The path of "knowledge" in the marketing of electric business

E-commerce promotion process of "follow the bandwagon" problem, recently participated in an electric business party, where the people of the company, that is to become the object of the household appliance business, the problems of each family are concentrated in the following points:

1, where the customer is the agent used more or more direct customer use!

2, the customer's settlement method

3, Fank Why do department Stores

4, every customer will be transformed into a platform

5, Fank is profitable

6. What is the efficiency of the logistics system built by the customers?

...........................

And so on.

Even if the customer answered the above questions, I am not quite sure how much his reference is, even if the Massamasso & every guest in the comparison, the comparability of which is not much

Positioning problem:

A position is the style

A position is the state

Different origins:

A birth is a traditional clothing enterprises, play to product characteristics mainly!

A birth is the media, media applications, mining media efficiency is known!

Different ideas:

One is to emphasize fashion, trend, update speed

One is to emphasize quality, pragmatic, cost-effective

Different teams:

One is the core, there are two of people

One is a team.

Different ways:

One is a step-by-step

One is the happy enclosure

Order is different:

One is a single order large amount

One is the large number of orders

Around a half-day back to the problem of data sample size, the number of data samples, the results are not the same, 100 of people's collective behavior, and 10,000 of people's collective behavior is not comparable!

therefore http://www.aliyun.com/zixun/aggregation/36722.html "> Electric business Promotion Strategy formulation must" do as we are, the amount of not out ", this is the prerequisite, and the promotion of strategies, materials, ideas, channels, rhythm, Effect evaluation can be said to be from the moment you surf the internet has begun, why? The first thing you have to do is make sure you're working with those netizens, is not a simple "business" in the "relationship for the King" Information age, it is not allowed to make your own money to make a soft, other people have to drink, because there is no "thing" is "irreplaceable" only the "sincere" is the only, understand the crowd after , the organization supply chain can start, otherwise everything can be shelved, because the beginning is not right, back want to correct, very difficult!

It is highly recommended that the concept of Shengchang "respect", from respect for the Internet, from the beginning of respect for the Internet media, to respect your customers, respect your industry, respect and communication with you, if even this respect are not, then do not do electric business!

The United States is divided into electronic services and e-commerce, so far, Ali Department of Electronic services do a good job, and when the excellent e-commerce to do a long time, the rapid development of Beijing-east, then jingdong electronic commerce to its relevant stakeholders to enough "respect" it? Now it looks like this, just hope that Jing Dong can set an example!

Some time ago, we all criticized the Beijing-East after-sales service, and Beijing East financing 150 million dollars, announced the first move is to be half of the financing for logistics and distribution and after-sales service, such "respect" if able to go all the way, I believe netizens will be converted into more online shopping crowd, this is what we ultimately want!

E-commerce "knowledge" of the road is still very long, but also because the "knowledge" of the electric quotient is more brilliant and colorful, with Zhuang zi "Zhang Nes", "The Great Master" in the Exposition of the truth "with its knowledge to raise their knowledge of the unknown" is the E-commerce should be based on the data to seriously consider the development and future!

Some words a bit around, but very sincere, thank you!!!