The Peninsula Maritime Mall of Weihai newspaper has been officially online

Absrtact: May 29 News, after nearly half a year of planning, operation, testing and other work, Weihai newspaper's Peninsula Ocean Mall has been officially online business. Peninsula Ocean Mall Online sales of 6 major categories: sea cucumber, abalone, Shanghai snacks, seafood dry

May 29 News, after nearly half a year of planning, operation, testing and other work, Weihai newspaper's Peninsula Maritime Mall has been officially online business.

Peninsula Ocean Mall Online sales of 6 major categories: sea cucumber, abalone, Shanghai snacks, seafood dry goods, fresh frozen fast food, food seasoning and so on.

Through the relevant channels found that the Weihai Peninsula Ocean Mall host units for the Weihai network media, and the network of media affiliated to the Weihai newspaper group.

"Media enterprises are the way to diversify the revenue model." Before many traditional media in the new media under the impact of the number of advertisers, order lines have a significant decline, and by virtue of the media's special identity and credibility of the integration of E-commerce business is a ' curve saving the nation ' approach. "Some senior traditional media people think that how to integrate user resources, and to be the same as the Weihai newspaper, such as the media need to think about the problem."

The Weihai newspaper has conducted a detailed investigation before entering into the electricity business, found that with the north and other first-line cities compared to the development of Weihai's electricity business is lagging behind, processing enterprises, the transformation of the power business is not strong, and the Shandong Peninsula market to the electricity quotient only stay in the concept, enterprises want to connect with the electricity quotient, how to do, who to do, are

In contrast, Weihai newspaper's operating ideas are relatively open: on-line Ocean Mall and the Beijing-east, Century Aotong and other enterprises to establish cooperation; with the Beijing University Cloud Computing application Joint Laboratory to build a data center; the settled enterprises enjoy the lowest logistics cost 50% discount, electric Business course training, micro-trust platform construction guidance And the first year Zero threshold, 0 risk into the core services.

In the recent electric business salon, the peninsula with the city of the Ministry of Electrical business related to the responsible person pointed out that many marine enterprises "NET" failure, mainly due to the lack of professional talent, as well as cold chain logistics technology, transport, costs and other factors of the heavy constraints.

To this end, the Peninsula Ocean Mall using the mall operating outsourcing mode. At the same time, in the electric business intelligent warehousing, marketing cooperation and other aspects of the use of different types of small teams, in addition to carrying the entire Peninsula Ocean Mall and the third party Peninsula marine famous Pavilion operation, but also for enterprises to provide industry market analysis, brand product planning, store diagnostics, data analysis and other services.

Analysts say the changes in the newspaper's profit model have actually brought some additional effects. Weihai City, the number of ocean enterprises in hundreds of, and the use of media and electronic platform to quickly cover the country's products, may be for local enterprises in the national brand.

Another person in the industry believes that seafood processing enterprises through new online channels, from the processing and production of lower-level industrial model to higher value-added brand mode of operation, at the same time in a greater market range to improve product visibility, increase product sales, and stimulate the enterprise production and management model to adapt to the Internet Economic development category and new benefits growth.

The latest news shows that the Peninsula Ocean Mall in Beijing east, Tian Cat 1th set up the Peninsula marine famous pavilion, in Korea Food and other categories have obvious sales growth.