The perfect world adheres to the strategy of fine-quality and global development

Source: Internet
Author: User
Keywords Mall
Tags .mall developers development development strategy e-commerce platform game game developers game development

As China's leading online game developers and operators, for a long time, the perfect world is adhering to the fine, global development strategy, whether it is the game development and operation, game peripheral product development, independent E-commerce platform to build and operate, have invested great efforts, and in various fields to achieve outstanding results.

A few days ago, the perfect world in its new tour "xman-Dance Disturbance," the marketing promotion of bold and innovative, join hands with the leading domestic service E-commerce provider Litters Mall, try to use Life Services E-commerce promotion Network games. It is understood that the litters mall on the line of "0 yuan pumping" activities, and 43840 of people participate, indicating the perfect world Test water life Service E-commerce marketing success.

It is learned that the "xman-" is the perfect world launched a main fate of the interactive class concept game, target population of 18-29 years old, of which white-collar workers occupy a large proportion of the perfect world through a large number of students and young white-collar crowd of litters mall promotion of the goal of the game is very accurate.

At the same time, the perfect world this innovation attempt for litters mall is a phased "milestone."

As the leading domestic e-commerce provider of life services, litters Mall has more than 30,000 well-known long-term shopping mall, covering catering, health care, tourism, film and so on all aspects, and this time with the perfect world of cooperation, so that the Litters Mall service area extends to the virtual network world, For Litters Mall is of great significance.

This is a total win for the perfect world for this giant game developer and operator, in the great environment of the breakthrough development of information technology, we can see the good momentum of the explosive growth of e-commerce, utilize the flexible features of litters mall and the massive user group, excavate the latent user group, and find a brand-new marketing mode.

According to the industry analysis, as the first settled litters mall online games company, the perfect world to give litters mall more diverse, far-reaching operational significance. In the perfect world and litters mall complementary advantages, resource sharing, strategic synergy of the favorable layout, continue to the spirit of the development of quality strategy, if their long-term cooperation will create a network game industry boutique marketing example.

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