The purest age of the internet is over.

According to some people's view, the Internet's open, sharing spirit is always there, but most of the field by people as an industry to operate, and gradually replaced by various fee models.

Now the internet is talking about the internet thinking, what is the Internet thinking? How many kinds of Internet thinking? In my opinion, Internet thinking is every entrepreneur to use the Internet business success after the record, some people can replicate success, even if the success of replication will be due to the difference between time and region, can copy mode but can't take the original road, so 100 people have 100 kinds of internet thinking, at least 90 of the internet thinking, then use other people's internet thinking to run their own internet business, the probability of success is how much?

In recent years, the most people talk about is the long tail theory and minimalism, and recently transferred to the circle of philosophy, what is the circle of philosophy? According to the current saying, everyone has a circle, everyone can use their own circle to run their own business, everyone can use the circle to know other people, It doesn't even have to jump out of the realm of networking. I do not like to use the word operation to express the maintenance of the circle, it is true that the network to invest in, friends between the table, gifts on the consumption also to be far-fetched as a cost input? According to this, the world will really have no free lunch.

Among the many divergent points of internet thinking, there is a node called free logic, at the beginning of the web1.0 to web2.0 era, this logic has not been proposed, at that time there is a phrase called "will be free to the end", a large number of users on the network to share their mobile phone free e-books and video and other free resources, The entire internet is flooded with BT and emule resources. Up to now, very much sharing the spirit of the European and American BT network traffic has been surpassed by YouTube and Facebook, which means that the free resources have been gradually reduced, but porn resources are still adhering to the spirit of sharing, the vast majority of wolves stick to the position and enjoy. It is worth mentioning that the American adult network occupies the world's huge flow, the provision of content is basically charged, do not offer free entertainment, especially adult entertainment.

The typical free logic comes from the game industry, not I unavoidably fee, want to play high on the purchase of VIP, props, equipment greatly. This model has always led the entire internet gaming world, even if you can get you 1 hours to 100 levels of the page tour, or there will be a charge of the players to make you mutilated, in fact, known as a permanent free game to earn the money of the charged players.

Mobile Internet era broke out a lot of reading applications, these applications in addition to a few days free download of e-books, all resources are the first number of chapters free of charge, readers see the rise, can not read the following, need to buy the following chapters, this time will not be depressed, annoyed and irritable?

Video site videos are free, right? The premise is that expired video is free, today's film distributors and the video site to cooperate: either synchronized play, means that today's TV station to put the video site tomorrow, or, the movie in the video site for users to play charges. Video site early use of free logic to attract a large number of users, and then push the charging service, there will always be someone to use these services.

In the same way, antivirus products, music products, entertainment products, social products, and so on, are following this free logic, and there is always a part of users who pay to enjoy better and more professional services.

Have you ever felt that the word free is drifting away from me, and that what is now free is only an experience, which means that either go home for a free experience, or you can continue to enjoy the service by paying for it. In fact, this is almost a kind of deception for the experience, so that the experience to make it after the experience of the purchase, some products really like drugs, suck a few bites on the addiction, which is harmful to the user is the benefit of a look to know.

Some people sigh that the internet is not the same, the Internet is the most innocent of the past, according to some of the views of the Internet open, sharing spirit is always there, but most of the field by people as a kind of industry to operate, is gradually replaced by various fee models. Any previously free domain has become a way of charging in some ways, and the way in which it has become a model is basically an industry in which the Internet has become vibrant.

In fact, over the years the Internet companies have been spared no effort to cultivate the user's consumption habits, when more and more users accept the concept of payment, free can only become a word, into a dust, drift in the Internet smoke smoke in the air.