The principle of website SEO based on quality survival

Intermediary transaction SEO diagnosis Taobao guest Cloud host technology Hall

Often see this article: "A week to increase the number of outside the chain, a week by Baidu included how many pieces." The number of chain has indeed increased, but I dare you seo, your site outside the chain quality how? Does your website content really keep customers?

It is because now the Internet spam Web site more and more, search engines in order to be able to provide better quality services for searchers, the crackdown on spam sites more and more, in this "troubled", how should you protect yourself from the search engine hit? Maoseomao that we must learn to survive by quality. How to improve the quality of the site?

We explain how to improve the quality of the website from two aspects

Website content

The release and reading of all the content of the website is a kind of communication, and the quality of communication depends not only on the content of communication and the way of communication, but also on the important factors of communication quality.

Website content organization: The main keyword extends out the long tail keyword for each article the key word, by the key word causes the sentence, combines the sentence into an article, the picture appears not only is for the adornment, more importantly is in order to give the visitor to understand the content of the website easily.

Website content Exchange object: The website content is for who to look? The website designer must answer: "That also uses to say, must be to show a person". The same question you ask the website optimizer people they will answer: "To search Engine". So what is the truth? Today Maoseomao told you: "The content of the website not only to the search engine to see, but also to their own potential customers to see," only in order to get the search engine traffic, to the smooth flow of the conversion to their customers. So when we optimize the site, we must make sure that our content to who to see, if this point you are not clear, or do not write articles.

According to the site optimization of the keywords to organize articles: only the site optimization staff to analyze the keywords organized out of the article only meaningful. If you do not know what to write articles, or to ask your website optimizer, remember not to be self-righteous. Site Optimizer analysis of the list of keywords are "deep processing", according to the list of keywords to write articles, the site can get search engine rankings in order to attract potential customers, in order to have the opportunity to convert the potential customer real to their customers.

Web site editors must master the site content of the keyword density: Generally speaking site content keyword density reached 2%-8% enough. If an article is full of keywords, but also affect the readability of the content of the site, then this content is doomed to a failure of content, or even this article may reduce your website in the eyes of the customer brand image.

Write to let the reader echocardiography article: The role of the key has been at a glance, then how to write to let the potential customers heart of the article? We need to keep the following points in mind:

1. The beginning of the content must attract potential customers, the prospect of viewing your article are scanned in the way of reading, if the site content at the outset can not attract readers, then you this article is doomed to not many people read. The author's suggestion is that the article content in the first paragraph to do a summary, to the point of view.

2. The content of the website must contain the content that lets the reader take action, for example: In an advertisement design article appears such a passage: "Now to our company advertisement design, can enjoy 90 percent discount, hurriedly take action!".

3. Prepare for communication failure, if the reader can not immediately contact the site customer service, we can consider to let the reader leave their contact information, if the reader does not even have their own contact information to you, then that your site must be missing visitors "privacy regulations", the site of each page with the privacy policy.

4. The content of the article must pay attention to writing skills and literary talent. This is a test site editors writing skills, must recruit a writing not only literary, and style eclectic editor, which is more important than anything.

5. The content of the article must be refined, to know the site's readers are not any mood calmly read your 1000 words of the masterpiece. So the content of the article should be kept in 200-400 words, not too long, it is obvious that this article has made a big taboo, but must be clear conditioning.

Site outside the chain

"I've added 100 extra links to my site today!" This is a lot of SEO in the forum often say a word, but ask your 100 outside the chain of quality how? The quality of the site outside the chain is not conducive to the optimization of our website keyword rankings, and may even be the search engine that you are cheating, have been the search engine k off the potential threat. So for the long-term interests of the site, Maoseomao suggested that everyone or an honest person.

How can we effectively improve the quality of the site outside the chain?

Soft Wen, good! I am here today to introduce the soft, soft wen not only can help us publicize their website products or services, but also effectively improve the number of the chain of the site. So what should we do?

1. Register a large portal member account number, you like our webmaster friends often go to the A5,chinaz,sina, there are many of their own site-related portal site, as long as your article is original, the article conditioning clear, they will not refuse. If one day your article is reproduced thousands of times, oh, that your site's outside the chain will be crazy growth, and you do not have to worry about the site by the search engine k off, after all, the acquisition of these outside the chain after you "painstakingly" written out.

2. Soft writing must pay attention to skills, soft writing is not like the content of the Web site writing so simple, soft writing must be persuasive, to avoid being an ulterior motive to kill a stick, when it is really "stealing chicken does not eclipse the Rice", the brand of their own site has a negative impact. If you are commenting on an Internet event, it is best to consult your own data, make the event clear, and then start writing soft text.

3. I suggest that you write soft wen must hold the mentality of helping Internet users, no one wrote the article must not be seen.

4. Technical articles are still more popular, after all, technical articles are not as big as event class articles. and technical articles do not require your literary talent is how good, only need to speak clearly oneself said the technology can, you like this article, is a technical article, the author's literary talent is not how, but must speak clearly oneself said technology, otherwise no one will see your article.

Summary: In the face of "garbage station" rampage, search engine madness of the Times, we webmaster and SEO personnel The best way is to be a person, to the quality of survival. No person faced by the search engine K off the day is not far. Finally again recommended, soft, soft wen is the best way to improve the quality of the site outside the chain strategy.

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