The principle of nurturing users in network promotion

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The most important thing to build a station is to get the visitors ' favor and bring the traffic. Stationmaster in order to rank will raise outside chain, then to Stationmaster's user, must use accordant attentively to raise. The user Service should be raised to a very high position by the stationmaster, the service quality is improved, the website can be recognized and accepted by more people. The quality of service of a website includes the following aspects:

User Experience

Visitors come to your website, the first time will have what kind of experience, the content is enough novel eyeball, link is fluent, the level is clear, there is no 17828.html "> spam advertising interference." Small series think that the site is overwhelming, visitors will visit so many stations every day, your station to allow users to have a memorable memory can bring browsing depth and return rate. Therefore, the site must have a point to seize the user's eyes. Webmaster visitors to the point of view of their own site, your site will make visitors memorable memorable? Small series will often mention the details, because the details of the webmaster are really too important. From a website color collocation is consistent with people's visual habits, to the description of the text is concise and in place, the title of the setting is new and appropriate, are webmaster must consider, this is the intention of the User Service.

User Activity

Now the site is more of a leisure community, people have been accustomed to the site to communicate or participate in some activities. The activity manifests in enhances the user to participate and the interaction in the website, provides some free service to be very easy to be concerned by the Chinese netizen. Interactive platform can be blog, forum, etc., webmaster can also carry out some interesting party games, new things interesting rankings, so that users can communicate with each other, speak freely and also can be entertainment. Through your site to provide the platform to enhance the stickiness between users, the development of your site is self-evident, more importantly, the webmaster can find the problem through the user's feedback, timely grasp of the user's real experience. With interactive space and platform, your site will be angry and dynamic, netizens visit will feel good.

User Conversion rate

It can be said that the previous steps are to pave the way for this step, users visit your site is not your ultimate goal, the most important thing is that visitors to convert to your buyers and you reach a deal. Your flow is so high that it doesn't make sense to turn it into a trade. To improve the user conversion rate, in the early stage of the establishment of the process of optimization, should fully consider this issue, the target customer base to be subdivided, your site content to be tailored to the needs of different customers to make a guided article. In addition to releasing some of the previous cases of cooperation, the feedback of others to write up, to give users a psychological guide, but also the construction of customer psychological trust effective way.

The above three points interdependence and mutual influence, is not independent of, is to bring your users the necessary factors and steps to nurture. Webmasters, can not just focus on optimization and neglected to optimize the previous important work, from the above three aspects to start raising your users, we eventually will flow into the final order is the king.

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