The quality of network marketing depends on your executive power

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In the previous section, "Win in China" 115.html "> Commercial Combat, the judges comments, the most mention is" strategy and implementation "relationship. In my opinion, both strategy and implementation are indispensable, but the latter is more important. The so-called "practice of truth", many times, we are not walking a familiar road, but stones. Strategy is right, there is no absolute standard, but once there is a goal, it should be implemented to specific actions, and perseverance to do, in the process of doing, and then constantly adjust the strategy.

For small and medium-sized Enterprises, network Marketing is a way for customers to find your marketing, is a saving money, labor-saving marketing.

Many companies are starting to try online marketing. Do the website, do search engine promotion, put online advertising, do online shopping, join the business-to-business website, do email marketing ... These methods have many enterprises in doing, and a small number of enterprises have tasted sweetness, but more enterprises do not feel the network marketing how much help, why?

1. Lack of sustained implementation

Web site to make, search engine promotion has done, but the content of the site is unchanged, a year rarely send a few news, products have not been updated, the site and the actual marketing of the enterprise disjointed. Often because of the personnel changes in the enterprise, Network marketing strategy is difficult to achieve continuous implementation, nature will have no effect.

2. Lack of overall coordination

Network Marketing is a systematic project, but many enterprises will be divided into it, search engine optimization, website construction, website promotion by different service providers to be responsible for each service provider strategy, focus on different, leading to too scattered direction, lack of overall coordination, difficult to play a role.

3. Lack of attention to results

Many enterprises do network marketing, but did not pay attention to customer conversion rate. Search engine has done, in the end how many customers? The website is done, the customer is satisfied or not satisfied? Email marketing did, the customer is not to treat it as spam? can not focus on the results, can not improve the network marketing strategy, can not improve customer satisfaction.

Want to let more customers find you, to find you, you need the head of the business and the site responsible for continuous efforts, but also need to do the site to do their own characteristics of the search engine optimization.