The overseas strategy of Chinese cartoon game

China's comics, animation and games have gone abroad, forming a unique animation game commercial operation of the landscape.　　Perhaps their way out of the country is different, the achievements are not the same, but undoubtedly for the Chinese animation Game Enterprises Overseas Development provides a lot of experience can be used for reference. Chinese comics are popular in France this October, the latest comic book by mainland cartoonist Samnang, "Penguin sitting on the other side of the river", won a French publication contract, which will be officially published next spring. It will be the third comic book he publishes in France. There are more than 60 Chinese cartoonists who have published comic books in France like Samnang.　　The book in France has become an important breakthrough for Chinese cartoonists to move to the international market.　　Before, Samnang's comic book "Sitting on the other side of the Penguin 1" and according to Wang Shuo famous novel "Animal Ferocious" adapted to the comic book, was published in 2006 in France, achieved a good sales results. Chinese cartoonists in France published books, not only the concept of quantity, in fact, the quality of Chinese comics in the Art of France, has been recognized by professionals. At the 33rd session of the French Angulan International Comics Festival, Chinese cartoonist Guo, with its "Tianlong eight" and other works, back to be known as the "comics Oscar" Angulan Comics Festival, the highest award "special award of the jury."　　The largest comic publishing house in Europe, Sun Publishing house and Guo signed a million-dollar copyright contract, Guo also become the first in the European Comic strip awards, the first signed overseas publishing House of the mainland cartoonist. Relevant statistics show that more than 60 Chinese cartoonists have nearly 60 works published in France, and has been promoted to Italy, Belgium, Britain and the United States and other parts of the world published.　　In recent years, almost every month, the works of Chinese comic book writers have been published in Europe. Chinese cartoonists can be in Europe's infinite scenery, the main credit to the Beijing Day view Panorama Company and the French small Pan Press's powerful alliance. Since 2005, Beijing Day View Panorama Company and the French Pan press cooperation, the first Niechongri, Benjamin, Nie Jun, Samnang, Zhangxiaoyu, Ming, and many other outstanding Chinese cartoonists of the work of the introduction of the French publishing, Chinese cartoonists unique painting wind has aroused the high attention of the French comics industry.　　Many French television and print media are also rushing to report on new Chinese comics. Wang, general manager of Beijing Sky View Panorama Culture Communication Co., Ltd. said: "I have hardly seen Chinese comics in a French bookstore before." But over the past few years, there have been many powerful comics writers in the country. Our goal is not only to introduce China's comic books to Europe, the most important thing is the use of comics this form of expression, the profound Chinese culture exhibition now before foreigners, while broadening the international perspective of Chinese cartoonists, stimulating the development of the domestic comic publishing industry. At present, we have also begun to discuss cooperation with some publishers in Korea and Japan to further expand the Asian market. "Chinese animation landing overseas screen This October, made by the Wuxi animation industry base Bai puppet-shaped history of animation TV series" Qin and Han Yingjie "officiallyRelease, according to the firm News, Japanese film dealers have bought a number of the play in Japan's copyright, and will be in NHK and other Japanese mainstream television broadcast.　　"Qin and Han Yingjie" in Japan's successful landing, blowing the domestic animation bugle Japanese market angle, but also opened the recent Chinese animated TV series abroad broadcast the precedent. In the 40 's, the Chinese animation Master Wan's work, "Iron fan Princess", has been introduced to Japan and around the world, deeply affecting generations, established the Chinese animation in the world's important position. Japanese anime pedigree Hand XZ Tezuka has also been "iron fan princess" inspired, embarked on the road of animation creation. Today, Japan as a cartoon power occupies 60% of the world's animation market share.　　This Bai puppet history animation TV series "Qin and Han Yingjie" in Japan broadcast, no doubt for Chinese animated TV series to the international market has brought a new direction of expansion. "Qin and Han Yingjie," the main story of the beginning of Qin Mehan in China's history of the Earth, this film takes idiom allusion as the splendid content, and displays the modern charm of Chinese traditional puppet animation art with exquisite picture, no matter from the length, the content, the quality all can be called our country minor historical drama The first piece.　　This is also the "Qin and Han Yingjie" can move to the international market, the main reason.　　If said "Qin and Han Yingjie" is a humorous victory, then its Happy Digital Technology Co., Ltd. International elements become "singular family" by a number of countries scramble to book the absolute reason. has successfully built "aunt's postmodern Life" and other film and television drama Beijing is pleased with the Digital Technology Co., Ltd., is also embarking on the original animation "singular family" of the medium-term production.　　With the company over the years to develop domestic and foreign market experience, coupled with a number of successful operation of the film production team, only by sample, there are already China's Taiwan, India, Poland, Belgium and France and many other regions and countries to advance the animation broadcast copyright, royalties up to more than 10 million yuan. Chamme, president of the Digital Technology Co., Ltd. said: "The strange family theme is very Chinese, but the integration of family, environmental protection and other international elements." We lengthen the prophase planning and script creation time, is in order to fully understand the target audience needs, accurately grasp the context of the international market.　　"With the strong support of the Chinese government to the animation industry, animation industry base in the country everywhere, some of the capital of the enterprises have a market potential for those animation companies inject venture capital, the introduction of their own original animation, and constantly try to explore the Chinese animation to enter the great overseas market route." The perfect World, developed by Beijing's perfect Space-Time Network Technology Co., Ltd., has been victory by the Chinese online games since last year's entry into overseas markets. At present, the "Perfect World" has successfully penetrated Japan, Korea, the United States, Thailand and other more than 10 countries in the game market. Industry experts evaluate "perfect World" opened a new chapter of China's independent development era of online games. July 26 This year, the perfect Time Network Technology Co., Ltd. in the United States Nasdaq successful listing, for its game development provides a solid fundingProtection。　　"Perfect World" as the first export of Japanese game market, online gaming products, in the world to enable users to realize the rapid growth of Chinese game in recent years, but also China's online gaming industry's tentacles to overseas markets.　　June 10 this year, Jinshan Software AG Research and development of "Swordsman Love Network Version" successfully landed in Vietnam, by the Vietnamese players affirmation. The target software company and the famous Lycos-khabal gaming in Singapore jointly launched the English version of "Heroes". After 3 months of public testing, the English version of the heroes has been widely praised by overseas players.　　From June 16 onwards, the English version of "Heroes" officially entered the charging Operation stage. Since 2000, the first real meaning of the net game "King of Kings" appeared, the Chinese online games has been developed over 7 years, the total number of users in the 2006 Chinese online gaming up to 31.12 million, the output value from the initial 30 million yuan to 2006 of 6.54 billion yuan, which game export income of more than 20 million U.S. dollars.　　Experts predict that domestic network game exports have a huge market potential. With the country's support to the game industry, the domestic online games company launched a multifaceted-like fierce competition, the market situation has reversed, the net swims the company also from the simple agent mode, change to the agent and independent research and development coexist mode. In 2007, the market share of Chinese original online games has surpassed 60%. Chinese net swims company not only began to enter the new era of independent research and development, but also entered the era of comprehensive short-based international market. This post was edited by the author in 2007-10-26 9:02:26!