. Only such games can attract users. And now there are a lot of small game web site began to pursue the pursuit of a single game online gaming experience, this is completely regardless of user needs, not to find the right positioning caused.

Students and white-collar workers are often the most interested in the benefits of the group. It is their pleasure to covet the advantage. In fact, many users now want to find some of the games can provide a small game station, but very few. F1212 doing well in this, through the weekly games PK competition, to give users the opportunity to win prizes, not only to meet the user's entertainment requirements, but also to the user rich feedback. It is a good way to improve the user's retention.

f1212 in fact is small and medium-sized online small game website development in miniature and for reference, small and medium-sized games website How to get out of a road of their own development, only perseverance, accurate positioning, continuous innovation.

Online games sites face the user community, most of them are white-collar office workers, and also includes some students and users from online games to come. The Student office worker pursues is the game both simplifies and has the play sex, because they do not have too much time to waste in the study game introduction. And from other games to the user mostly tired of the gorgeous complex network game also want to change the taste, will be online games as a network game of adjustment and rest. Therefore, online games site to always seize the user's characteristics, leisure, easy to play the combination of play, and a variety of content rich choice of more is their greatest demand. Before the author has visited a call f1212 (http://www.f1212.com/) Online games station, possibly from the website interface and domain name, this station is not insignificant.

But careful observation will find that the site's game classification is quite meticulous, from the integration of the puzzle class to the strategic adventure category, and then to action sports, various types of web games available. I also tried a few small games, found that the start is easy to play sex is also very high. In addition, this station is the biggest feature, in the continuous enrichment of the content of the game at the same time, did not forget the importance of regular feedback users, the site will regularly hold a regular game of popular games, winning the first few users will earn points and draw a lottery to win Q coins. Like the website slogan said: "Come on F1212 play games to win prizes, do not miss Oh!" the website on the one hand lets the user experience to participate in the game game the fun Place, also lets the user through the competition to have the opportunity to win the prize. This is to promote the website and stabilize the user group is to kill two birds with one thing.