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Network is now the fastest way to disseminate information, all kinds of information can be found on the network the required information, high-speed network development, but also the rapid spread of network information is an important pillar. In today's network society, more enterprises also try to through the network of this large platform to promote corporate brand, establish corporate image.
Large and medium-sized enterprises have set up their own corporate web site, into the network marketing. It's not hard to create a Web site, but what's the use of a site that no one is visiting? Many business managers are in trouble so as to enhance the site's access to improve corporate visibility? Baidu is the search engine leader, recognized the platform for resources, therefore, Enterprises to Baidu to play advertising has become a corporate web site to obtain the most direct access to the method.
At present, Baidu site ranking in two forms: competitive prices because of its expensive, but also to make a number of companies Shing; enterprises choose to SEO way to promote the enterprise site, is mainly because of SEO way in the price of the existing advantages, of course, the money is part of the reason, but is not an absolute factor, The following is to analyze the enterprise website is keen on SEO optimization reasons:
First of all, the number of visits to the corporate web site is relatively small, therefore, the choice of SEO optimization, mainly through search engines, to bring more traffic to the site, promote corporate websites, to more traffic to improve the conversion rate of the site, to obtain higher profitability.
Second, the general enterprise does not have professional website construction personnel, will outsource the network company is responsible for, and network companies to do the promotion of the website is generally the year. If you follow the keyword to get Baidu to do the promotion, the number of open account is not much said, every day is enough for you to receive, and to the network company to do SEO to promote the way, may only need 2 months in Baidu to promote the cost can do a year of advertising.
In addition, many corporate websites are not usually cared for, the content of the website is unchanged all the year round, which directly affects the interest of the user; if the enterprise website chooses Baidu to promote, Baidu is not to do anything to the website, even if it is a rubbish website, as long as you give money he can in Baidu compare front position. If the site to the network company, then the network company will optimize the site as a whole, the site for a reasonable structure design, fill fresh content, make the site almost a new.
Based on the above several reasons, most of the enterprise site will choose SEO optimization, after all, this is the best way out. Source: Otto Hardware Network (www.aomap.com), the above is the author's personal experience, I hope to inspire you, if there are different views of friends, please point out the exchange.